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Business of Drinks

Business of Drinks
Non-Alcoholic Beverages
Functional Beverages
Sustainability
Non-Alcoholic Cocktails
Adaptogens
Little Saints
Millennials
Marketing Strategies
Wine Industry
BRĒZ
Entrepreneurship
Silver Oak
Carbliss
THC Drinks
Gen Z
Non-Alcoholic Spirits
Wine Market
Distribution Strategy
Cannabis Industry
Food and Beverage

Welcome to the Business of Drinks, where we go behind the bottle, interviewing beverage innovators and icons about how they built their businesses. We take a data-driven approach, analyzing the brands, products, and categories that get consumers excited. And we cover many drinks categories — from wine, beer, and spirits to non-alcohol drinks — as well as THC, adaptogen, and functional beverages. S... more

PublishesWeeklyEpisodes132Founded3 years ago
Number of ListenersCategory
Business

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Artwork for Business of Drinks

Latest Episodes

How do you scale a THC beverage brand to 100K cases while preparing for the possibility that the category could be disrupted by federal regulation?

Jason Dayton and his co-founders launched Trail Magic just 19 days after Minnesota opened the door to... more

Beverage alcohol is not simply in a downturn. It is undergoing a structural reset, according to Jon and Matt Moramarco of bw166.

In this episode of Business of Drinks, we talk with Jon, Managing Partner of bw166, and Matt, Chief Data Scientist, abou... more

How do you become a top RTD spritz brand without raising outside capital?

That’s the story behind Saint Spritz, the wine-based canned spritz brand inspired by Italian aperitivo culture. In this episode of Business of Drinks, we talk with Ben Patton,... more

What does it take to challenge the giants of domestic light beer?

In this episode of Business of Drinks, we talk with Ari Opsahl, CEO of Tivoli Brewing and Outlaw Light, about building a new light beer brand in one of the most entrenched categories ... more

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Recent Guests

Jason Dayton
Co-founder of Trail Magic and Minneapolis Cider Company
Trail Magic / Minneapolis Cider Company
Episode: 127: How Trail Magic Grew to 100K Cases and Diversified Ahead of a Possible Ban With Jason Dayton
Ben Patton
CEO and co-founder of Saint Spritz
Saint Spritz
Episode: 125: Bootstrapping Saint Spritz to 55K Cases With CEO Ben Patton
Ari Opsahl
CEO of Tivoli Brewing and Outlaw Light
Tivoli Brewing / Outlaw Light
Episode: 124: Taking on Big Beer With Outlaw Light CEO Ari Opsahl
Mark Chaplin
President of Commercial Sales at Southern Glazer's Beverage Co.
Southern Glazer's Beverage Co.
Episode: 123: Inside Southern Glazer’s: How Distribution Really Works With Mark Chaplin
Chase Brooks
Founder of SpeedKeg
SpeedKeg
Episode: How SpeedKeg Turns a Draft Line Into a High-Volume Cocktail Placement With Chase Brooks
Ben Salisbury
Founder and President of Salisbury Creative Group; Wine Sales Stimulator
Salisbury Creative Group; Wine Sales Stimulator
Episode: 122: Selling Smarter in a Tough Drinks Market With Ben Salisbury + BCB Recap
Christian Wylie
Managing Director, Bodega Garzón
Bodega Garzón
Episode: 121: How Bodega Garzón Built a Global Wine Brand With Christian Wylie
Carlos Zepeda
SVP of Strategy and Marketing for Wine and Spirits at Moët Hennessy USA
Moët Hennessy USA
Episode: 120: How Moët Hennessy Builds Demand – with SVP Carlos Zepeda - Business of Drinks
Matt Rice
Beverage industry veteran; The Quench Report founder
The Quench Report / Thirsty Insights
Episode: 119: Mid-Year M&A Update: The Deals Reshaping Drinks with Matt Rice - Business of Drinks

Hosts

Erica Duecy
Host of the show
Scott Rosenbaum
Co-host of the show

Reviews

4.7 out of 5 stars from 76 ratings
  • More of this please

    Facts, fun, and tremendous insights for anyone interested in the drinks game!

    Apple Podcasts
    5
    GFY 🤡
    United Statesa year ago
  • Excellent content that’s both entertaining and educational

    Was browsing for something new and unusual and came across this podcast. What an amazing content! You folks are making it both light and deep, fun and with good takeaways, very enjoyable! Raising my vermouth on the rocks and continuing tuning in!

    Apple Podcasts
    5
    not happy w this app yep
    United Statesa year ago
  • A Must-Listen for Beverage Industry Insights

    "The Business of Drinks" is an exceptional podcast for anyone interested in the beverage industry. Hosts Erica Duecy and Scott Rosenbaum bring a wealth of knowledge and experience, engaging with a diverse range of guests to explore topics that are both insightful and actionable. Their curious and supportive interviewing style delves deep into subjects that truly benefit listeners, especially those looking to grow their brands. Each episode is a masterclass in the business of beverages, offering ... more

    Apple Podcasts
    5
    davemoore22
    United States2 years ago
  • Excellent Series on Business Aspects around the Beverage Industry

    Very informative, topical and “user friendly” podcast series about the business aspects surrounding the current landscape of the wine, spirits and non-alcoholic beverage world. I just listened to the episode with Aly Wente (of Wente Vineyards, California) which was excellent (and I think will be of interest to producers in any region). Looking forward to future episodes!

    Apple Podcasts
    5
    TT Wine Explorer
    Canada2 years ago
  • Very interesting

    The show concept is great and you can get a ton of information out of each episode, I would recommend if you think you want to start drinks biz one day!

    Apple Podcasts
    5
    JIL2011
    Canada3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Great mix of founder stories and practical distribution tactics.
Market-focused and actionable insights that translate to real growth.
Hosts ask sharp, buyer- and operator-informed questions that uncover actionable takeaways.

Talking Points

Recent interactions between the hosts and their guests.

125: Bootstrapping Saint Spritz to 55K Cases With CEO Ben Patton
Q: Tell us about the origin story of Saint Spritz.
The origin was personal and connected to the family's trip to Italy; after witnessing the Aperol Spritz culture during their wedding trip, the founders saw a market need for a ready-to-drink spritz made with quality ingredients, which inspired JoJo Fletcher and Mallory Patton to collaborate with Ben to build a real business.
119: Mid-Year M&A Update: The Deals Reshaping Drinks with Matt Rice - Business of Drinks
Q: What should an angel investor consider for a nine-year horizon in wine vs. new-to-world brands?
Investors should focus on where the puck is going, not just what's growing in the last 52 weeks; Wine 2.0 appears to be the big long-term bet while recognizing that RTD and THC channels are hot in the near term.
119: Mid-Year M&A Update: The Deals Reshaping Drinks with Matt Rice - Business of Drinks
Q: Are the largest and fastest growing brands being snapped up more quickly right now?
Yes. The window is closing fast for independent brands; deal flow has accelerated and buyers are moving quickly to secure growth vehicles, reducing the number of viable options over a short span.
117: The Control State Playbook For Bev-Alc Brands With Ashley Glickman - Business of Drinks
Q: What should brands prioritize when presenting to a control board?
Key elements include a tight category fit, a strong in-market support plan, data-backed velocity and marketing plans, broker support, and a clear ask for sale and shelf placement.
117: The Control State Playbook For Bev-Alc Brands With Ashley Glickman - Business of Drinks
Q: What are the three major jurisdiction types for control states and how do they differ from open states?
She explains retail, agency, and wholesale models, with Pennsylvania as an example of a retail state, Ohio as an agency state, and Michigan as a wholesale state, highlighting how ownership of stores and product affects route-to-market and expansion strategies.

Audience Metrics

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Frequently Asked Questions About Business of Drinks

What is Business of Drinks about and what kind of topics does it cover?

A data-driven deep dive into the beverage world, covering strategy, distribution, and market dynamics across wine, beer, spirits, and emerging categories like RTDs and non-alcoholic options. Episodes frequently explore go-to-market plays, channel complexity (three-tier system, control states, hospitality partnerships), brand-building essentials, and practical tactics from founders, investors, and operators. Notable strengths include candid founder stories, buyer- and retailer-facing guidance, and real-world lessons on scaling, capital strategy, and cross-channel growth that are valuable for both emerging brands and seasoned players seeking actionable takeaways.

A standout aspect is the consistent emphasis on data-backed decision making, in... more

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Which podcasts are similar to Business of Drinks?

These podcasts share a similar audience with Business of Drinks:

1. VinePair Podcast
2. Liquid Assets: A Beverage Industry Podcast
3. SOMM TV wine & food
4. Park Street Insider Podcast
5. Wine Enthusiast Podcast

How many episodes of Business of Drinks are there?

Business of Drinks launched 3 years ago and published 132 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Business of Drinks?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

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What guests have appeared on Business of Drinks?

Recent guests on Business of Drinks include:

1. Jason Dayton
2. Ben Patton
3. Ari Opsahl
4. Mark Chaplin
5. Chase Brooks
6. Ben Salisbury
7. Christian Wylie
8. Carlos Zepeda

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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