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Delivering Marketing Joy

Kirby Hasseman
Marketing
Branded Merchandise
Marketing Strategies
Social Media
Entrepreneurship
Digital Marketing
Artificial Intelligence
Hasseman Marketing
Goal Setting
Marketing Strategy
Personal Development
Social Media Marketing
Branding
Customer Engagement
Tiktok
Sales
AI In Marketing
Personal Branding
Work-Life Balance
Merchandise

Kirby Hasseman interviews marketers, entrepreneurs, and leaders from around the globe to help you elevate your business.

PublishesDailyEpisodes581Founded10 years ago
Number of ListenersCategory
Business

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Artwork for Delivering Marketing Joy

Latest Episodes

Cheap is not always affordable — and Spirit Airlines proves it. This week on Better Merch...Better Marketing, Kirby Hasseman and Jade Crider unpack why the true price of a marketing piece is determined at the point of usage, what every small business... more

In this week's episode of Delivering #marketingjoy Sean garner joins the show to discuss going from owning a gym to becoming a marketing expert, understanding sales funnels, building trust in business, maximizing marketing time, and more!

Big goals are exciting—but they can also feel overwhelming if you don’t have a clear way to pursue them. In this video, I break down the LEADS framework, a simple approach I use to stay focused, take action, and make consistent progress toward meanin... more

In this episode of Better Merch… Better Marketing, we cover a range of topics that can help you think differently about how you approach branded merchandise and marketing strategy. We start by talking about the shift from simply putting logos on prod... more

Key Facts

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Recent Guests

Colleen Joyce
CEO of lawyer.com, with a background in pop culture and a pivot to legal tech
lawyer.com
Episode: Delivering Marketing Joy Episode 597 - From Pop Culture to Legal Tech
Daniel Lewis
International keynote speaker, private advisor, known as human caffeine
Episode: Delivering Marketing Joy Episode 596 - The Energy of Human Caffeine
Christian Boucousis
Former fighter pilot, Amazon bestselling author, CEO of Afterburner
Afterburner
Episode: Delivering Marketing Joy Episode 595 - From the Cockpit to the Boardroom
Elizabeth Wimbush
Director of Sustainability and Responsibility at PPAI
PPAI
Episode: Delivering Marketing Joy Episode 594 - How Sustainability Can Create a Competitive Advantage
Joshua Gould
CEO of The Big Word
The Big Word
Episode: Delivering Marketing Joy Episode 593 - Scaling from $6M to $100M
Danny Rosin
Co-founder of multiple ventures and current PPAI board chair
PPAI
Episode: Delivering Marketing Joy Episode 592 - The Future of PPAI
Christine Blosdale
Author of Social Media and Branding Survival Guide; expert authority coach
Episode: Delivering Marketing Joy Episode 591 - Start Feeling Like an Expert Authority
Katie Fortunato
Co-founder of Higher Innovations, Telivity, and JobStream
Higher Innovations / Telivity / JobStream
Episode: Delivering Marketing Joy Episode 590 - Making Hiring Human Again
Britney Godsey
Chief Revenue Officer of Gold Bond and AI expert
Gold Bond
Episode: Delivering Marketing Joy Episode 589 - What Drives Modern Day Revenue

Hosts

Kirby Hasseman
Host of Delivering Marketing Joy; Owner of Hasseman Marketing; co-host on the show
Jade Kreider
Branding expert; co-host with Kirby, appears on the Better Merch, Better Marketing show and related discussions

Reviews

4.9 out of 5 stars from 42 ratings
  • Amazing host and great topics

    Kirby is a brilliant host. He knows how to get the right leaders to interview, then get them to share their marketing strategies that’s made them successful.

    Truly enjoy the content and format.

    Apple Podcasts
    5
    sjekdjjd
    United States4 months ago
  • Agree

    Great show really enjoy this.

    Not a Seinfeld fan either.

    Didn’t like Happy Gilmore 2 either.

    Have learned about marketing from this show.

    Been listening for about a month now.

    Apple Podcasts
    5
    Keller63
    United States8 months ago
  • Enjoyed our time!

    Really enjoyed getting to spend time together and talk shop on our episode. You’re doing a great service to the early stage business operators out there by sharing knowledge! Keep it up Kirby!!!

    Apple Podcasts
    5
    111Wow111
    United States2 years ago
  • Great Morning Listen

    Great listen in my mornings, DMJ is a constant in my rotation of podcasts every week. Easy to digest, super informative and I always take something away from each episode.

    Apple Podcasts
    5
    ThePlantDaddy
    United States2 years ago
  • I can’t get enough!

    I’ve been a long time listener of this show, and it continues to be one of my consistent must-listen’s in my podcast rotation. The energy is high, the content is relevant, targeted and informative, and I often find myself going through the archives to share past episodes with my clients to help them grow their marketing businesses. It truly does deliver marketing joy!

    Apple Podcasts
    5
    HannahJaymes
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Audience appreciates the mix of business lessons and entertaining, authentic delivery.
Listeners praise the host's interview style, noting deep marketing insights with practical takeaways.
Show is seen as a reliable source for branding and growth strategies with consistent episode quality.

Top Business Podcasts

Talking Points

Recent interactions between the hosts and their guests.

Delivering Marketing Joy Episode 597 - From Pop Culture to Legal Tech
Q: What's the practical AI advice for small businesses today?
Use AI as a marketing assistant, start with small, fun tasks to learn prompts, and avoid giving AI full control over critical decisions; you should train and push back to maintain human oversight.
Delivering Marketing Joy Episode 597 - From Pop Culture to Legal Tech
Q: What sparked the transition from pop culture to legal tech?
Colleen explains that leveraging a data-first mindset and seeing parallels between running a directory business and a law-firm marketing model helped her pivot, emphasizing that success comes from understanding who you serve and how to monetize your idea.
Delivering Marketing Joy Episode 595 - From the Cockpit to the Boardroom
Q: Can you walk us through the plan-debrief-execute framework in a business setting?
Think, communicate, do, and reflect; convert ideation into a concrete destination, brief to ensure shared understanding, execute with focused time, and debrief to measure reality against plan and adjust accordingly.
Delivering Marketing Joy Episode 595 - From the Cockpit to the Boardroom
Q: How should leaders think about performance under pressure?
Create less pressure by planning ahead, view pressure as a privilege, and use debriefs to understand what happened, what should have happened, and what to do differently next time.
Delivering Marketing Joy Episode 595 - From the Cockpit to the Boardroom
Q: So what lessons from the cockpit translate most directly into the business world?
The core lesson is that leadership is about mitigating weaknesses and being deeply self-aware in real time, reducing biases, and performing under stress by embracing structured reflection and iterative improvement.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About Delivering Marketing Joy

What is Delivering Marketing Joy about and what kind of topics does it cover?

A lively, practitioner-focused show where hosts explore marketing, branding, and leadership with guests ranging from entrepreneurs to executives. Topics across recent episodes blend practical business growth tactics with real-world storytelling, including human-centered hiring, the strategic use of AI in marketing, brand voice and customer experience, and the role of trust and authenticity in modern campaigns. The hosts frequently critique big-brand stunts, celebrate user-generated content, and translate high-level concepts into actionable tips for small-to-mid-sized businesses, making it a strong pick for marketers seeking fresh perspectives and tangible takeaways.

Noteworthy elements include a consistent emphasis on Joy-led storytelling ... more

Where can I find podcast stats for Delivering Marketing Joy?

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How many listeners does Delivering Marketing Joy get?

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To see how many followers or subscribers Delivering Marketing Joy has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Delivering Marketing Joy?

These podcasts share a similar audience with Delivering Marketing Joy:

1. Between 2 Brands Podcast
2. skucast
3. BigDeal
4. THE ED MYLETT SHOW
5. SmartLess

How many episodes of Delivering Marketing Joy are there?

Delivering Marketing Joy launched 10 years ago and published 581 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Delivering Marketing Joy?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Delivering Marketing Joy?

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How do I access podcast episode transcripts for Delivering Marketing Joy?

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What guests have appeared on Delivering Marketing Joy?

Recent guests on Delivering Marketing Joy include:

1. Colleen Joyce
2. Daniel Lewis
3. Christian Boucousis
4. Elizabeth Wimbush
5. Joshua Gould
6. Danny Rosin
7. Christine Blosdale
8. Katie Fortunato

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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