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Artwork for Meta Ads: Under the Hood

Meta Ads: Under the Hood

Megan Winter
Facebook Ads
Meta Ads
Instagram Ads
Marketing Strategy
Creativity In Advertising
Sustainability
Trust
Slapper's Songs
Customer Perspective
Traffic and Awareness Campaigns
A+ Campaigns
Lookalike Audiences
Marketing Funnels
Cost Per Acquisition
Australia
Fast Fashion
Fashion
Ethical Production
Brand Pillars
Consumer Behavior

Welcome to Meta Ads: Under the Hood, the podcast where we explore what drives high-performing Facebook and Instagram ads. Your host, Megan Winter (who has over a decade of digital marketing experience, has mentored hundreds of business owners at The Facebook Ads Academy, and runs her own ads agency) is here to lift the hood on Facebook and Instagram ads. Each week Megan breaks down the mechanics o... more

PublishesTwice monthlyEpisodes82Founded3 years ago
Number of ListenersCategories
MarketingEntrepreneurshipBusiness

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Artwork for Meta Ads: Under the Hood

Latest Episodes

You've probably heard that creative is the most important element in meta ads now. And that's true (as long as you have the right set up and understand how to read the data) but what do we mean when we say creative, and how do you create good creativ... more

Megan Winter interviews Brooke Huckerby from Penn & Lytics to educate, empower, and enhance your knowledge and skills to understand the incredible possibilities within your marketing data.

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Learn more about working with Lume Marketing

• Hire us to run your ads for you

• Learn how to run your own ads

Key Facts

Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Brooke Huckabee
Data coach and marketing analytics strategist
Penn Analytics
Episode: What a data expert wants you to know about meta ads
Denise Dunn
Founder of Slappa's Thongs
Slappa's
Episode: Scale without selling out using meta ads - with Denise Dunn
Claire Goldsworthy
Founder of The Fashion Advocate, focusing on sustainable and ethical fashion.
The Fashion Advocate
Episode: You Don't Need More Followers. You Need More Trust.

Host

Megan Winter
Host with over a decade of digital marketing experience, known for mentoring business owners and running her own ads agency, delivering practical strategies for Facebook and Instagram advertising success.

Reviews

5.0 out of 5 stars from 26 ratings
  • Found the podcasts super helpful, I may be a customer later. Please create more content

    Audible
    5
    Amin
    United States4 months ago
  • A Must Listen for me

    For me, who is very new at social media advertising, I find the episodes, very informative. I often listen more than once because there is so much depth to the information, but, this winter presents it in a format that is easy to digest. She is not one of those “I know more than you so I will talk down to you” kind of people.

    Apple Podcasts
    5
    greg tex
    United States4 months ago
  • Extremely informative

    Megan explains things in a way that’s easy to understand and goes over concepts and strategies that aren’t typically talked about. Obsessed with this show!

    Apple Podcasts
    5
    Sswwee12345
    United Statesa year ago
  • Wealth of Knowledge

    I’ve been listening to Megan’s podcast over the last week and have never felt more confident at giving Meta Ads a go. I’m looking forward to checking out what else she has to offer.

    Apple Podcasts
    5
    SheriD84
    Australiaa year ago
  • Wealth Of Knowledge

    Megan is an absolute wealth of knowledge when it comes to Meta Ads and building Ecom businesses. Her podcasts are easy to follow and practical. Highly recommend.

    Apple Podcasts
    5
    Nicki Scib
    Australia2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Many appreciate the actionable insights and clear explanations, making complex concepts accessible without fluff.
Listeners find the content deeply informative and easy to understand, especially for those new to social media advertising.
Reviews highlight the host's expertise and ability to present practical strategies that empower small business owners.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

What a data expert wants you to know about meta ads
Q: What are some foundational things people should do to get their data to a useful point?
Brooke advises starting with installing Google Analytics and determining clear marketing objectives to track performance effectively.
What a data expert wants you to know about meta ads
Q: How did you first fall in love with data and what drew you into the world of marketing analytics specifically?
Brooke discusses her initial role in automotive marketing where she lacked clarity on data measurement, and how this led her to focus on building a data-driven decision-making approach.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Meta Ads: Under the Hood

What is Meta Ads: Under the Hood about and what kind of topics does it cover?

The content focuses on strategies and insights for running effective Facebook and Instagram advertising campaigns. With a strong emphasis on common pitfalls and practical solutions, episodes often explore topics like optimizing ad spend, enhancing creative elements, and understanding consumer behavior. The host leverages her extensive digital marketing background to provide actionable advice tailored to business owners and marketers looking to improve their advertising outcomes. Unique to this podcast is the integration of real-world examples and the breakdown of successful campaigns, catering to both novices and seasoned marketers in the digital space.

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How many listeners does Meta Ads: Under the Hood get?

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What are the audience demographics for Meta Ads: Under the Hood?

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How many subscribers and views does Meta Ads: Under the Hood have?

To see how many followers or subscribers Meta Ads: Under the Hood has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Meta Ads: Under the Hood?

These podcasts share a similar audience with Meta Ads: Under the Hood:

1. Social Media Marketing Podcast
2. The Game with Alex Hormozi
3. The Diary Of A CEO with Steven Bartlett
4. The Imperfects
5. The Shawn Ryan Show

How many episodes of Meta Ads: Under the Hood are there?

Meta Ads: Under the Hood launched 3 years ago and published 82 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Meta Ads: Under the Hood?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Meta Ads: Under the Hood?

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What guests have appeared on Meta Ads: Under the Hood?

Recent guests on Meta Ads: Under the Hood include:

1. Brooke Huckabee
2. Denise Dunn
3. Claire Goldsworthy

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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