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Creator Science with Jay Clouse

Jay Clouse
Content Creation
Youtube
Creator Economy
Entrepreneurship
Audience Engagement
Email Marketing
Creator Science
Sponsorships
Community Building
Content Strategy
Creatorhq
Trust
Marketing Strategies
Linkedin
Marketing
Creativity
Notion
Podcasting
The Lab
Substack

The best creators experiment. Creator Science goes inside the strategies, systems, and decisions behind the world's most successful creator businesses. Practical, specific, and grounded in what's actually working today—not what used to. Each episode features candid conversations with creators like James Clear, Ali Abdaal, Tim Urban, and Codie Sanchez. We explore the experiments they're running, th... more

PublishesWeeklyEpisodes373Founded7 years ago
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Latest Episodes

Our first-ever 6-figure launch started with a cold email I didn’t respond to. Twice. The third time, I wrote back. A few months later, we ran a 3-day free virtual summit that drove $101,666 in revenue — with a $78,400 margin. This is the full breakdo... more

Richard is the co-founder of ⁠1of10⁠, a research platform built by YouTube strategists, and his team has quietly been behind the scenes for some of the biggest channels on the platform—helping creators accumulate over 2 billion views through a repeat... more

Most productivity advice operates in one of two categories: you’re missing a skill or system, or you have a mindset problem. Cat Mulvihill thinks both camps are right — and both are incomplete. There’s a third category that almost nobody is talking a... more

Closing the doors to a membership is supposed to hurt signups. But one of Tom's clients did exactly that — closed it, added an application, doubled the price, then reopened. His next launch sold out in 4 minutes. Same community. Same people. Just dif... more

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Recent Guests

Cat Mulvihill
Speaker, trainer, accountability coach, and licensed Immunity to Change facilitator
Momentum Formula / Immunity to Change facilitator
Episode: #314: Getting Unstuck: The Three Hidden Roadblocks Blocking Your Progress with Cat Mulvihill
Tom Ross
Founder of Learn Community
Learn Community
Episode: #313: How Tom Ross Doubled His Community Engagement and Retention With Training Pathways
Kat Mulvihill
Facilitator who led the immunity to change workshop
Episode: #312: Everything We Learned From Our Second In-Person Event — The Good, The Bad, and The Full Economics
Brad Hoos
CEO of the Outloud Group
Outloud Group
Episode: #310: Brad Hoos — What 50,000 influencer campaigns tell us about what brands really care about
Sid Yadav
CEO and Co-founder of Circle
Circle
Episode: #309: A Deeper Look at Circle Eclipse with Circle CEO Sid Yadav
Jeremy Enns
Founder of Podcast Marketing Academy
Podcast Marketing Academy
Episode: #308: Live Podcast Audit: Jeremy Enns Diagnoses What’s Holding Creator Science Back
Richard van der Blom
LinkedIn algorithm researcher and author of the 2026 LinkedIn Algorithm Insights Report
LinkedIn algorithm insights researcher
Episode: #307: Richard van der Blom — The state of LinkedIn in 2026 (based on data from 1.3 million posts)
Josh Mattingly
Founder of Upright Media, operating partner for content creators
Upright Media
Episode: #306: What 16 Years Behind YouTube's Biggest Channels Taught Josh Mattingly About Hiring And The Current State of YouTube
Sam Vander Wielen
Attorney-turned-entrepreneur who built a contract template business
The Ultimate Bundle by Sam Vander Wielen
Episode: #304: Sam Vander Wielen’s Beautifully Elegant Business: $8M+ From One Product. No Pivots. No New Offers. No Down Years.

Host

Jay Clouse
Host of Creator Science, focused on strategies, systems, and decision-making for creator businesses.

Reviews

5.0 out of 5 stars from 947 ratings
  • Great conversations and behind the scenes

    I really enjoy this podcast because Jay has excellent and engaging conversations with online creators. He asks interesting questions and conversations are insightful. I also enjoy listening to the behind the scenes episodes.

    Apple Podcasts
    5
    Kelly5432
    United States23 days ago
  • The #1 podcast for other digital creators

    Review is a long time coming. Discovered the show a while back when I was beginning my own creator journey. There are a lot of podcasts for learning the skill and science but Jay brings refreshing clarity and science to the project. I also love how he openly shares his convictions, whether it’s refusing to endorse our current dystopian govt, or his clear stance on another social issue. You’ve a loyal listener in me!

    Apple Podcasts
    5
    Ageless Athlete Podcast
    United States3 months ago
  • Realness and brilliance delivered beautifully

    I have been in the podcast biz for literal decades, and Jay’s is one of the few thought-leadership shows I’ve developed a habit of listening to every week. He’s a natural on the mic, eschews podcast host performativeness, and brings realness to his solo episodes and interviews alike. An absolute must-follow for anyone working in the business of creation.

    Apple Podcasts
    5
    Courtney Reimer ⚡Sounds Great
    United States4 months ago
  • Authentic and Earned

    Really love Jay’s voice—both the way it sounds and the messages that it carries. In a sea of creators that always seem to be selling you something, Jay (and this show) leads with service.

    Apple Podcasts
    5
    csimone14
    United States4 months ago
  • Excellent show

    Every single episode is thoughtful and value packed. You can tell Jay really cares about quality and that comes through on this show. I’ve learned so much to help grow my creator business!

    Apple Podcasts
    5
    MelodyWilding
    United States5 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Realness and clarity drive insights listeners can act on.
Thoughtful interviews with practical takeaways.
Ethical approach to growth earns listener trust.
Consistently high-quality and actionable episodes.
Authentic, service-first approach stands out in the space.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

#314: Getting Unstuck: The Three Hidden Roadblocks Blocking Your Progress with Cat Mulvihill
Q: Is this really a biological thing, or is there a clear non-pharmaceutical path to addressing the biological roadblock?
Biological blockers can be addressed with a combination of strategies: dopamine management, energy and timing experiments, environments that support focus, and optional medical considerations when appropriate; the host emphasizes diagnosing the specific mix for each person and using practical steps before resorting to medication.
#313: How Tom Ross Doubled His Community Engagement and Retention With Training Pathways
Q: How do you balance concrete outcomes with the human, cultural side of a community?
It helps to offer a clear, finite outcome as a bacon-like hook, but underneath provide ongoing, softer value—culture, belonging, and ongoing transformation that keeps people engaged beyond the initial milestone.
#313: How Tom Ross Doubled His Community Engagement and Retention With Training Pathways
Q: What role does an application process play in creating a high-quality member base?
An application can be a powerful lever to filter for red flags, align expectations, and ensure members are a good fit, which in turn improves retention and reduces churn.
#313: How Tom Ross Doubled His Community Engagement and Retention With Training Pathways
Q: What do you think is the prognosis for communities and memberships now mid-2026 going into 2027?
There's been a boom in communities, but not all are doing it well. The real opportunity is helping people become part of the 5% that actually fly, through thoughtful design, selective entry, and strong onboarding that supports long-term engagement.
#308: Live Podcast Audit: Jeremy Enns Diagnoses What’s Holding Creator Science Back
Q: What would be the most helpful framing for Creator Science as you think about it today?
A clearer IP and premise that can be applied across formats, with a strong external hook and a plan to feature lab members regularly, so the show functions as a front door to The Lab and a scalable product,

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About Creator Science

What is Creator Science about and what kind of topics does it cover?

This show centers on practical strategies for creators to grow audience, revenue, and sustainable brands. Episodes feature candid conversations with builders, authors, and founders who share real-world experiments, data-driven decisions, and frameworks for scaling a creator business. A standout aspect is the emphasis on ethical, transparent practices and actionable tactics—ranging from product launches and community models to AI tools and content systems—that listeners can apply immediately. Notable is the breadth of guests, from coaching and publishing to AI-driven content and membership programs, with a clear focus on building trust and lasting value for audiences.

Listeners can expect deep dives into creator economics, operational syste... more

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What are the audience demographics for Creator Science?

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Which podcasts are similar to Creator Science?

These podcasts share a similar audience with Creator Science:

1. The Think Media Podcast
2. The Smart Passive Income Online Business and Blogging Podcast
3. The Colin and Samir Show
4. My First Million
5. The Startup Ideas Podcast

How many episodes of Creator Science are there?

Creator Science launched 7 years ago and published 373 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Creator Science?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Creator Science?

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What guests have appeared on Creator Science?

Recent guests on Creator Science include:

1. Cat Mulvihill
2. Tom Ross
3. Kat Mulvihill
4. Brad Hoos
5. Sid Yadav
6. Jeremy Enns
7. Richard van der Blom
8. Josh Mattingly

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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