
Decode the secrets of successful B2B digital marketing with Demand Decoded, the podcast hosted by Blend, a B2B website and demand generation agency. Our show focuses on breaking the mould of traditional B2B marketing tactics, providing actionable insights that you can use to transform your marketing into a revenue-generating machine. With a team of experts from Blend as our main hosts, we delve in... more
| Publishes | Twice weekly | Episodes | 125 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingEntrepreneurshipBusiness | |||

Most B2B website projects fail because of one critical misconception: they're approached as design projects when they should be treated as strategic growth infrastructure.
In this episode, Phil explains why focusing on visuals, animation and aesthe... more
Your buyers aren't ignoring you, they're forgetting you. And there's 140 years of psychology that explains exactly why.
In this solo episode, Dan breaks down the Ebbinghaus forgetting curve: what it is, why it hits B2B harder than any other discipl... more
Phil explores information scent, a critical UX concept that determines whether buyers can find what they need on your website. He explains why clear navigation beats clever branding, how to avoid common mistakes like using internal jargon in key area... more
When marketing numbers drop, most teams either panic or bury their heads. In this solo episode, Dan tackles the conversation that happens behind closed doors every quarter, what do you actually do when things go wrong?
He walks through a practical f... more
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Apple Podcasts | #232 |
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1. Marketing Against The Grain
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3. Sales Gravy: Jeb Blount
4. iDigress with Troy Sandidge
this podcast launched 3 years ago and published 125 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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