Rephonic
Artwork for Book Marketing Mentors

Book Marketing Mentors

Susan Friedmann
Book Marketing
Marketing Strategies
Entrepreneurship
Storytelling
Digital Marketing
Personal Branding
Linkedin
Amazon
Branding
Marketing
Imposter Syndrome
Content Repurposing
Podcasting
Audience Engagement
Non-Fiction Authors
Author Branding
Content Marketing
Artificial Intelligence
Podcast Guesting
Lead Magnets

Jam-packed with smart, easy and simple ideas, this weekly podcast features experts who share proven techniques to add power and zest to supercharge your book marketing plan. Hosted by Susan Friedmann, CSP, international bestselling author, and founder of Aviva Publishing, this new and exciting podcast aims to rev up your marketing efforts with fewer struggles, and more success. Start listening tod... more

PublishesWeeklyEpisodes548Founded11 years ago
Number of ListenersCategories
MarketingBusinessEntrepreneurship

Listen to this Podcast

Artwork for Book Marketing Mentors

Latest Episodes

What if your book could attract sponsors, open doors to brand partnerships, and create new revenue without a massive audience?

In this episode, I talk with Justin Moore, sponsorship coach, author of Sponsor Magnet, and founder of Creator Wizard.

Ju... more

YouTube

What if some of the book sales statistics authors have been hearing for years are simply wrong?

And what if the marketing strategies you’ve been told you “should” use aren’t the ones most likely to sell your book?

In this episode of Book Marketing ... more

YouTube

What happens after the launch excitement fades?

You’ve written the book. You’ve announced it. You’ve posted about it. Maybe you’ve done a few interviews.

Then comes the harder question.

How do you keep people interested without feeling as if you’r... more

YouTube

What makes some author brands instantly recognizable while others disappear into the crowd?

And how do you create a brand people remember without making it feel manufactured, trendy, or gimmicky?

This week’s guest is Theresa Wilmot, founder and cre... more

YouTube

Key Facts

Accepts Guests
Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Similar Podcasts

Recent Guests

Jenn T's Grace
Award-winning author, nationally recognized speaker, and publishing strategist
Publish Your Purpose; Institute for Author Growth and Impact
Episode: How to Separate Book Marketing Myths from What Actually Works. - BM546
Karlyn Ankrom
Founder and lead strategist of Oh Snap!, social creator of the Fan Firestarter Framework, and the mind behind Expert Excellence Engine
Oh Snap! Social; Expert Excellence Engine
Episode: How to Make Your Book Marketing Last After Your Launch - BM545
Theresa Wilmot
Founder and Creative Director of Wilmot Designs
Wilmot Designs
Episode: How to Create a Strong Author Brand Without Feeling Gimmicky - BM544
Scott Carley
Trust Energizer, author of Can I Trust You?
trustenergizer.com
Episode: Why Readers Trust Some Authors and Tune Everyone Else Out - BM543
Kevin M. Hall
Author, memoirist, storyteller
Author of Book Marketing on a Budget, Simple Steps for New Authors
Episode: How to Market Your Book on a Budget and Still Get Noticed - BM542
Karin Volo
Self-described chief joy-bringer; culture transformation and AI consultant; author of AI Dystopia or Utopia
Self-employed AI consultant; author
Episode: How to Use AI to Write Your Book Without Losing Your Authentic Voice - BM541
Ahmed Kamel
Technology entrepreneur and AI innovator, co-founder of UXL Technology and Sinai.AI
Sinai.AI
Episode: The AI Book Revolution: How Authors Can Reach More Readers and Earn More - BM540
Helmi Hasan
Engineer turned marketer who helps non-technical founders get clients with AI plus YouTube, without ads or becoming a full-time content creator
Independent consultant/coach
Episode: How to Attract Dream Clients With YouTube and AI - BM538
Kelly Lutman
Certified health coach using functional medicine principles; author of Thriving Through Cancer, A Holistic Approach For Your Journey
Pursue Wellness For You; Thriving Through Cancer
Episode: How to Stay Healthy While Writing and Marketing Your Book - BM537

Host

Susan Friedmann
Host of Book Marketing Mentors and founder/author at Aviva Publishing; experienced marketer and strategist for authors.

Reviews

5.0 out of 5 stars from 101 ratings
  • I always learn something

    Thanks for showing how we can profit from a book.

    Apple Podcasts
    5
    The Sky Guy
    United Statesa year ago
  • Learning so much!

    Amazing show. As a new author I’m learning so much! Thanks Susan!

    Apple Podcasts
    5
    Robbin Marx
    United Statesa year ago
  • Sell more books! đź“–

    Susan brings on marketing experts to help non-fiction authors sell more books. Great, actionable strategies and her accent is a delight!

    Apple Podcasts
    5
    Julie-Your Expert Guest
    United States2 years ago
  • Great guests!

    Susan is an expert in her own right, but she’s also exceptional at choosing smart guests and getting the most out of them. Learned a lot!

    Apple Podcasts
    5
    Ben Guttmann
    United States2 years ago
  • Practical, clear, actionable Insights

    I was particularly interested in the topic of book cover visuals. The episode I’ve listened to had easy to follow, relatable insights with clear suggestions I can apply. The sound quality is great as well (I listen x1.5 and still works well). Listened to a couple more episodes and found the content well prep’s and delivered. Now hit the “follow” button and know not all episodes will be relevant, but look forward to learning more on the topics that are. Nicely done, keep up the great work!!

    Apple Podcasts
    5
    Skylander5
    United Kingdom3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Consistently actionable with practical takeaways.
Great coverage of book marketing tactics across formats and channels.
Smart guest selection and strong interviewer skills.
High-quality production and clear, useful insights.

Talking Points

Recent interactions between the hosts and their guests.

The AI Book Revolution: How Authors Can Reach More Readers and Earn More - BM540
Q: How does the Sinai.AI platform change the reader experience for non-fiction books?
It allows readers to listen or read in multiple languages, get automatic summaries, ask questions to the book, and have adaptive translations and curated content like workbooks, enhancing engagement and accessibility.
How to Use AI to Write Your Book Without Losing Your Authentic Voice - BM541
Q: Now, you talked about research and you go to AI, asking it to help you with some of that research. What do you do to verify that research?
I train the AI to be a partner you can trust, constantly verify quotes and sources, and use human editors to read and validate the manuscript after AI-assisted drafting.
How to Market Your Book on a Budget and Still Get Noticed - BM542
Q: What made you feel you had something worth putting into words?
He was motivated by observing real-world experiences and the desire to help other authors move beyond hype, focusing on steady, meaningful progress rather than quick shortcuts.
How to Make Your Book Marketing Last After Your Launch - BM545
Q: What are some common mistakes you see online that authors should avoid when promoting their books?
Common mistakes include treating promotion as a one-time event, lacking consistency, overusing jargon or clever taglines that cloud clarity, and failing to connect the message to a real audience need or problem solved by the book.
How to Make Your Book Marketing Last After Your Launch - BM545
Q: Talk to us about the role that social media plays in helping authors move forward and get found with their book.
Social media is about being part of conversations, building relationships, and showing up consistently. It should be treated as a pull-push tool where engagement informs content, and responses to comments help deepen connections and visibility.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Book Marketing Mentors

What is Book Marketing Mentors about and what kind of topics does it cover?

This show surveys practical, battle-tested strategies for marketing and monetizing books, with frequent guests who are authors, editors, designers, and marketing professionals. Episodes emphasize actionable tactics—from building author platforms and crafting compelling storytelling to leveraging media, events, and digital marketing to drive book sales. A notable strength is the range of experts invited, including legal, design, pricing, and Substack-focused perspectives, making it useful for authors at any stage who want hands-on guidance and real-world frameworks to grow influence and revenue. A consistent edge is the emphasis on turning books into scalable offerings and revenue streams, not just launches or visibility alone.

Where can I find podcast stats for Book Marketing Mentors?

Rephonic provides a wide range of podcast stats for Book Marketing Mentors. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Book Marketing Mentors and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Book Marketing Mentors get?

Rephonic provides a full set of podcast information for four million podcasts, including the number of listeners. View further listenership figures for Book Marketing Mentors, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for Book Marketing Mentors?

Rephonic provides comprehensive predictive audience data for Book Marketing Mentors, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does Book Marketing Mentors have?

To see how many followers or subscribers Book Marketing Mentors has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Book Marketing Mentors?

These podcasts share a similar audience with Book Marketing Mentors:

1. Book Marketing Simplified
2. Book Marketing Tips and Author Success Podcast
3. The Creative Penn Podcast For Writers
4. The Diary Of A CEO with Steven Bartlett
5. The School of Greatness

How many episodes of Book Marketing Mentors are there?

Book Marketing Mentors launched 11 years ago and published 548 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Book Marketing Mentors?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Book Marketing Mentors?

Rephonic pulls ratings and reviews for Book Marketing Mentors from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for Book Marketing Mentors?

Rephonic provides full transcripts for episodes of Book Marketing Mentors. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Book Marketing Mentors?

Recent guests on Book Marketing Mentors include:

1. Jenn T's Grace
2. Karlyn Ankrom
3. Theresa Wilmot
4. Scott Carley
5. Kevin M. Hall
6. Karin Volo
7. Ahmed Kamel
8. Helmi Hasan

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

Find and pitch the right podcasts

We help savvy brands, marketers and PR professionals to find the right podcasts for any topic or niche. Get the data and contacts you need to pitch podcasts at scale and turn listeners into customers.
Try it free for 7 days