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Artwork for Counsel Cast

Counsel Cast

Karin Conroy
Artificial Intelligence
Branding
Law Firm Marketing
Google
Law Firms
Linkedin
Search Engine Optimization
Lead Generation
Legal Marketing
Email Marketing
Law Firms Marketing
Marketing Funnel
Personal Branding
Brand Personality
Thought Leadership
Referrals
Conroy Creative Counsel
Chatgpt
Marketing
Web Design For Law Firms

Law school prepares you for legal battles, but a law degree is not enough to win in the marketplace. The legal industry presents marketing challenges unlike those found elsewhere, and therefore you need to equip yourself with the best digital marketing practices to achieve meaningful results. You must start moving beyond usual tactics and implement strategies that align with your goals. You requir... more

PublishesWeeklyEpisodes237Founded5 years ago
Number of ListenersCategories
EntrepreneurshipBusinessManagement

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Artwork for Counsel Cast

Latest Episodes

Communication skills for lawyers aren't soft skills. They're the job. Every client meeting, every hard update, every tough conversation depends on whether the other person actually hears you. If you've ever caught yourself in the middle of a call thi... more

YouTube for AI search is how your law firm gets named when a potential client asks ChatGPT, Claude, or Perplexity who to hire. YouTube is, on average, the number one source AI tools cite, because every video is transcribed and AI treats it as third-p... more

Omnipresence marketing for law firms means showing up consistently on every platform your future clients use, so they already know you and trust you before they ever call. If you’ve ever said “I don’t have the time, I don’t have a studio, and I do no... more

Local AI search is how ChatGPT, Google, and other AI tools decide which lawyers to recommend when someone in your city asks who to call. The firms AI names aren’t always the best ones. They’re the ones AI can actually figure out. If your Google Busin... more

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Recent Guests

MaryAnn Bautista
Co-founder of TurboRank, pairing YouTube content strategy with off-page authority
TurboRank
Episode: Should YouTube Be Your AI Strategy? with MaryAnn Bautista
Jake Isham
CEO of Creative Minds, filmmaker and photographer who builds brand presence for entrepreneurs
Creative Minds
Episode: [Counsel Cast Chambers] How Law Firms Use Video to Be Omnipresent | Jake Isham
Tyler Henn
Founder of Hennhouse Digital Growth Studio
Hennhouse Digital Growth Studio
Episode: How Can AI Send Your Law Firm Local Clients
Michelle Calcote King
Principal and President of Reputation Ink
Reputation Ink
Episode: [Counsel Cast Chambers] Law Firm PR: The Metric That Predicts Growth | Michelle Calcote King
Doug Vannatta
Founder of HD Intake Solutions
HD Intake Solutions
Episode: Is Intake Undoing Your Marketing? With Doug Vannatta
Ameet Khabra
Founder of HopSkip Media, invited expert on ad budgeting and PPC/SEO integration
HopSkip Media
Episode: [Counsel Cast Chambers] How to Set a Law Firm Ad Budget
Joshua Lenon
Lawyer in Residence at Clio; lead on the Legal Trends Report
Clio
Episode: Why Isn't AI Making Your Firm Money? with Joshua Lenon
Laura Hartnett
Design thinking advocate and former management consultant and in-house counsel turned educator for lawyers on client journey mapping
None explicitly stated in transcript
Episode: [Counsel Cast Chambers] How Legal Design Thinking Wins Repeat Clients
Rachel Allen
Bolt From the Blue founder, podcast guesting strategist
Bolt From the Blue
Episode: Why Podcasts Win in the AI Era with Rachel Allen

Host

Karin Conroy
Host and founder of Conroy Creative Counsel; legal marketing consultant

Reviews

4.9 out of 5 stars from 58 ratings
  • All learning should be this fun!

    Karin is a great host and teaches valuable lessons about legal marketing in every episode… all while having fun and being interesting! I’ve listened to a lot of legal and/or marketing podcasts, and this is the only one I can’t get enough of!

    Apple Podcasts
    5
    Humble Doug
    United Statesa month ago
  • Great Legal Podcast

    I listen to a lot of legal podcasts and Karin’s is one of my favorite. She has a true love for the legal industry and gives such great examples of how to apply something to a law firm or put a high level topic onto every day terms.

    I’m proud to have been a guest on the show and also thankful to have found her podcast and made a new friend.

    Apple Podcasts
    5
    Delisi Friday
    United States4 months ago
  • Fun and informative

    Karin was such a fun, gracious host -- I loved our conversation, it was equal parts laughter and really deep, useful, strategic insights.

    Apple Podcasts
    5
    rcallenwriter
    United Statesa year ago
  • A GOLDMINE

    I had the absolute pleasure of being a guest on the Counsel Cast and I was blown away by a few things. One being Karin is SO welcoming, professional, and organized. The entire process was smooth, clear, and so much fun. Another thing I was blown away by was that this podcast is top tier when it comes to sharing and ungatekeeping marketing GEMS. So if you’re looking for clear, actionable answers to all your marketing questions - this is the podcast to listen to.

    - Caroline, Impact Media House

    Apple Podcasts
    5
    Kupcake99
    United Statesa year ago
  • A Masterclass in Hosting—Karin Sets the Bar High

    We had the absolute gem of an experience joining Karin on Counsel Cast and were blown away by the entire process. From start to finish, she created a seamless, well-orchestrated interview environment that made it easy to show up and deliver value. Karin has a rare talent for asking sharp, on-the-spot questions that lead to meaningful conversations. Plus, she navigated a two-person interview effortlessly, giving space for both voices without ever losing the thread.

    If you're a listener who value... more

    Apple Podcasts
    5
    shantemicah
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The host is a gracious, knowledgeable guide who brings depth and practicality.
The show is a high-quality resource for modern, strategy-driven legal marketing.
Guests consistently praise the prep, pacing, and value of insights.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Should YouTube Be Your AI Strategy? with MaryAnn Bautista
Q: What is the one kind of takeaway action thing that you would like people to do?
Bautista recommends asking an AI tool questions potential clients ask about the general legal category, noting which firms it recommends, and then asking why it selected them.
Should YouTube Be Your AI Strategy? with MaryAnn Bautista
Q: Why is YouTube so important with this idea of trust and authority?
Bautista says YouTube is, on average, the leading citation source for large language models. Its videos are transcribed and machine-readable, and AI systems treat YouTube as an outside source that can provide third-party validation.
[Counsel Cast Chambers] How Law Firms Use Video to Be Omnipresent | Jake Isham
Q: What's the book that you are going to recommend for the audience today?
Isham recommends Grant Cardone's The 10X Rule, pointing to Cardone's high-volume social media presence and the idea of scaling up the amount of work undertaken.
[Counsel Cast Chambers] How Law Firms Use Video to Be Omnipresent | Jake Isham
Q: What difference does omnipresence make, and doesn't it sound like a lot of work?
Isham says consistent visibility helps prospective clients know and trust a firm. Though it takes work, modern tools and AI make it easier, and firms can choose a sustainable recording schedule or batch several episodes at once.
[Counsel Cast Chambers] How to Set a Law Firm Ad Budget
Q: How do you figure out what a client should spend if they have a healthy budget?
We start with Google's cost-per-click data and benchmark reports, then reverse-engineer potential outcomes by applying typical industry metrics like CTR and CPA to estimate what different spend levels (e.g., $1,000, $3,000, $10,000) can achieve in terms of leads and revenue.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Counsel Cast

What is Counsel Cast about and what kind of topics does it cover?

This show centers legal marketing strategy, branding, and digital growth for law firms. Episodes emphasize turning marketing into a measurable, systematized process—covering positioning, SEO and website modernization, content and thought leadership, podcasting as a client-attraction asset, and building credible authority through trust signals and referrals. Guests range from marketing consultants and authors to practitioners who illuminate practical frameworks for client acquisition, improving visibility, and differentiating firms in a competitive landscape. A key throughline is treating marketing as a revenue-driven discipline that translates into tangible outcomes, not vanity metrics. The format consistently offers actionable playbooks, t... more

Where can I find podcast stats for Counsel Cast?

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How many listeners does Counsel Cast get?

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What are the audience demographics for Counsel Cast?

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How many subscribers and views does Counsel Cast have?

To see how many followers or subscribers Counsel Cast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Counsel Cast?

These podcasts share a similar audience with Counsel Cast:

1. Lunch Hour Legal Marketing
2. Lawyerist Podcast
3. Wealthy Woman Lawyer Podcast, Helping you create a profitable, sustainable law firm you love
4. Maximum Lawyer
5. The 80/20 Principle

How many episodes of Counsel Cast are there?

Counsel Cast launched 5 years ago and published 237 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Counsel Cast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Counsel Cast?

Rephonic pulls ratings and reviews for Counsel Cast from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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How do I access podcast episode transcripts for Counsel Cast?

Rephonic provides full transcripts for episodes of Counsel Cast. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Counsel Cast?

Recent guests on Counsel Cast include:

1. MaryAnn Bautista
2. Jake Isham
3. Tyler Henn
4. Michelle Calcote King
5. Doug Vannatta
6. Ameet Khabra
7. Joshua Lenon
8. Laura Hartnett

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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