
Welcome to Emerging Brands Podcast® with Kelly Bennett This is the podcast where you'll discover the stories behind your new favorite CPG brands. Each episode dives into the brand and founder journey—how they launched, what sets them apart, and the strategy behind going to market. We talk plans for growth, practical advice for emerging founders, and where to shop the products making waves in food,... more
| Publishes | Daily | Episodes | 287 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessEntrepreneurship | |||

Having grown up on a sixth generation pork farm, Cassie Maschhoff spent a decade building a career in tech strategy and marketing at Google and Waze before returning to her family roots. Alongside her sister Chelsey, a Culinary Institute of America g... more
Building on a deep family history of farming in Punjab, India, co-founder Pooja Chopra is redefining what it means to lead a clean beauty brand. Alongside her mother and co-founder Jessica, Pooja launched Mudita Earth to combine farm grown ingredient... more
Investor and certified integrative health coach Alaina Sparks is a systems thinker working at the intersection of health, capital, and everyday life. After a distinguished 15 year career at Deloitte, where she led global financial relationships, desi... more
Co-founders Oliver Sindlev and Frederic Naayem are longtime food and beverage entrepreneurs who noticed a persistent problem in the confection aisle. For too long, "healthier" candy felt like a compromise in flavor, while legacy brands remained stuck... more
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Great podcast with very diverse perspective for emerging brands!
Great podcast if you’re in the CPG space or just interested and learning about new brands and their founders. Most recently listened to the Froot Thief episode and it was fun to learn about how the business came to be. Can’t wait to try their product!
Kelly gets the real stories behind how brands actually launch and scale in the CPG space. Love hearing the nitty-gritty details about going to market and growth strategies from founders who've done it. Great guest lineup of industry experts too. Essential listening if you're building a food, beverage, or wellness brand.
I’ve followed Kelly for many years now, we’ve always been big dreamers.
I continue to be inspired by watching her connect and build in her community and beyond.
I know I can always count on her for advice and guidance in my world of creative living — this podcast is the perfect way to stay up on what’s happening.
Thank you Kelly!
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The show centers on the journeys of founders leading emerging CPG brands, with conversations that peel back the numbers, stories, and strategies behind launching and scaling in food, beverage, and wellness. Episodes frequently cover go-to-market decisions, margin and cash-flow realities, brand storytelling, and how founders navigate retail, e-commerce, and wholesale to grow sustainable businesses. A notable strength is the mix of founder-centric insight with industry context—from sales channels and marketing to partnerships and production considerations—often featuring guests who are building in public with a strong emphasis on practical, actionable guidance for early-stage brands.
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These podcasts share a similar audience with Emerging Brands Podcast:
1. It's All Happening : Women In CPG
2. Hot Smart Rich with Maggie Sellers Reum
3. The Startup CPG Podcast
4. Aspire with Emma Grede
5. How I Built This with Guy Raz
Emerging Brands Podcast launched 4 years ago and published 287 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Emerging Brands Podcast include:
1. Sarah Delevan
2. Sean Goldsmith
3. JW Wiseman
4. Bagus Ruswandi
5. Fran and Nico
6. Taylor Steele
7. Kiki Kouchman
8. Tammy Browser
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