
Welcome to Emerging Brands Podcast® with Kelly Bennett This is the podcast where you'll discover the stories behind your new favorite CPG brands. Each episode dives into the brand and founder journey—how they launched, what sets them apart, and the strategy behind going to market. We talk plans for growth, practical advice for emerging founders, and where to shop the products making waves in food,... more
| Publishes | Daily | Episodes | 272 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessEntrepreneurship | |||

When best friends and sorority sisters Sydney Attis and Mikayla Garcia graduated from Arizona State University, they didn't just leave with degrees, they left with a creative partnership that would eventually disrupt the beverage industry. After cutt... more
Caroline Foulk didn't set out to join the beer industry. A graduate of USC's Narrative Writing program, her early career was spent on national tours with artists like The Isley Brothers and Marc E. Bassy. But when the pandemic paused the music indust... more
For over 14 years, John Scheer has sat at the intersection of business strategy, culture, and creative systems. As the Co-founder and Chief Creative Officer of Herman-Scheer, he has become a trusted advisor to founders and CEOs looking to shape the f... more
In 2017, Veronica del Rosario and her co-founder Matt Michaelson started with a simple, high-stakes mission in a tiny NYC kitchen: to stop feeding cats "mystery meat." Today, Smalls has transformed from a home-cooked experiment into a full-scale move... more
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Great podcast with very diverse perspective for emerging brands!
Great podcast if you’re in the CPG space or just interested and learning about new brands and their founders. Most recently listened to the Froot Thief episode and it was fun to learn about how the business came to be. Can’t wait to try their product!
Kelly gets the real stories behind how brands actually launch and scale in the CPG space. Love hearing the nitty-gritty details about going to market and growth strategies from founders who've done it. Great guest lineup of industry experts too. Essential listening if you're building a food, beverage, or wellness brand.
I’ve followed Kelly for many years now, we’ve always been big dreamers.
I continue to be inspired by watching her connect and build in her community and beyond.
I know I can always count on her for advice and guidance in my world of creative living — this podcast is the perfect way to stay up on what’s happening.
Thank you Kelly!
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The show centers on the journeys of founders leading emerging CPG brands, with conversations that peel back the numbers, stories, and strategies behind launching and scaling in food, beverage, and wellness. Episodes frequently cover go-to-market decisions, margin and cash-flow realities, brand storytelling, and how founders navigate retail, e-commerce, and wholesale to grow sustainable businesses. A notable strength is the mix of founder-centric insight with industry context—from sales channels and marketing to partnerships and production considerations—often featuring guests who are building in public with a strong emphasis on practical, actionable guidance for early-stage brands.
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These podcasts share a similar audience with Emerging Brands Podcast:
1. The Startup CPG Podcast
2. How I Built This with Guy Raz
3. Social Currency with Sammi Cohen
4. Well with Arielle Lorre
5. SmartLess
Emerging Brands Podcast launched 4 years ago and published 272 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Emerging Brands Podcast include:
1. Sarah Delevan
2. Sean Goldsmith
3. JW Wiseman
4. Bagus Ruswandi
5. Fran and Nico
6. Taylor Steele
7. Kiki Kouchman
8. Tammy Browser
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