Book Marketing Tips and Author Success Podcast
Author Marketing ExpertsReady to supercharge your author journey? Join bestselling author and book marketing maven Penny Sansevieri and savvy publishing insider Amy Cornell for lively, no-nonsense conversations filled with smart strategies, creative inspiration, and publishing know-how you can actually use.
Whether you’re self-published, traditionally published, or somewhere in between, this podcast delivers real-world ... more
| Publishes | Weekly | Episodes | 321 | Founded | 6 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessBooksMarketingArts | |||
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Latest Episodes
Most authors want podcast interviews to sell books—and that’s exactly why so many pitches get ignored.
In this first episode of a two-part series, we break down the simple shift that changes everything: pitch value first. Your book is the credential... more
Books aren’t “news” on their own anymore—and repeating “buy my book” is one of the fastest ways to burn out (and lose your audience’s attention).
In this episode, we break down a smarter, more sustainable approach: borrowed buzz—anchoring your marke... more
Goodreads recently rolled out changes that have authors and readers debating everything from review bombing to pre-publication ratings. In this episode, we break down what actually changed, what it means for authors, and how to respond without gettin... more
“Make you a bestseller.” It’s the loudest promise in book marketing—and often the least meaningful.
In this episode, we break down how to distinguish real strategy from fear-based selling, AI-polished outreach, and high-pressure tactics designed to ... more
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- Súper helpful with a dose of humor!
I look forward to this podcast every week. I am a new children’s book author this podcast is my favorite for authors. The topics are always relevant and given with the perfect dose of humor and realism. I’ve already implemented so many strategies for my new book and have seen them pay off! This week it was making a Bo the Boat Spotify playlist 😄 Thank you Penny and Amy!
Apple Podcasts5Clare Short
United Statesa month ago - Helpful, actionable, and FUNNY
An author friend recently asked me to help her with marketing and promotions. I knew nothing about promoting a book and so I have been listening to your podcast to get educated. I laugh almost every episode and I’m even sharing it with non-author business owners, who are trying to market businesses in different niches.
My favorite quote is, “Just eat your broccoli. You’re not entitled to anything.”
Apple Podcasts5Gardener KatieUnited States2 months ago - Love it!
I try to listen to podcasts every day at the gym or in my car. After publishing my true crime memoir (Walking Proof) and getting scammed by a so called marketing company, I decided to handle my own marketing on a very tight budget. You’ve given me so many valuable ideas—some have already paid off. Thank you for sharing your knowledge!
Apple Podcasts5Shannon Manley BalesUnited States3 months ago - Practically Brilliant
Loved the halloween themed episode - clever! Practical well organised tips - very useful to me! Thanks ladies.
Apple Podcasts5OhnowhatapityIamsad
United Kingdom5 months ago - Super helpful with a dose of humor!
I am a new children’s book author this podcast is my favorite for authors. The topics are always relevant and given with the perfect dose of humor and realism. I’ve already implemented so many strategies for my new book and have seen them pay off! This week it was making a Bo the Boat Spotify playlist 😄 Thank you Penny and Amy!
Apple Podcasts5Clare ShortUnited States6 months ago
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Apple Podcasts | #125 |  Ukraine/Arts/Books |
Apple Podcasts | #193 | Ukraine/Arts |
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Frequently Asked Questions About This Podcast
What is This Podcast about and what kind of topics does it cover?
This podcast offers engaging discussions tailored specifically for authors seeking to elevate their marketing strategies. It provides actionable insights on various aspects of book promotion, branding, and reader engagement. Topics explored include the significance of positioning books correctly in the market, creating a strong author brand, and leveraging social media for effective outreach. Unique to this podcast is its combination of humor and actionable advice, making complex marketing concepts accessible to both new and experienced authors. With episodes that focus on real-world challenges and providing practical solutions, it serves as a supportive resource for authors navigating the intricacies of the publishing industry.
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Which podcasts are similar to this podcast?
These podcasts share a similar audience with this podcast:
1. The Book Marketing Action Podcast
2. Book Marketing Simplified
3. The Creative Penn Podcast For Writers
4. Novel Marketing
5. The Sell More Books Show: Book Marketing, Digital Publishing and Kindle News, Tools and Advice
How many episodes of this podcast are there?
this podcast launched 6 years ago and published 321 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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