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Weekly discussions between disruptive direct to consumer ecommerce brands and our amazing team about marketing, funnels, and everything scaling related. Subscribe to our newsletter for highlights and step by step tactical insights 👉🏻 📦 directtoconsumer.co

PublishesDailyEpisodes661Founded5 years ago
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Artwork for DTC Podcast

Latest Episodes

Subscribe to DTC Newsletter - dtcnews.link/signup

This week on the DTC Podcast, we sit down with Jake Bailey, Head of Industry at Meta, and Scott Kramer, VP of Growth at AS Beauty, to explore the evolving dynamics of holiday performance mark... more

YouTube

To Subscribe to DTC Newsletter - dtcnews.link/signup

Angus Rittenburg, cofounder of WYNK, didn’t start with a brand. He started with a problem: how do you legally and profitably distribute THC beverages in the fragmented U.S. cannabis market... more

YouTube

Subscribe to DTC Newsletter - dtcnews.link/signup

In this special edition of the DTC Podcast, we break down Crown Affair’s ad strategy, creative execution, and landing page experience. Hosted by Eric Dyck and joined by Aves, this teardown fo... more

To Subscribe to DTC Newsletter - dtcnews.link/signup

In this episode of the DTC Podcast, we break out of pure DTC and dive into the future of retail with Shopify’s VP of Retail, Ray Reddy. We explore how Shopify is transforming POS from a me... more

YouTube

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Recent Guests

Jake Bailey
Head of Industry, Specialty and Disruptors at Meta
Meta
Episode: Bonus: Inside Meta’s Disruptor Playbook with AS Beauty: AI, Creators & Campaign Tactics for Q4
Scott Kramer
VP Growth at AS Beauty
AS Beauty
Episode: Bonus: Inside Meta’s Disruptor Playbook with AS Beauty: AI, Creators & Campaign Tactics for Q4
Michael Fisher
CEO and founder of Rotten, a better-for-you candy brand.
Rotten
Episode: Ep 543: Rotten’s Retail Expansion: Seeding Strategy, Brand IP, and Standing Out at Checkout
Drew Marconi
Founder of Intelligems, experienced in pricing strategies and A/B testing.
Intelligems
Episode: Bonus: How to Build a Testing Roadmap That Drives Real Profit—Not Just Revenue with Drew Marconi
Chris Erthel
E-commerce expert and ad strategist
Episode: Ep 541: Mastering the First Second: How Chris Erthel Hooks Attention in Meta Ads
Alex Schultz
CMO of Meta
Meta
Episode: Bonus: Alex Schultz, CMO of Meta — Scaling Growth and Rebranding a Trillion-Dollar Brand
Anthony DelPizzo
Director of Product Marketing at Triple Whale
Triple Whale
Episode: Bonus: Got AI Anxiety? Learn How 875 Brands Are Using AI: DTC x Triple Whale’s State of AI Report
Justin Jefferson
VP of Strategy and Insights at Keen Decisioning Systems
Keen Decisioning Systems
Episode: Bonus: How 600+ DTC Brands Are Navigating Q4 Uncertainty and Margin Pressure – Insights with Keen's Justin Jefferson
Trung Ho
Founder of RYSE, a company focusing on automated window shade solutions
RYSE
Episode: Ep 521: How RYSE Used Meta Ads to Raise $10M+ in Equity (Not Just Sales)

Host

Eric Dick
Host of the DTC Podcast discussing marketing strategies, customer engagement, and growth tactics for direct-to-consumer brands.

Reviews

4.8 out of 5 stars from 166 ratings
  • 💎💎💎

    Almost 600 ep is a huge feat for any podcast, and really shows dedication and consistency! Whether you want actionable tips, updates on trends and current events, insightful case studies, you’ll find it all here! I work with many Ecom brands and retailers so I am always looking for helpful resources to recommend them!

    @gloriachoupr

    Apple Podcasts
    5
    _doremi101
    United States6 months ago
  • Unveiling the Digital Marketing Secrets

    In the fast-paced world of digital marketing, staying ahead of the curve is not just an advantage—it's a necessity. Thankfully, the DTC Newsletter and Podcast have emerged as beacons of knowledge, offering an unparalleled source of insights and expertise that elevate the digital marketing game to new heights.

    Apple Podcasts
    5
    The Digital Voyager
    Canada2 years ago
  • Always full of value!

    Stacked full of valuable nuggets for anyone interested in leveling up their marketing game

    Apple Podcasts
    5
    Rjrwp
    Canada2 years ago
  • Amazon Ad Strategies

    What a great episode on Amazon ad strategies for Prime day! I appreciated that everything they said was backed by metrics.

    Apple Podcasts
    5
    rivkacohen
    United States2 years ago
  • So. Much. Gold.

    It’s obvious Eric puts extraordinary effort in covering salient topics and finding guests that are authentic and truly care about being a positive force in this world - the insights they bring to bear are still mind-blowing every. single. time.

    Apple Podcasts
    5
    Dan1777999877
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners find the insights shared about e-commerce trends to be particularly beneficial as they navigate their own business strategies.
The podcast is recognized for its depth of content and dedication to providing substantial information that can be easily applied in real-world scenarios.
Listeners appreciate the actionable insights and strategies shared by the host and guests, which are valuable for anyone in the DTC space.
Feedback indicates a strong preference for episodes featuring guest interviews, as these discussions often provide unique perspectives and expertise.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Ep 544: How to Break Through Scaling Ceilings in Google Ads & Unlock Incremental Growth
Q: Can you please, in layman's terms, explain product distribution misalignment?
Brands should push their hero products more strategically in Google campaigns rather than having a generic catch-all campaign for all products, to maximize new customer acquisition effectively.
Ep 544: How to Break Through Scaling Ceilings in Google Ads & Unlock Incremental Growth
Q: How can you be sure on Google that you're achieving actual incremental scale?
Focus on new customer acquisition and optimize for non-brand terms to ensure you're actually capturing incremental growth rather than simply retaining existing customers.
Ep 544: How to Break Through Scaling Ceilings in Google Ads & Unlock Incremental Growth
Q: What are some of the errors or the biggest error you see brands make when they're looking to scale on Google Ads?
Brands often drop targets too aggressively without considering impression share data, leading to inefficiencies and inflation of bids without meaningful returns.
Ep 542: TikTok Symphony: How Pilothouse Uses AI to Scale Creative Briefs & Affiliate Sales
Q: Have we launched any Generative AI ads?
Not yet, but there is interest from a client, indicating future engagement with AI advertising tools.
Ep 542: TikTok Symphony: How Pilothouse Uses AI to Scale Creative Briefs & Affiliate Sales
Q: Can you talk about how that kind of worked out?
Brands experience inconsistency in sales due to reliance on viral moments, which is where a robust affiliate strategy can bridge performance gaps.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
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Frequently Asked Questions About DTC Podcast

What is DTC Podcast about and what kind of topics does it cover?

Focused on the dynamic world of direct-to-consumer (DTC) brands, this podcast features engaging discussions with industry leaders and marketing experts about effective strategies for scaling businesses. The content delves into various topics such as digital advertising, marketing measurement, consumer engagement, A/B testing, and the significance of authentic branding. It also emphasizes actionable insights, offering listeners practical tips for enhancing their marketing efforts and navigating the evolving landscape of e-commerce. Notably, the podcast showcases the journeys of various brands, providing a mix of theoretical knowledge and real-world experiences for DTC entrepreneurs seeking to thrive in a competitive marketplace.

Where can I find podcast stats for DTC Podcast?

Rephonic provides a wide range of podcast stats for DTC Podcast. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to DTC Podcast and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does DTC Podcast get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for DTC Podcast, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for DTC Podcast?

Rephonic provides comprehensive predictive audience data for DTC Podcast, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does DTC Podcast have?

To see how many followers or subscribers DTC Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to DTC Podcast?

These podcasts share a similar audience with DTC Podcast:

1. OPERATORS
2. Shopify Masters
3. My First Million
4. The Startup Ideas Podcast
5. Moneywise

How many episodes of DTC Podcast are there?

DTC Podcast launched 5 years ago and published 661 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact DTC Podcast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for DTC Podcast?

Rephonic pulls ratings and reviews for DTC Podcast from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for DTC Podcast?

Rephonic provides full transcripts for episodes of DTC Podcast. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on DTC Podcast?

Recent guests on DTC Podcast include:

1. Jake Bailey
2. Scott Kramer
3. Michael Fisher
4. Drew Marconi
5. Chris Erthel
6. Alex Schultz
7. Anthony DelPizzo
8. Justin Jefferson

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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