Rephonic
Artwork for DTC Podcast
E-Commerce
Meta
Email Marketing
Amazon
Black Friday
DTC Brands
Consumer Behavior
Shopify
DTC
Ecommerce
Marketing Strategies
Cyber Monday
Tiktok
Performance Marketing
Marketing Strategy
Tariffs
Social Media Marketing
Brand Awareness
Digital Marketing
Customer Acquisition

Weekly discussions between disruptive direct to consumer ecommerce brands and our amazing team about marketing, funnels, and everything scaling related. Subscribe to our newsletter for highlights and step by step tactical insights 👉🏻 📦 directtoconsumer.co

PublishesDailyEpisodes730Founded6 years ago
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Artwork for DTC Podcast

Latest Episodes

Subscribe to DTC Newsletter - dtcnews.link/signup

coyuchi.com

Coyuchi is a premium bedding brand with a long purchase cycle and high AOV. That changes how you approach growth, attribution, and retention.

Vicki Williams-Grahan (Brand... more

YouTube

Subscribe to DTC Newsletter - dtcnews.link/signup

Meta changed attribution in March — and suddenly every brand’s ROAS looks worse.

Chris Richards from Pilothouse breaks down what actually happened, why performance appears to have dropped 30... more

Subscribe to DTC Newsletter - dtcnews.link/signup

Affiliate is getting a lot more attention in DTC right now, and for good reason. In this episode, Yash Chavan, Founder and CEO of SATHI & SARAL, breaks down why the channel looks so attractiv... more

YouTube

Subscribe to DTC Newsletter - dtcnews.link/signup

lexingtonbakes.com/

Lex Evan built Lexington Bakes after years of baking for friends who kept telling him the same thing: they didn’t usually like desserts like this, but they loved ... more

YouTube

Key Facts

Accepts Guests
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Recent Guests

Jordan Gordon Levitt
Guest with expertise in ecommerce retention and email marketing tools
Independent consultant/industry expert
Episode: Ep 601: 25% of Your List Drives 75% of Revenue. The Dangers of AI Email Segmentation
Cherene Aubert
Key figure in growth marketing and consulting
Growth Capital / consulting practice
Episode: Ep 598: 5 Content Pipes That Scale DTC Growth Beyond Meta Ads | Cherene Aubert
Jon Bond
Advertising executive, co-founder of Kirshenbaum Bond & Partners, author
Kirshenbaum Bond & Partners (KB+B) / Bond World
Episode: Ep 597: How Jon Bond Built a $90M Agency with 27% Margins (and the “Tip of the Spear” Playbook)
Kurt Elster
Merchant/Shopify expert; frequent guest on ecommerce topics
Episode: Ep 596: 3 Shopify Hot-Fixes for AI Shopping: Kurt Elster on UCP, ChatGPT Referrals, and TikTok Shop
Ginny Lo
Co-founder of Odd Pieces
Odd Pieces
Episode: Ep 594: How Odd Pieces Hit $500K on Kickstarter by Reinventing the Puzzle Category
Michael Manheimer
Postscript executive featured on the show
Postscript
Episode: Bonus: 26% of Brands Reply in Real Time: The Conversational SMS Playbook That Wins More Orders
Kathrin Hamm
Economist and founder of Bearaby
Bearaby
Episode: Ep 592: $250K Kickstarter to West Elm: How Bearaby Built a Weighted Blanket Category (Without Early Meta Spend)
Josh Suggs
Founder, Street Talk
Street Talk
Episode: Bonus: How Street Interviews Became a Performance Creative Pillar (15,000 Ads Later)
Braydon Germain
Returning guest, resident AI expert on the Pilot House team
Pilot House
Episode: Ep 589: 70% Different or Meta Buckets It: The Andromeda Creative Playbook (w/ Braydon Germain, Pilothouse)

Host

Eric Dick
Host of the DTC-related show, focusing on direct-to-consumer marketing, growth, and strategy.

Reviews

4.8 out of 5 stars from 169 ratings
  • đź’Žđź’Žđź’Ž

    Almost 600 ep is a huge feat for any podcast, and really shows dedication and consistency! Whether you want actionable tips, updates on trends and current events, insightful case studies, you’ll find it all here! I work with many Ecom brands and retailers so I am always looking for helpful resources to recommend them!

    @gloriachoupr

    Apple Podcasts
    5
    _doremi101
    United Statesa year ago
  • Unveiling the Digital Marketing Secrets

    In the fast-paced world of digital marketing, staying ahead of the curve is not just an advantage—it's a necessity. Thankfully, the DTC Newsletter and Podcast have emerged as beacons of knowledge, offering an unparalleled source of insights and expertise that elevate the digital marketing game to new heights.

    Apple Podcasts
    5
    The Digital Voyager
    Canada2 years ago
  • Always full of value!

    Stacked full of valuable nuggets for anyone interested in leveling up their marketing game

    Apple Podcasts
    5
    Rjrwp
    Canada2 years ago
  • Amazon Ad Strategies

    What a great episode on Amazon ad strategies for Prime day! I appreciated that everything they said was backed by metrics.

    Apple Podcasts
    5
    rivkacohen
    United States3 years ago
  • So. Much. Gold.

    It’s obvious Eric puts extraordinary effort in covering salient topics and finding guests that are authentic and truly care about being a positive force in this world - the insights they bring to bear are still mind-blowing every. single. time.

    Apple Podcasts
    5
    Dan1777999877
    United States4 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Audience appreciates deep-dives into metrics and real-world case studies.
Shows are seen as a practical resource for DTC marketers and brand builders.
Many comment that episodes feel like internal agency discussions with tangible tactics.
Listeners praise consistent, actionable insights and high-quality guests.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Ep 601: 25% of Your List Drives 75% of Revenue. The Dangers of AI Email Segmentation
Q: What is the core risk of turning over segmentation to AI tools?
The core risk is that AI-driven segmentation can shrink the total audience by concentrating sends to a highly engaged subset, which hurts long-term list health, inbox reputation, and overall reach if not paired with broad, well-timed campaigns.
Ep 600: How Acid Buddy Got 1,000+ Orders in Its First 6 Weeks, Creating a New Category Behind the Bar
Q: What are your go-to-market plans, especially with social platforms and micro-influencers?
Beyond organic growth, we're building ambassador programs with bartenders and targeting micro-influencers (2,000 to 10,000 followers) to create locally relevant menus and content, with potential integration into TikTok Shop for direct purchasing.
Ep 600: How Acid Buddy Got 1,000+ Orders in Its First 6 Weeks, Creating a New Category Behind the Bar
Q: Why did you choose to package it as a powder, and how does that affect distribution and usage?
The powder format allows long shelf life, easy global shipping, and flexible use in various beverage applications, making it easier for bars and home users to implement without bulky syrups or fresh citrus.
Ep 600: How Acid Buddy Got 1,000+ Orders in Its First 6 Weeks, Creating a New Category Behind the Bar
Q: Tell me why you built Acid Buddy and what problem you were solving for bars.
I started by observing recurring consistency issues in bar programs, especially around fresh citrus; I wanted a solution that maintains flavor, reduces waste, and is scalable for both large and small venues, which led to developing flavored acids that can replace citrus in drinks.
Ep 602: How Bobbie Won 91% of the Conversation With 4% Market Share | Building the Brand
Q: How did the Cardi B partnership come about and what made it fit Bobbie's brand?
Cardi B connected as a working mom with four kids; the alignment was clear on paid family leave advocacy and authentic use of Bobbie by her own family, which helped turn a controversial moment into a platform for policy change and brand trust.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About DTC Podcast

What is DTC Podcast about and what kind of topics does it cover?

This show centers on practical DTC marketing, e-commerce growth, and creative strategies for scaling direct-to-consumer brands. Episodes frequently explore authentic content approaches, AI-enabled creative workflows, email and retention tactics, retail partnerships, and multi-channel growth—from organic storytelling to paid acquisition and marketplace playbooks. Notable strengths include in-depth guest perspectives from operators and founders, actionable playbooks, and a willingness to discuss both experimentation and hard lessons in growth. The format tends to mix founder-origin stories, hands-on tactics, and strategic debates about modern DTC execution, making it a strong resource for practitioners, agency teams, and brand builders seekin... more

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How many listeners does DTC Podcast get?

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To see how many followers or subscribers DTC Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to DTC Podcast?

These podcasts share a similar audience with DTC Podcast:

1. Shopify Masters
2. OPERATORS
3. Marketing Against The Grain
4. My First Million
5. Nudge

How many episodes of DTC Podcast are there?

DTC Podcast launched 6 years ago and published 730 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact DTC Podcast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for DTC Podcast?

Rephonic pulls ratings and reviews for DTC Podcast from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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What guests have appeared on DTC Podcast?

Recent guests on DTC Podcast include:

1. Jordan Gordon Levitt
2. Cherene Aubert
3. Jon Bond
4. Kurt Elster
5. Ginny Lo
6. Michael Manheimer
7. Kathrin Hamm
8. Josh Suggs

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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