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E-Commerce
Meta
Amazon
DTC Brands
Email Marketing
Consumer Behavior
Black Friday
Tiktok
DTC
Marketing Strategies
Artificial Intelligence
Ecommerce
Tariffs
Performance Marketing
Brand Awareness
Digital Marketing
Shopify
Google Ads
Marketing Strategy
Pilothouse

Weekly discussions between disruptive direct to consumer ecommerce brands and our amazing team about marketing, funnels, and everything scaling related. Subscribe to our newsletter for highlights and step by step tactical insights 👉🏻 📦 directtoconsumer.co

PublishesDailyEpisodes765Founded6 years ago
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Artwork for DTC Podcast

Latest Episodes

Subscribe to DTC Newsletter - dtcnews.link/signup

pilothouse.co

Meta has been up and down since the outage a few weeks back, and the timeline is full of advertisers feeling it. So Eric pulled three of Pilothouse's most senior people onto th... more

Subscribe to DTC Newsletter - dtcnews.link/signup

Bar Bruhis spent ten years building SaaS for Shopify brands. He helped start one of the first email capture tools in 2015, then co-founded KnoCommerce, the post-purchase survey tool 6,500 bra... more

YouTube

Subscribe to DTC Newsletter - dtcnews.link/signup

Liam Robinson and Nate Vankoughnet were two of Pilothouse's first employees and spent years scaling some of its biggest accounts on Meta. Now they've spun out Marlbank Digital (website coming... more

Subscribe to DTC Newsletter - dtcnews.link/signup

Melissa Dusendang ran a summer contract at SheFit to "manage the chaos" for one marketing director. She never left. Years later she runs ecommerce and operations, and her actual job is stoppi... more

YouTube

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Recent Guests

Ari Murray
Chief Digital Officer of Salt & Stone
Salt & Stone
Episode: Ep 630: "The Best Ads Say Nothing" | Ari Murray, Chief Digital Officer at Salt & Stone
Emily Huo
Paramount Ads Manager executive discussing CTV advertising
Paramount Ads Manager (Paramount/CBS)
Episode: Bonus: The CTV Blueprint for DTC Brands: Build in Summer, Convert in Q4 (Paramount Ads Manager)
Matt Wolfe
Owner of Wolfe and founder of Gift Card Granny, Perfect Gift, etc.
Wolfe
Episode: Ep 626: How Wolfe Sells Gifting to Everyone: Top of Funnel Testing, CTV, and AI
Rafael Gi
Head of strategic growth and partnerships at Pilothouse
Pilothouse
Episode: Ep 625: Brand Salience for DTC: Turning Creative Into Your Targeting Layer
Zoe Kahn
VP of Marketing at Cove Soda; former roles at Chomps and Ghost
Cove Soda
Episode: Ep 624: How Cove Soda Builds an Email and SMS List With No DTC, Trading Full Cans for Signups at Events
Taylor Fraser
CGO at Outway, a leading sock brand in Canada
Outway
Episode: Ep 622: How Outway Runs Canada and the US as Two Separate Businesses
Kemberly Gong
VP of Marketing at Contentful
Contentful
Episode: Bonus: Top of Funnel Collapse: How AI & AEO Are Changing Consumer Behavior & How Marketers Can Adapt
Duncan Ferguson
Senior Strategist at Pilothouse
Pilothouse
Episode: Ep 619: Stop Growth Hacking Your Brand to Death with Duncan From Pilothouse | AKNF
Martha Ann Pavoni
VP of product at Universal Ads
Universal Ads
Episode: Bonus: How DÔEN, Origin & Universal Ads Actually Implement AI w/o Losing Their Brand | Whalies Panel

Host

Eric Dick
Host of the show. Leads conversations on DTC marketing, attribution, and growth strategies.

Reviews

4.8 out of 5 stars from 170 ratings
  • 💎💎💎

    Almost 600 ep is a huge feat for any podcast, and really shows dedication and consistency! Whether you want actionable tips, updates on trends and current events, insightful case studies, you’ll find it all here! I work with many Ecom brands and retailers so I am always looking for helpful resources to recommend them!

    @gloriachoupr

    Apple Podcasts
    5
    _doremi101
    United Statesa year ago
  • Unveiling the Digital Marketing Secrets

    In the fast-paced world of digital marketing, staying ahead of the curve is not just an advantage—it's a necessity. Thankfully, the DTC Newsletter and Podcast have emerged as beacons of knowledge, offering an unparalleled source of insights and expertise that elevate the digital marketing game to new heights.

    Apple Podcasts
    5
    The Digital Voyager
    Canada2 years ago
  • Always full of value!

    Stacked full of valuable nuggets for anyone interested in leveling up their marketing game

    Apple Podcasts
    5
    Rjrwp
    Canada2 years ago
  • Amazon Ad Strategies

    What a great episode on Amazon ad strategies for Prime day! I appreciated that everything they said was backed by metrics.

    Apple Podcasts
    5
    rivkacohen
    United States3 years ago
  • So. Much. Gold.

    It’s obvious Eric puts extraordinary effort in covering salient topics and finding guests that are authentic and truly care about being a positive force in this world - the insights they bring to bear are still mind-blowing every. single. time.

    Apple Podcasts
    5
    Dan1777999877
    United States4 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

High-quality insights on attribution and multi-channel strategies are a major draw.
Listeners value the actionable DTC tips and real-world case studies across episodes.
Guests are authentic and genuinely helpful for building and scaling DTC brands.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Ep 630: "The Best Ads Say Nothing" | Ari Murray, Chief Digital Officer at Salt & Stone
Q: What formats or formats surprised you with successful results in socially native creative?
Ari discusses that stripping influencer content down to native-looking visuals, sometimes with minimal branding or explicit logos, can be highly effective. The emphasis is on authenticity, platform-specific formats, and letting the product and context speak for themselves.
Ep 630: "The Best Ads Say Nothing" | Ari Murray, Chief Digital Officer at Salt & Stone
Q: How does Salt & Stone balance brand and performance in its advertising across channels?
Ari emphasizes maintaining brand integrity while leveraging performance data, using channel-specific strategies, and ensuring that creative remains on-brand even as it adapts to different platforms. The approach prioritizes the customer experience and avoids diminishing the brand for short-term gains.
Ep 630: "The Best Ads Say Nothing" | Ari Murray, Chief Digital Officer at Salt & Stone
Q: What inspired Ari to move from Sharma Brands to Salt & Stone and take the leap to work directly with a brand?
Ari explains that his decision was driven by a deep belief in Salt & Stone's founding vision, friendship with the CEO, and a desire to contribute to a true brand's growth rather than stay in an agency setting. He wanted to return to a brand environment where his impact could be more tangible and long-term.
Ep 631: Cracking Profitable, Incremental Scale on Applovin with Pilothouse
Q: How should brands structure testing and scaling on AppLovin to achieve fast profitability?
Start broad with multiple videos and end cards, monitor which creative variants work, then quickly expand the winning assets; ensure tracking and MTA are in place to verify incremental new customer CPAs and scale within a couple of months.
Ep 631: Cracking Profitable, Incremental Scale on Applovin with Pilothouse
Q: What types of products perform best on AppLovin and what's the ideal price range?
Products in the $30–$150 range tend to perform best due to the shorter consideration window on mobile; higher-ticket items ($500+) require more consideration and may not scale as efficiently.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About DTC Podcast

What is DTC Podcast about and what kind of topics does it cover?

A data-driven deep-dive into direct-to-consumer growth, advertising, attribution, and brand strategy. Episodes frequently explore practical tactics for scaling e-commerce brands, from creative systems and multi-channel measurement to pricing, CAC/LTV optimization, and retail/ marketplace dynamics. Guests come from leading DTC agencies, tech platforms, and founder-led brands, offering both hands-on tactical advice and strategic framework. The show often features actionable takeaways on attribution, testing, and operating efficiently in volatile markets, making it a strong resource for marketers, operators, and investors in the DTC space. A notable strength is the blend of founder storytelling with rigorous performance insights and platform-s... more

Where can I find podcast stats for DTC Podcast?

Rephonic provides a wide range of podcast stats for DTC Podcast. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to DTC Podcast and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does DTC Podcast get?

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To see how many followers or subscribers DTC Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to DTC Podcast?

These podcasts share a similar audience with DTC Podcast:

1. Operators
2. Shopify Masters
3. My First Million
4. The Startup Ideas Podcast
5. Marketing Against The Grain

How many episodes of DTC Podcast are there?

DTC Podcast launched 6 years ago and published 765 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact DTC Podcast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for DTC Podcast?

Rephonic pulls ratings and reviews for DTC Podcast from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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What guests have appeared on DTC Podcast?

Recent guests on DTC Podcast include:

1. Ari Murray
2. Emily Huo
3. Matt Wolfe
4. Rafael Gi
5. Zoe Kahn
6. Taylor Fraser
7. Kemberly Gong
8. Duncan Ferguson

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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