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Artwork for Book Marketing Tips and Author Success Podcast

Book Marketing Tips and Author Success Podcast

Author Marketing Experts
Book Marketing
Amazon
Self-Publishing
Book Descriptions
Author Branding
Authors
Nonfiction Literature
Book Reviews
Book Sales
Writing
Market Research
Romance Writers Of America
Writers Conferences
Costco
Indie Authors
Social Media
Endorsements
Kindle Direct Publishing
Retail Marketing
Bestseller Campaigns

Ready to supercharge your author journey? Join bestselling author and book marketing maven Penny Sansevieri and savvy publishing insider Amy Cornell for lively, no-nonsense conversations filled with smart strategies, creative inspiration, and publishing know-how you can actually use.

Whether you’re self-published, traditionally published, or somewhere in between, this podcast delivers real-world ... more

PublishesWeeklyEpisodes298Founded6 years ago
Number of ListenersCategories
ArtsMarketingBooksBusiness

Listen to this Podcast

Artwork for Book Marketing Tips and Author Success Podcast

Latest Episodes

A reviewer gets thousands of books a month—so why did one plain-looking title jump to the top of the pile? The packaging signaled a story worth opening. We break down the art and strategy of creative mailers and author swag that make reviewers, influ... more

Hate refreshing your Amazon rank only to feel stuck? We walk through a saner, smarter way to measure progress—one that puts you back in control of your author career. Instead of chasing daily sales blips, we focus on the data you can influence: podca... more

In this episode we dig into a practical, 30-day pre-order plan built for writers with small followings (or no following), limited time, and a whole lot of heart. No fluff, no clickbait—just smart moves that create real curiosity and guide readers tow... more

Book awards can transform your author platform, yet they remain one of the most overlooked marketing opportunities for writers at every stage of their journey. Whether you're traditionally published or self-published, these accolades are more accessi... more

Key Facts

Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Hosts

Penny Sansevieri
Host of the Book Marketing Tips and Author Success Podcast, Penny is a bestselling author and marketing expert with a deep understanding of book promotion strategies and a focus on author success.
Amy Cornell
Co-host of the Book Marketing Tips and Author Success Podcast, Amy is a savvy publishing insider sharing valuable insights and strategies for authors looking to maximize their marketing efforts and build their brand.

Reviews

4.8 out of 5 stars from 148 ratings
  • Even when it’s a topic I’m not sure applies to me, I learn things!

    Amy and Penny have such a depth and range of knowledge about the publishing field, I’ve learned that whatever topic they’re discussing this week I’ll learn relevant information and pick up new insights. I’m not convinced my books are the right fit for movies, and yet the range of applications they sketched out for “elevator pitches” has me eager to hear that episode. There are valuable nuggets of wisdom in every show.

    Apple Podcasts
    5
    Skiffymom
    United Statesa month ago
  • Great Advice and Guidance

    Penny and Amy have a great, informative, approachable podcast for how to get started and then get ahead in publishing and marketing books. They are easy to understand and thorough with each show’s topic. Great podcast!

    Apple Podcasts
    5
    THassall
    United States2 months ago
  • Please stop promoting use of AI

    I’m disappointed to hear you encourage authors to use ChatGPT, especially since it was developed using the stolen work of thousands of authors. We’re writers. We can write our own content and communications, and we won’t destroy the environment in the process. Please rethink your advice and use of AI.

    Apple Podcasts
    3
    Writer Friend
    United States2 months ago
  • A new favorite for this author

    These are practical, actionable ideas and tips. I come away from each episode with a list of things I can immediately to help market my books.

    Apple Podcasts
    5
    Jumary 77
    United States2 months ago
  • A treasure trove of book marketing ideas

    This is the only book marketing podcast I listen to. These ladies are absolute pros. I recommend going back and listening to every single episode — even ones that don’t seem pertinent. The wealth of information is astounding. Much of it has made a tangible difference in how I market my books. Five+++++ stars.

    Apple Podcasts
    5
    Marigold Skye
    United States4 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The dynamic between the hosts is noted as highly engaging and knowledgeable, making the episodes enjoyable.
Listeners consistently praise the podcast for its practical and actionable book marketing advice.
Reviewers feel equipped with tools to navigate the publishing landscape more effectively after listening.
There is a general appreciation for the straightforward approach to complex marketing topics, adding value for both new and experienced authors.
Some comments reveal a wish for improved audio quality, but overall feedback remains overwhelmingly positive.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#198
United Kingdom/Arts/Books
Apple Podcasts
#201
Poland/Arts/Books
Apple Podcasts
#238
Belgium/Arts/Books

Talking Points

Recent interactions between the hosts and their guests.

Top Book Marketing Questions of the Year: Insights, Trends, and Expert Advice
Q: How long should an author market a book?
Authors should be actively engaged in marketing every week; marketing is a continuous process.
Top Book Marketing Questions of the Year: Insights, Trends, and Expert Advice
Q: What is the worst mistake an author can make with their book cover?
Using AI to design covers, as it often leads to unprofessional results.
Top Book Marketing Questions of the Year: Insights, Trends, and Expert Advice
Q: What's the best time of year to release a book?
It depends on aligning with relevant seasons or events; however, there's no definitive answer.
Top Book Marketing Questions of the Year: Insights, Trends, and Expert Advice
Q: How much should I expect to make as an author in today's market?
Authors need to understand that income varies greatly based on many factors.
Top Book Marketing Questions of the Year: Insights, Trends, and Expert Advice
Q: What is the number one mistake that authors make?
Burying their head in the sand and not educating themselves about key industry points.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

Conversations in this series feature engaging discussions between seasoned author marketing expert Penny Sansevieri and publishing professional Amy Cornell. The content primarily focuses on effective strategies for book marketing, leveraging platforms like Amazon and Goodreads, and the nuances of building an author brand. Topics such as email marketing, the importance of newsletters, and critical insights into social media engagement are prominently covered, offering heartfelt and practical advice for authors both new and established. The dynamic duo explores issues authors face, including misconceptions regarding debut book success and common pitfalls related to Amazon advertising, all while emphasizing actionable takeaways that listeners ... more

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this podcast launched 6 years ago and published 298 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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