The World's Best Email and Retention Podcast
The DTC Podcast NetworkWelcome to The World's Best Email and Retention Podcast, or as we've been calling it, TWBERP. Dive into weekly episodes designed to help new and seasoned email and retention marketers make the most out of their email program. Get educated, get inspired, and get your notebook ready because you've got some work to do. Hosted by Pilothouse's Jordan Gordon on the DTC Podcast Network.
| Publishes | Weekly | Episodes | 66 | Founded | a year ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketing | |||
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Latest Episodes
In this episode of the World’s Best Email Retention Podcast, Jordan breaks down real buyer data to show which customers truly drive email and retention revenue, and which ones don’t.
Using a simple but powerful buyer-group framework (recent vs. stal... more
Conversion rate optimization is not a “nice to have.” It is the most reliable way to increase profit without increasing spend.
In this episode, Jordan breaks down the financial case for CRO using a simple, realistic model that compares three paths: ... more
Black Friday is the biggest stress test of your email system, and this year delivered some clear winners.
In this episode, Jordan breaks down the real tactics that moved revenue: odd-hour sends, plain-text power plays, mystery-angle subject lines, ... more
Most brands obsess over ads and ignore the moment that matters most: where the click lands. In this episode, Jordan Gordon and Pilothouse strategist Taylor Cain break down how to decide whether traffic should go to your homepage, a PDP, a collection,... more
Key Facts
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Apple Podcasts | #202 |  Canada/Business/Marketing |
Apple Podcasts | #126 |  India/Business/Marketing |
Apple Podcasts | #232 |  Indonesia/Business/Marketing |
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Frequently Asked Questions About This Podcast
What is This Podcast about and what kind of topics does it cover?
Focused on the critical roles of email marketing and customer retention, this podcast offers actionable insights aimed at both novice and experienced marketers. Topics frequently discussed include strategies for optimizing email deliverability, enhancing customer segmentation, and increasing engagement through effective email campaigns. Throughout various episodes, the host provides a blend of technical advice, real-world case studies, and best practices drawn from the evolving landscape of digital marketing, especially as it relates to seasonal events such as Black Friday. This podcast is particularly notable for its emphasis on maintaining a healthy email strategy that balances retention and acquisition, employing insights from industry e... more
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Which podcasts are similar to this podcast?
These podcasts share a similar audience with this podcast:
1. DTC Podcast
2. Shopify Masters
3. The Mel Robbins Podcast
4. Limited Supply
5. The Daily
How many episodes of this podcast are there?
this podcast launched a year ago and published 66 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on this podcast?
Recent guests on this podcast include:
1. Benny Rubin
2. Shaan Arora
3. Evan O'Gorman
4. Avery Valerio
5. Christina Chonody
6. Alex Arnaut
7. Abby Kohler
8. Malav Pandya
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