Rephonic
Artwork for Meta Ads: Under the Hood

Meta Ads: Under the Hood

Megan Winter
Meta Ads
Facebook Ads
Instagram Ads
Marketing Strategy
Digital Marketing
Sustainability
Creativity In Advertising
Trust
Slapper's Songs
Facebook
Instagram
Cost Per Acquisition
Australia
Marketing Funnels
Lookalike Audiences
A+ Campaigns
Traffic and Awareness Campaigns
Customer Perspective
Fashion
Ethical Production

Welcome to Meta Ads: Under the Hood, the podcast where we explore what drives high-performing Facebook and Instagram ads. Your host, Megan Winter (who has over a decade of digital marketing experience, has mentored hundreds of business owners at The Facebook Ads Academy, and runs her own ads agency) is here to lift the hood on Facebook and Instagram ads. Each week Megan breaks down the mechanics o... more

PublishesWeeklyEpisodes87Founded4 years ago
Number of ListenersCategories
MarketingEntrepreneurshipBusiness

Listen to this Podcast

Artwork for Meta Ads: Under the Hood

Latest Episodes

Why do some Meta ads convert like crazy while others completely flop, even when the targeting looks "right"?

Most businesses don't have an ads problem, they have an offer problem. In this episode I focus on step two of my six-part PROFIT method an... more

Are you throwing money at Meta ads without a real plan and wondering why your ads aren't converting?

In this episode, I'm breaking down the very first step in my PROFIT Method for creating profitable Meta ads in 2026. Because Meta ads can suck your... more

Ever feel like Meta ads are just sucking your time, energy, and bank account?

In this episode I'm kicking off a brand new six-part series where I break down exactly how to run profitable Meta ads in 2026 using my proprietary PROFIT Method. Because ... more

Want to grow your business with Meta ads without losing the heart of what makes your brand special?

This episode has honest conversations about sustainable business growth, profitable Meta ads, customer loyalty, and how to create marketing that fe... more

Key Facts

Accepts Guests
Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Similar Podcasts

People also subscribe to these shows.

Social Media Marketing Podcast
Social Media Marketing PodcastMichael Stelzner, Social Media Examiner

Recent Guests

Rachelle Saevil
Founder and Creative Director of Saevil Row
Saevil Row
Episode: A must-listen for successful meta ads: brand first, ads last
Brooke Huckabee
Data coach and marketing analytics strategist
Penn Analytics
Episode: What a data expert wants you to know about meta ads
Denise Dunn
Founder of Slappa's Thongs
Slappa's
Episode: Scale without selling out using meta ads - with Denise Dunn
Claire Goldsworthy
Founder of The Fashion Advocate, focusing on sustainable and ethical fashion.
The Fashion Advocate
Episode: You Don't Need More Followers. You Need More Trust.

Host

Megan Winter
Host of the show, digital marketing expert with extensive experience in Meta Ads and agency leadership

Reviews

5.0 out of 5 stars from 31 ratings
  • So helpful and never boring!

    It sucks that it’s not enough to be great at what you do, but that you also have to tell people about it! As a small business owner, I know that marketing is the key to sustainable success and I love learning about it from Megan and her guests. Always helpful. Never boring 🫶

    Apple Podcasts
    5
    EllenJHooper
    Australia21 days ago
  • 10/10 💖

    Absolutely love this podcast, I have been binging it. I love Megan’s values, her integrity is evident. I also love hearing for the guests she interviews. Thanks so much!!!!

    Apple Podcasts
    5
    Miss Chardy
    Australiaa month ago
  • Top notch

    Such a wealth of information here. Love the format and the no fuss informative approach. Great job Megan!

    Apple Podcasts
    5
    bradpetrosky
    Australia3 months ago
  • thanks for sharing your knowledge!

    Found the podcasts super helpful, I may be a customer later. Please create more content

    Audible
    5
    Amin
    United States7 months ago
  • Found the podcasts super helpful, I may be a customer later. Please create more content

    Audible
    5
    Amin
    United States7 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Episodes are easy to digest and highly actionable for both newcomers and seasoned pros.
Listeners praise the host's clarity and practical, no-fluff approach.
Guests and case studies are highlighted as highly valuable.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

A must-listen for successful meta ads: brand first, ads last
Q: What is the difference between a business strategy, a marketing strategy, and a brand strategy, and how do they work together?
They are cohesive layers: brand strategy sets the foundation and identity, marketing amplifies the brand, and business strategy guides objectives and execution; all three must align so ads can effectively drive growth while preserving brand integrity.
What a data expert wants you to know about meta ads
Q: What are some foundational things people should do to get their data to a useful point?
Brooke advises starting with installing Google Analytics and determining clear marketing objectives to track performance effectively.
What a data expert wants you to know about meta ads
Q: How did you first fall in love with data and what drew you into the world of marketing analytics specifically?
Brooke discusses her initial role in automotive marketing where she lacked clarity on data measurement, and how this led her to focus on building a data-driven decision-making approach.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Meta Ads: Under the Hood

What is Meta Ads: Under the Hood about and what kind of topics does it cover?

The show focuses on practical Meta (Facebook and Instagram) advertising, with host Megan Winter breaking down real campaigns, strategies, and measurement to help listeners improve ROAS and scale with integrity. Episodes emphasize brand foundation, user-centric creative, data-driven optimization, and long-term growth over quick wins, often pairing tactical how-tos with behind-the-scenes lessons from diverse brands. A notable strength is translating complex tactics into actionable steps, while consistently underscoring brand authenticity, customer experience, and responsible advertising decisions that resonate with e-commerce and service-based businesses alike.

Where can I find podcast stats for Meta Ads: Under the Hood?

Rephonic provides a wide range of podcast stats for Meta Ads: Under the Hood. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Meta Ads: Under the Hood and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Meta Ads: Under the Hood get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for Meta Ads: Under the Hood, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for Meta Ads: Under the Hood?

Rephonic provides comprehensive predictive audience data for Meta Ads: Under the Hood, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does Meta Ads: Under the Hood have?

To see how many followers or subscribers Meta Ads: Under the Hood has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Meta Ads: Under the Hood?

These podcasts share a similar audience with Meta Ads: Under the Hood:

1. The Amy Porterfield Show
2. The GaryVee Audio Experience
3. On Purpose with Jay Shetty
4. The StoryBrand Podcast
5. Social Media Marketing Podcast

How many episodes of Meta Ads: Under the Hood are there?

Meta Ads: Under the Hood launched 4 years ago and published 87 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Meta Ads: Under the Hood?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Meta Ads: Under the Hood?

Rephonic pulls ratings and reviews for Meta Ads: Under the Hood from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for Meta Ads: Under the Hood?

Rephonic provides full transcripts for episodes of Meta Ads: Under the Hood. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Meta Ads: Under the Hood?

Recent guests on Meta Ads: Under the Hood include:

1. Rachelle Saevil
2. Brooke Huckabee
3. Denise Dunn
4. Claire Goldsworthy

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

Find and pitch the right podcasts

We help savvy brands, marketers and PR professionals to find the right podcasts for any topic or niche. Get the data and contacts you need to pitch podcasts at scale and turn listeners into customers.
Try it free for 7 days