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Artwork for Bringing Business to Retail
E-Commerce
Retail
Marketing
Customer Experience
Marketing Strategies
Black Friday
Retail Strategies
Consumer Behavior
Retail Business
Inventory Management
Email Marketing
Business Strategy
Retail Strategy
Retail and E-Commerce
Customer Acquisition
Business Growth
Cash Flow
Retail Growth
Google Ads
Sustainability

Want a business that fills your soul AND your bank account? Retail Strategist Salena Knight, shares information, inspiration and interviews with business leaders, to help you create a more profitable, sustainable and dynamic retail or eCommerce business.

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Artwork for Bringing Business to Retail

Latest Episodes

Q4 has a way of filling every available minute.

Stock is arriving. Orders need to be packed. Staff need to be rostered. Customers need help. Christmas ranges need organizing. And somewhere in the middle of all of that, you're still supposed to send... more

YouTube

In this episode, Salena Knight explains why the products you regret buying can be some of the most valuable data in your retail or ecommerce business.

It is easy to focus on best sellers, products that sold out, and suppliers that performed well. B... more

You found the perfect product. You know your customers will love it. So you buy it.

But what if that isn't enough to make it a good buying decision?

In this episode, Salena challenges the way retailers think about inventory and explains why buyin... more

YouTube

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Recent Guests

Jill Schuler
Owner of a fabric store with a focus on classes and quilts
Episode: How This Fabric Store Increased Profits by 40%
Leon Bart-Williams
Former Amazon sales leader and NBCUniversal social commerce innovator
Akikumo (co-founder/leader)
Episode: How to Make More Money From the Stock You Already Have
Jennifer Ann Johnson
Founder of True Fashionistas, Florida-based consignment retailer
True Fashionistas
Episode: She Lost Everything. Then Built a $50 Million Dollar Business.
Teresa Olson
Owner of Olson House, Scandinavian design retailer
Olson House
Episode: How to Stay Profitable in a Retail Store (When Costs Are Rising)
Salena Knight
Retail strategist and host of Bringing Business to Retail
Salena Knight Consulting
Episode: How to Charge Double for Paper Plates (And Have Customers Thank You)
Kurt Elster
Guest, host of the Unofficial Shopify Podcast
Unofficial Shopify Podcast
Episode: Why So Many Retail Businesses Grow Broke
Ian Page
CEO of Bullseye Sellers
Bullseye Sellers
Episode: Mastering TikTok Marketing - Ian Page
Jessica Shirra
Fractional Chief Marketing Officer with experience from Lululemon and Pottery Barn
Episode: RE-RUN: Steal The Marketing Secrets Of Lululemon & Pottery Barn With Jessica Shirra
Stephen Preuss
CEO and co-founder of PayMore
PayMore
Episode: From 1 Store to 100+ in 5 Years - How PayMore Did It

Host

Salena Knight
Host of Bringing Business to Retail

Reviews

4.7 out of 5 stars from 48 ratings
  • đź’Žđź’Žđź’Ž

    Came for Chase Clymers episode and stayed for more! I’m not a product founder, but as a PR Coach for product founders, many in retail, I am always looking for resources to recommend them, and women leaders in the Ecom space to support! Whether you want quick value packed episodes, or longer more in depth training and interviews, you’ll find it all here! Salenas energy is so warm and engaging too! Highly recommend!

    @gloriachoupr

    Apple Podcasts
    5
    _doremi101
    United States2 years ago
  • Salena is one of the best!

    If you’re looking for a retail and eCommerce expert with a depth of experience that is hard to replicate, combined with a passion for the retail business model and the people behind the businesses, it would be hard to find someone better than Salena.

    Whip smart, professional, caring and informed - this podcast is worth listening to.

    Apple Podcasts
    5
    LucyAtTrefiel
    Australia2 years ago
  • Great podcast!

    I found Selena Knight's "Bringing Business to Retail" podcast both enjoyable and enlightening. Her extensive experience as a retail growth strategist and successful store owner shone through in the episode I heard. What particularly struck me was the discussion of the "theory of constraints," a concept crucial for scaling businesses by emphasizing the importance of identifying and addressing bottlenecks in retail operations.

    Apple Podcasts
    5
    Patience Patria
    Philippines3 years ago
  • This is the podcast for actionable tips!

    I started listening to this podcast and Salena is so easy to listen to! Her tips are spot on for business owners. I also love her personal stories that connect her business to us listeners.

    Apple Podcasts
    5
    DSimpson77
    United States3 years ago
  • Real Motivation for Real Life

    I love listening to Sal! Episodes cover a variety of real world challenges facing small business retailers around the globe. Her weekly episodes motivate me to create actionable plans rather than continue on a hamster wheel of hope.

    Apple Podcasts
    5
    Crazy for Disco
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

A few listeners caution that some solo coaching episodes feel script-driven, but most praise the actionable coaching.
Energetic host with warm presence and practical, value-packed episodes.
Listener sentiment highlights variety of guests and topics as a major strength.
Deep retail and ecommerce expertise; conversations feel like you're learning from a mentor.
Clear focus on actionable strategies, not fluff; many episodes center on bottlenecks and real growth.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

How to Make More Money From the Stock You Already Have
Q: How does Akikumo help retailers who are juggling many SKUs and multiple channels?
Akikumo consolidates data from Shopify, POS, and other sources into a single view, prioritizing variant-level insights, enabling rapid restocking, smarter collections, and measurable A/B testing to lift sales without additional manual effort.
How to Make More Money From the Stock You Already Have
Q: What are the most actionable, low-effort improvements retailers can make to increase profitability now?
Focus on top 10 product placements in collections, prevent broken size/color runs, and optimize checkout with first-party data and friction-reducing payment options like Shop Pay; combine these with clear, fast paths from ads to in-stock product pages.
How to Make More Money From the Stock You Already Have
Q: Can you share some stories about Amazon and NBCUniversal's live/shopping experiences and what you learned that retailers can apply today?
The key takeaway is the importance of surfacing the right product at the right time with the right data, so brands can meet customers in moments of inspiration and convert quickly through smooth checkout and tailored offers.
The Real Reason You're Still Doing Everything Yourself
Q: What practical steps did Salena propose to make Colleen's system transferable?
Salena suggested documenting the process, identifying which parts are truly complex versus those that are just not written down, and gradually offloading tasks by creating repeatable, written procedures that others can follow.
The Real Reason You're Still Doing Everything Yourself
Q: What was the core insight about Colleen's five-hour pick-and-pack routine?
The five-hour bottleneck wasn't due to the inherent complexity of picking and packing, but because Colleen's process was uniquely tailored to her brain and existed only in her head, making it impossible to hand off.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
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Frequently Asked Questions About Bringing Business to Retail

What is Bringing Business to Retail about and what kind of topics does it cover?

The show centers on practical strategies to grow profitability in retail and ecommerce, with a strong emphasis on data-driven merchandising, inventory optimization, pricing psychology, and demand planning. Episodes mix live coaching, real-world case studies, and expert interviews to dissect bottlenecks, test hypotheses, and scale operators from scrappy startups to sustainable, value-driven businesses. A standout feature is the founder-focused approach to systems, delegation, and culture, paired with actionable frameworks for increasing average order value, improving conversion, and accelerating growth without chasing endless traffic. This combination of hands-on tactics, candid coaching, and strategic storytelling makes it particularly usef... more

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How many listeners does Bringing Business to Retail get?

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To see how many followers or subscribers Bringing Business to Retail has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Bringing Business to Retail?

These podcasts share a similar audience with Bringing Business to Retail:

1. The Product Boss with Jacqueline Snyder
2. Shopify Masters
3. The School of Greatness
4. The Mel Robbins Podcast
5. Aspire with Emma Grede

How many episodes of Bringing Business to Retail are there?

Bringing Business to Retail launched 11 years ago and published 634 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Bringing Business to Retail?

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What guests have appeared on Bringing Business to Retail?

Recent guests on Bringing Business to Retail include:

1. Jill Schuler
2. Leon Bart-Williams
3. Jennifer Ann Johnson
4. Teresa Olson
5. Salena Knight
6. Kurt Elster
7. Ian Page
8. Jessica Shirra

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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