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Artwork for The Smart Passive Income Online Business and Blogging Podcast

The Smart Passive Income Online Business and Blogging Podcast

Pat Flynn
Entrepreneurship
Content Creation
Online Business
Youtube
Community Building
Podcasting
Email Marketing
Online Courses
Storytelling
Netsuite
Community Engagement
Artificial Intelligence
Personal Branding
Lean Learning
Networking
Personal Development
Digital Marketing
Social Media
Audience Engagement
Passive Income

Co-hosts Pat Flynn and Liz Wilcox reveal all of their online business and blogging strategies, income sources and killer marketing tips and tricks so you can be ahead of the curve with your online business. Discover how you can create multiple passive income streams that work for you so that you can have the time and freedom to do what you love, whether it's traveling the world, or just living com... more

PublishesWeeklyEpisodes954Founded16 years ago
Number of ListenersCategory
Business

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Artwork for The Smart Passive Income Online Business and Blogging Podcast

Latest Episodes

AL #005 You can't just launch something awesome, mention it once, and expect people to buy into it. If you want a chance to serve, you have to sell! These last sixty days, we've taken the SPI Community to the ultimate level and grown by a whopping 68... more

#936 I've been on YouTube since 2009, and after today's chat with three teenage creators, I'm blown away by the big moves the next generation is making to fully take over this platform! The Wild Adventure Girls are 16, 17, and 18. Across multiple cha... more

AL #004 Regularly collaborating with other creators is a shortcut to audience growth. But what if you're already doing a lot and don't want to add a ton of extra work to your plate? For quick and easy collabs, listen in on today's AskLiz session to g... more

#935 Why do some people get all excited about starting a challenge that can change their lives, only to quit after the very first day? What are the factors pushing others forward to consistent wins? In both cases, one key element might be fear. But h... more

Key Facts

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Recent Guests

Roger Coles
Canva educator and creator known for Canva songs and tutorials
mysocialdesigner.com / Canva collaborations
Episode: SPI 935: How to Stop Quitting on Day One with Roger Coles
Liz Wilcox
New SPI Community Director
Liz Wilcox (individual)
Episode: SPI 930: The Evolution of SPI + Meet Our New Community Director
Cliff Ravenscraft
Founder of Podcast Answer Man, mindset coach, and former Podcast Answer Man host
The Cliff Ravenscraft Show / Podcast Answer Man
Episode: SPI 925: The Top Lessons from 20+ Years of Personal Branding with Cliff Ravenscraft
Virginia A. Lee
SPI community member and short-form video challenger participant
Self-identified traveler/foodie; channel focus on Montreal, Quebec City, Vancouver
Episode: SPI 924: Unexpected Wins From Our Short-Form Challenge
Jennifer Sinclair
Catucopia presenter featuring cats on camera
Catucopia
Episode: SPI 924: Unexpected Wins From Our Short-Form Challenge
Adam Hague
Host of Dice, Drinks and Dad Jokes
Dice Drinks and Dad Jokes
Episode: SPI 923: Short-Form Video Case Studies (From Challenge Participants!)
Paul Gowder
Founder of powwows.com
powwows.com
Episode: SPI 922: Lessons Learned Running a Community Since 1996 with Paul Gowder
James Barnard
Logo designer with a long-running graphic design career and a thriving social media-driven business
Barnard Co / barnard.co
Episode: SPI 920: Get More Business than You Can Handle in the Age of AI with James Barnard
Mariane Cresp
Organizer and planner who builds a business around social media-driven planning products
Mariane Cresp (shop mariannecresp.com)
Episode: SPI 918: Going Live to Supercharge Your Audience Growth (with Mariane Cresp)

Host

Pat Flynn
Host of the SPI family of online business and blogging podcasts, leader in creator-driven growth, and author/entrepreneur. Frequently features insights on community, passive income, and ethical marketing.

Reviews

4.8 out of 5 stars from 5.3k ratings
  • SPI + Pat + Ask Liz = GOLD!

    I used to listen to this podcast years ago and loved it! Found my way back from the episode about niching down with Ask Liz, it was super helpful to listen to as an online business owner who wrestles with this topic often. Grateful for the wisdom of Pat & Liz and the entire team behind the SPI Podcast! Thanks for publishing such incredible content for online business owners :)

    Apple Podcasts
    5
    Betterfuturegary
    United Statesa month ago
  • Every Episode Delivers an Infusion of Actionable Ideas

    I’ve been listening to Pat on and off since 2012. Without fail every episode always stimulates new ideas, inspiration, and curiousity, plus of course, helpful action steps to grow my online business. And it’s always a relief to hear from someone who is so ethical and kind.

    Apple Podcasts
    5
    Goodwulff
    United States3 months ago
  • The Real Mechanics of Instagram Growth

    This conversation cuts through the surface-level advice and gets to what actually drives momentum. Growth follows clarity, relevance, and the ability to create value people feel, not just consume. Brock and Pat bring a grounded, strategic lens that helps listeners stop chasing the algorithm and start building real signal. A sharp, practical listen.

    Apple Podcasts
    5
    Anum — The Platinum CEO
    United Kingdom6 months ago
  • The Real Decision Happens Before the Outcome

    This episode draws a clean line between those who win and those who quietly opt out, not through hype, but through commitment. You made it clear that the outcome in 2026 is decided long before results show up, in the daily willingness to stay in the game when momentum is missing. Direct, grounding, and deeply encouraging. Exactly the reminder serious builders need right now.

    Apple Podcasts
    5
    Anum — The Platinum CEO
    United Kingdom6 months ago
  • When Conversion Comes From Care

    What landed for me here is that the highest-converting challenges don’t feel like marketing at all, they feel like momentum. When the structure respects people’s time, psychology, and desire for real progress, trust is built naturally… and conversion simply follows. That’s thoughtful leadership in action.

    Apple Podcasts
    5
    Anum — The Platinum CEO
    United Kingdom7 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate authentic stories and real-world experiments from guests.
The discussions cut through hype with practical, signal-driven advice.
Great actionable ideas with ethical growth and mentor-like guidance.
Some episodes feel overly promotional due to sponsor reads.
Consistent, high-value content that motivates action.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#102
United Kingdom/Business
Apple Podcasts
#103
Israel/Business
Apple Podcasts
#231
Ireland/Business
Apple Podcasts
#240
Netherlands/Business
Apple Podcasts
#249
Sweden/Business

Talking Points

Recent interactions between the hosts and their guests.

SPI 935: How to Stop Quitting on Day One with Roger Coles
Q: What specific production framework did you use to make daily videos easier to produce?
He explains a three-part framework: an opening animated hook, a screen-recorded tutorial with voiceover, and a consistent call to action at the end, plus using Canva features as teasers to drive engagement and guide future content.
Will These New Lead Magnet Ideas Grow My Email List?
Q: Hi, I'm Linnie from Oregon. I'm an author and I'm at a loss of what to give away as a freebie. My books are faith-based and I just don't get what to give away.
Liz suggests several faith-aligned freebies, including short devotionals tied to themes like forgiveness or hope, a week-long devotional series, and book-specific bonuses such as character art, snippets, or playlists. She also notes you can offer tangible, book-related freebies like coloring packs or affirmations, and emphasizes that freebies can center on content about the writing process and character world-building to draw readers into your author brand.
Can I Use Low-Lift Collabs to Grow My Audience?
Q: Hey, Liz. My name is Piper. I always hear from people like you and Pat, that I need to be doing collabs to grow my audience. But I don't have time for collabs. Got any low lift ideas for me?
Absolutely. Start with three low-effort strategies: first, build a roundup web page featuring five to ten contributors in your niche and share their freebies; second, host a simple co-hosted live session on social platforms and keep it short and practical; third, do a lead magnet swap with another creator, promoting each other's freebies to your respective lists. These require minimal prep but can yield meaningful audience growth within 30 days.
Is Niching Down Overrated in 2026? (Welcome to AskLiz!)
Q: What are your thoughts on a generalist approach versus a narrow niche in your own business?
I've built a very narrow expertise in email marketing for years, but I'm now expanding to discuss broader business topics because my audience asks for it, while still keeping the core focus deep in email to maintain credibility.
Is Niching Down Overrated in 2026? (Welcome to AskLiz!)
Q: As the internet becomes more saturated, would you agree that the riches are still in the niches, or is there room for a generalist?
Yes, the riches are in the niches. You should narrow down to become an expert, deliver deep value in a specific area, and only later broaden as you build superfans who ask for more topics.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

- The show focuses on building online businesses, audience development, and content strategies through a creator-centric lens. Episodes frequently explore community building, turning audiences into loyal fans, and monetization without sacrificing authenticity. Practical frameworks, case studies, and live experiments are common, with recurring emphasis on starting with a core platform, delivering real value, and using storytelling to connect with followers. A notable strength is its hands-on approach to growth, including live events, partnerships, and modern creator tools, making it a reliable resource for entrepreneurs, marketers, and creators seeking repeatable, ethical growth.

- Noteworthy is the emphasis on superfans, community-led monet... more

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These podcasts share a similar audience with this podcast:

1. The Side Hustle Show
2. The Amy Porterfield Show
3. The Think Media Podcast
4. Entrepreneurs on Fire
5. Social Media Marketing Podcast

How many episodes of this podcast are there?

this podcast launched 16 years ago and published 954 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Roger Coles
2. Liz Wilcox
3. Cliff Ravenscraft
4. Virginia A. Lee
5. Jennifer Sinclair
6. Adam Hague
7. Paul Gowder
8. James Barnard

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