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Artwork for The Ecommerce Roadmap
E-Commerce
Ecommerce
Email Marketing
Shopify
Sales Growth
Sales Strategy
Traffic Generation
Klaviyo
Inner Circle
Conversion Rates
Social Media Marketing
Marketing Strategies
Conversion Rate
Profitability
Sales Strategies
Reliable Revenue
Sales Funnel
Cash Flow
E-Commerce Marketing
Entrepreneurship

Join Susan Bradley on The Ecommerce Roadmap. Each week, we'll take you behind the scenes of real stores where you're going to learn actionable strategies and tips that will fast-track the growth and profitability of your ecommerce business. An ecommerce podcast for Shopify store owners. A data-driven balance of strategy and actionable tactics to help you build profitable, predictable sales. The go... more

PublishesWeeklyEpisodes344Founded6 years ago
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Artwork for The Ecommerce Roadmap

Latest Episodes

Your customers are already asking ChatGPT which products to buy. Right now, either you're the answer or your competitor is.

Today, Inner Circle coach and AEO expert Matt Demers breaks down exactly how to get your store recommended by AI. It's the s... more

Think SEO doesn't matter if nobody's searching for your product? I used to think that too. Then I sat down with Matt Demers, SEO expert and our very first male coach in the Inner Circle, and he changed my mind.

Matt has spent years growing e-commer... more

If you only had two hours a day to work on your business…what would you do with them?

Shae Miller runs Nobly, a handmade timber decor brand for kids' rooms, around homeschooling three kids and a part-time nursing job. She gets about two hours a day... more

Lisa Simone went from 20 years in PR to selling out her very first inventory order of the Female Founders Journal. She funded it with a Kickstarter, grew it through community, and did it with just one product. In this episode, she shares exactly how ... more

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Recent Guests

Matt Demers
Inner Circle coach and AEO expert
Diffuse Digital Marketing
Episode: 342: How To Get ChatGPT to Recommend Your Products
Shae Miller
Founder of Nobly, hand-painted timber decor for kids' rooms
Nobly
Episode: 340: Shae grew her Sales 40% Without Ads - you can do it too
Lisa Simone
Founder of PearlSparkPages, creator of the Female Founders Journal
PearlSparkPages
Episode: 339: From Business Launch to Sold Out - How Lisa did it
Jessica Stark
Founder of Stark Skincare, skincare brand
Stark Skincare
Episode: 338: How Jessica grew her new customer acquisition by 59% - without ads
Sam Gilhooly
Owner of Equi-Magnetics, Magnetic Therapy products for horses and dogs
Magnetic Therapies / Equi-Magnetics
Episode: 337: Ads Stopped Working - Here's What Got Her Sales Growing Again
Kristin Cunystudio
Painter and print artist based in Atlanta, Georgia; previously focused on originals, now prioritizing prints
Independent Artist, Inner Circle member
Episode: 335: How Kristin Doubled Her Art Print Sales In One Year
Jen O'Rourke
Owner of Bear and Roo, made-to-order clothing
Bear and Roo
Episode: 334: How Jen got 320 new Customers
Chloe Daniels
Money coach who teaches self-employed individuals how to invest for retirement
Clobare Money Coach
Episode: 333: How To Start Investing For Retirement When You're Self-Employed
Cathy Hayhurst
Marketing director for Social Sales Girls; ads coach and trainer in Inner Circle
Social Sales Girls
Episode: 332: Your Ads Manager ROAS is the Wrong Metric

Host

Susan Bradley
Host of The Ecommerce Roadmap

Reviews

4.9 out of 5 stars from 340 ratings
  • One of the Best Podcasts I’ve Found

    Wow! I am SO glad I found this podcast. I’ve listened to countless podcasts and I’m part of multiple paid mastermind groups, and honestly, the value shared here for free is unbelievable. Most people guard this kind of information behind expensive programs, but this podcast delivers real, actionable insights without holding anything back. I’m incredibly grateful I stumbled across it. Truly a must-listen.

    Apple Podcasts
    5
    Bundt Shoppe
    United States10 months ago
  • Simple but Effective

    Thank you Susan for this podcast! Your advice is simple yet so effective. I love the way you break everything down into manageable steps. This makes it easy to follow and implement. Really great advice!

    Apple Podcasts
    5
    jengacek
    Canadaa year ago
  • A MUST listen for ALL small business owners

    I own a boutique fitness studio and this is on my shortlist of ‘must listen to’ podcasts. I love the hot seats, I love hearing the challenges and successes of the members from the inner circle. I love hearing their results and the advice and analysis Susan gives.

    This is one of those podcasts that you listen to super carefully with a notepad and pen nearby ready to scratch down any golden nuggets you hear. I’m a boutique fitness studio owner, and find the content extremely valuable. Thank y... more

    Apple Podcasts
    5
    JennBatesPhoto
    United States2 years ago
  • More Valuable Than Most Courses or Coaching

    I’ve been running my e-commerce store for almost 10 years, and I’ve taken courses, hired coaches—you name it. But this podcast? It delivers just as much value, if not more. Susan shares strategies and tips that are clear, actionable, and immediately useful. She breaks it all down in a way that feels approachable but still super smart. I look forward to every episode and always leave with something I can apply to my business right away.

    Apple Podcasts
    5
    Ellie, Klum House founder
    United States2 years ago
  • A podcast that gives actionable info

    This podcast is one that is not fluff. It provides actionable tips to grow your business. I feel like each episode has value. I have been listening for a couple of years, and of all the podcasts I listen to regarding e-commerce, I feel this one is the most practical and gives the most value.

    Apple Podcasts
    5
    CindyMBF
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners praise practical, actionable tactics they can apply quickly.
Many highlight the host's clarity and calm guidance through complex topics.
The community around the show (Inner Circle) is repeatedly noted as valuable and supportive.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

342: How To Get ChatGPT to Recommend Your Products
Q: What do we have to do on the technical side of AEO?
Demers says Shopify stores should check that product data is mapped into AI search platforms through the agentic sales channel, install Shopify Knowledge Base and answer its suggested questions. He also describes mapping custom product information, such as AI-focused descriptions and FAQs, into Shopify's product catalog feed.
342: How To Get ChatGPT to Recommend Your Products
Q: What can we do now?
Demers recommends identifying relevant searches, checking Google results and ChatGPT citations, then contacting the owners of high-ranking cited sites to offer a product for an honest review or mention. He also suggests enabling Shopify's agentic sales channel, installing Shopify Knowledge Base and adding FAQs to product and collection pages.
339: From Business Launch to Sold Out - How Lisa did it
Q: When did you start actually working towards sales after the development phase?
We prototype in January, ran a Kickstarter starting February, and moved to presales as soon as crowdfunding finished, aiming to prove demand before full production.
339: From Business Launch to Sold Out - How Lisa did it
Q: Let's tell everybody what you do now, and let's just talk about the product, because it's really a one product shop. What is the product?
The Female Founders Journal launched in 2024 as a 90-day guided journal designed to turn self-doubt into self-belief, with therapist-approved prompts, two frameworks (Brags and Pearl), and a bundle with pens and stickers to drive higher average order value.
340: Shae grew her Sales 40% Without Ads - you can do it too
Q: How do you manage learning and implementing given your busy schedule?
Shae explains that the lessons are short and her implementation is tightly focused; she watches videos quickly and then executes the steps in a structured weekly plan, which keeps her from flapping and ensures steady progress.

Audience Metrics

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Frequently Asked Questions About The Ecommerce Roadmap

What is The Ecommerce Roadmap about and what kind of topics does it cover?

Provides actionable, data-driven guidance for ecommerce store owners, with a strong focus on Shopify, email marketing, conversion optimization, and scalable growth. Episodes feature real-store case studies, hands-on frameworks, and guest experts spanning topics from ad testing and profitability to inventory management and subscription models. Listeners can expect practical tactics, benchmarks, and repeatable systems designed to turn traffic into sustainable revenue, often through community-driven coaching and off-platform programs. A notable strength is the mix of founder stories, expert interviews, and implementation-focused episodes that translate to real-world results for small to midsize ecommerce businesses.

Where can I find podcast stats for The Ecommerce Roadmap?

Rephonic provides a wide range of podcast stats for The Ecommerce Roadmap. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to The Ecommerce Roadmap and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does The Ecommerce Roadmap get?

Rephonic provides a full set of podcast information for four million podcasts, including the number of listeners. View further listenership figures for The Ecommerce Roadmap, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for The Ecommerce Roadmap?

Rephonic provides comprehensive predictive audience data for The Ecommerce Roadmap, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does The Ecommerce Roadmap have?

To see how many followers or subscribers The Ecommerce Roadmap has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to The Ecommerce Roadmap?

These podcasts share a similar audience with The Ecommerce Roadmap:

1. The Product Boss with Jacqueline Snyder
2. The Amy Porterfield Show
3. Shopify Masters
4. Good Content with Shannon McKinstrie
5. The Jasmine Star Show

How many episodes of The Ecommerce Roadmap are there?

The Ecommerce Roadmap launched 6 years ago and published 344 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The Ecommerce Roadmap?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for The Ecommerce Roadmap?

Rephonic pulls ratings and reviews for The Ecommerce Roadmap from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for The Ecommerce Roadmap?

Rephonic provides full transcripts for episodes of The Ecommerce Roadmap. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on The Ecommerce Roadmap?

Recent guests on The Ecommerce Roadmap include:

1. Matt Demers
2. Shae Miller
3. Lisa Simone
4. Jessica Stark
5. Sam Gilhooly
6. Kristin Cunystudio
7. Jen O'Rourke
8. Chloe Daniels

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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