
Ready to grow your product-based eCommerce business without burning out? The eCommerce Badassery Podcast delivers real-world strategies to boost product sales, grow your online store, master email marketing, and build a thriving, profitable eCommerce business. Jessica Totillo Coster, a 25+ year retail veteran and manager of a 7-figure eCommerce business, shares actionable steps and strategies to g... more
| Publishes | Weekly | Episodes | 373 | Founded | 6 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingEntrepreneurshipBusiness | |||

I’ve got a quick round-up episode for you today with a few things I’ve been wanting to update you on. Includes some platform updates, marketing opportunities, and an important update I made to the Email Badassery Course.
• How to FINALLY optimize yo... more
There’s revenue hiding in your business right now.
Not in a new product.
Not in a launch.
Not in posting more on Instagram.
It’s sitting in the backend. In the things you set up once… and haven’t looked at since.
They’re not urgent. They’re not ... more
I spent months trying to save $100 a month.
No joke. Instead of upgrading my course platform to access a feature I needed, I decided to “be smart” and build it myself on another platform. You can probably guess how that went… it sat on my to-do list... more
In this episode, I’m breaking down why people actually buy... and why focusing only on traffic, features, and discounts is keeping your sales stuck. We’re talking psychology, brand identity, and what brands like Nike and Apple understand that a lot o... more
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I discovered the podcast just a few months ago and can't get enough of it. At this point it's hard to find episodes I haven't listened to already, and I re-listen all the time. Most of the business podcasts I've tried just spend 85% of the time pushing their product and talking about vague fluff without any real actionable steps - my pet peeve. Jessica actually shares loads of specific things you can do to beef up your Shopify site! No BS no fluff no wasting my time. You need to listen.
Hello Jessica, just wanted to say I really enjoy the podcast and have learned a lot especially for the past few weeks when I was getting ready to launch my SerenityWork.com.au brand. Thanks again and keep up the good work.
There’s so much awesome information for product based entrepreneurs- especially if you’re running your business solo!
I’ve just discovered this show having returned to my attention to really ramping up my online business again. I really like Jessica’s awareness of current information about what e-commerce is like now. Her understanding of email marketing is really making me think about improving and optimising what I’m doing. She shares really solid solutions to problems without any woo woo. It’s very motivating . Thank you!
I look forward to this podcast every week. Jessica is so knowledgeable and detailed, and she packs every episode with actionable tips and tricks. I’ve learned so much from her, and she makes it fun, too—she’s funny, relatable, and just really easy to listen to. I always walk away feeling inspired and ready to get to work.
Key themes from listener reviews, highlighting what works and what could be improved about the show.
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Apple Podcasts | #106 | |
Apple Podcasts | #217 |
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Focused on empowering product-based eCommerce entrepreneurs, this podcast offers actionable strategies for growing online businesses without overwhelming burnout. Listeners can expect a wealth of knowledge about email marketing, social media tactics, website optimization, and leveraging the latest tools in the eCommerce landscape. With a workshop-style format, the episodes are packed with real-world insights from a seasoned retail veteran, who shares her own experiences and lessons learned over her extensive career. Unique elements include in-depth explorations of marketing psychology, successful case studies, and a commitment to breaking down complex ideas into easy-to-implement steps, making it particularly appealing to both new and estab... more
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These podcasts share a similar audience with eCommerce Badassery:
1. Proof to Product
2. The Buyerside Chat
3. The Ecommerce Roadmap
4. The Product Boss with Jacqueline Snyder
5. The Mel Robbins Podcast
eCommerce Badassery launched 6 years ago and published 373 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on eCommerce Badassery include:
1. Katie Hunt
2. Chase Clymer
3. Ciara Stockeland
4. Anna Shipley
5. Kristin Fisher
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