Dato a dato
Brian SalazarDato a Dato es el podcast donde el marketing se mide, no se adivina. Estrategias, análisis y herramientas para quienes toman decisiones basadas en datos.
| Publishes | Weekly | Episodes | 9 | Founded | a year ago |
|---|---|---|---|---|---|
| Language |  Spanish | Categories | MarketingBusiness | ||
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Latest Episodes
🎙️ En este episodio especial de Dato a Dato exploramos qué pasa cuando combinamos datos e inteligencia artificial, literalmente.
Quise experimentar y producir un episodio casi completo usando IA: desde la escritura del guion hasta la clonación de m... more
En este episodio hablamos de cómo aplicar la filosofía KonMari al mundo del marketing digital. Inspirados en el método de Marie Kondo, exploramos la idea de quedarnos solo con las campañas, dashboards, leads y automatizaciones que realmente aportan v... more
🎙️ En este primer resumen mensual de Dato a Dato, repasamos los cinco episodios de junio: desde la importancia de tener una cultura de UTM hasta cómo el SEO evoluciona con la inteligencia artificial. Además, conversamos con nuestro primer invitado, ... more
🎯 ¿Qué es realmente una conversión en publicidad digital?
En este quinto episodio de Dato a Dato hablamos sobre uno de los conceptos más importantes (y a veces más malinterpretados) del marketing digital: las conversiones.
Contamos con nuestro pri... more
En este episodio #4 de Dato a Dato, exploramos un cambio clave en el mundo del marketing digital: el paso del SEO tradicional al AEO (Answer Engine Optimization). Conversamos sobre cómo la inteligencia artificial está transformando la forma en que lo... more
¿Sientes que tus campañas ya no escalan y lo único que te dicen es “pedir más presupuesto”?
En este episodio de Dato a Dato hablamos del temido estancamiento en rendimiento publicitario y cómo una sola frase puede ser más poderosa que la mejor segmen... more
¿Tu CRM es en realidad un Excel disfrazado? ¿O estás pagando por un CRM para usarlo como si fuera una hoja de cálculo? En este episodio de Dato a Dato exploramos los errores más comunes en la gestión de prospectos y clientes, desde Excel mal usados h... more
En este primer episodio oficial de Dato a Dato hablamos de algo que parece básico pero es crucial para cualquier estrategia digital: los UTM.
¿Por qué a veces todo el tráfico aparece como “directo” en Google Analytics? ¿Por qué es tan difícil saber ... more
Key Facts
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #200 |  Colombia/Business/Marketing |
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Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Gender Skew | Location | Interests | |||
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| Professions | Age Range | Household Income | |||
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How many episodes of Dato a dato are there?
Dato a dato launched a year ago and published 9 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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