
Welcome to The World's Best Email and Retention Podcast, or as we've been calling it, TWBERP. Dive into weekly episodes designed to help new and seasoned email and retention marketers make the most out of their email program. Get educated, get inspired, and get your notebook ready because you've got some work to do. Hosted by Pilothouse's Jordan Gordon on the DTC Podcast Network.
| Publishes | Weekly | Episodes | 91 | Founded | 2 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketing | |||

This episode is sponsored by Klaviyo.
A men's jewelry brand doing $3K/day sent one email with a password-protected sale page and did $54K in a single day. Henry Banfield, ecom strategist at Pilothouse, breaks down exactly how it worked: t... more
This episode is sponsored by Klaviyo.
Most brands send a welcome email and immediately dump subscribers into their campaign program. This episode breaks down the automated flow that fixes that gap: the essentials flow.
Jordan walks through... more
This episode is sponsored by Klaviyo.
Consumer psychology is not a channel-specific tactic. It runs underneath your email program, your site, your advertising, and your pricing. In this episode, Jordan Gordon breaks down the psychological mec... more
This episode is sponsored by Klaviyo.
If your open rates have collapsed, your list is shrinking, or you're buried in the spam folder, this episode walks through exactly what to do. Jordan covers the 10 most important moves for recovering a dama... more
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How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
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Recent interactions between the hosts and their guests.
Listeners, social reach, demographics and more for this podcast.
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This show centers on email marketing, retention, and e-commerce growth, with a consistent focus on practical tactics marketers can deploy. Across recent episodes, listeners get guidance on building healthy email programs, reducing deliverability problems, and improving engagement through segmentation, timing, and creative experimentation. Topics such as Klaviyo-based practices, welcome sequences, pop-ups, cross-channel strategies (email and SMS), and seasonal campaigns (notably Black Friday) appear frequently, all framed around measurable improvements in open rates, clicks, conversions, and customer lifetime value. A distinctive edge is the emphasis on auditing existing programs, avoiding risky tactics, and treating campaigns as tests to ma... more
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this podcast launched 2 years ago and published 91 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on this podcast include:
1. Julia Whatley
2. Chris Panteli
3. Chris Richards
4. Pierre Pignault
5. Dylan Ander
6. Rebecca Knight
7. Benny Rubin
8. Shaan Arora
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