The World's Best Email and Retention Podcast
The DTC Podcast NetworkWelcome to The World's Best Email and Retention Podcast, or as we've been calling it, TWBERP. Dive into weekly episodes designed to help new and seasoned email and retention marketers make the most out of their email program. Get educated, get inspired, and get your notebook ready because you've got some work to do. Hosted by Pilothouse's Jordan Gordon on the DTC Podcast Network.
| Publishes | Weekly | Episodes | 73 | Founded | a year ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketing | |||
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Latest Episodes
Attribution doesn’t stop at ads.
In this episode, we walk through how to measure the full post-click ecosystem (from email and SMS to CRO and retention) and how these channels work together to drive low-cost revenue.
Jordan shares a practical model... more
Email is still the most predictable revenue channel in ecommerce—but most brands don’t forecast it correctly.
In this episode, Jordan Gordon breaks down a simple, highly accurate system for predicting your 2026 email revenue before the year even sta... more
When email revenue drops, most teams guess. This episode shows how to diagnose it systematically.
Jordan breaks down the two real drivers of email revenue decline: fewer emails sent and lower revenue per email sent — and walks through the exact hier... more
Most brands look at the wrong email metrics.
In this episode, Jordan explains how to build a real retention engine in 2026 by focusing on the numbers that actually drive growth: clicks, inbox health, segment performance, and list quality.
You’ll ge... more
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Apple Podcasts | #236 |  United States/Business/Marketing |
Apple Podcasts | #154 |  Australia/Business/Marketing |
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Frequently Asked Questions About This Podcast
What is This Podcast about and what kind of topics does it cover?
Focused on the critical roles of email marketing and customer retention, this podcast offers actionable insights aimed at both novice and experienced marketers. Topics frequently discussed include strategies for optimizing email deliverability, enhancing customer segmentation, and increasing engagement through effective email campaigns. Throughout various episodes, the host provides a blend of technical advice, real-world case studies, and best practices drawn from the evolving landscape of digital marketing, especially as it relates to seasonal events such as Black Friday. This podcast is particularly notable for its emphasis on maintaining a healthy email strategy that balances retention and acquisition, employing insights from industry e... more
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Which podcasts are similar to this podcast?
These podcasts share a similar audience with this podcast:
1. DTC Podcast
2. The Daily
How many episodes of this podcast are there?
this podcast launched a year ago and published 73 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on this podcast?
Recent guests on this podcast include:
1. Benny Rubin
2. Shaan Arora
3. Evan O'Gorman
4. Avery Valerio
5. Christina Chonody
6. Alex Arnaut
7. Abby Kohler
8. Malav Pandya
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.