Book Marketing Tips and Author Success Podcast
Author Marketing ExpertsReady to supercharge your author journey? Join bestselling author and book marketing maven Penny Sansevieri and savvy publishing insider Amy Cornell for lively, no-nonsense conversations filled with smart strategies, creative inspiration, and publishing know-how you can actually use.
Whether you’re self-published, traditionally published, or somewhere in between, this podcast delivers real-world ... more
| Publishes | Weekly | Episodes | 314 | Founded | 6 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessArtsMarketingBooks | |||
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Latest Episodes
Getting book reviews shouldn’t feel exhausting, awkward, or ethically murky. Yet many authors are stuck chasing influencers, sending endless cold emails, or quietly wondering why all that effort isn’t translating into real momentum.
In this episode,... more
Want more readers who buy, finish, and recommend your books? It starts with one thing most authors underestimate: keeping the promise your brand makes.
In this episode, we break down the real driver of sustainable author growth—reader trust—and why ... more
A brand that doesn’t line up is a silent sales killer. We dig into why readers make snap judgments in under a second, how confusion and inconsistency create friction, and the small, practical moves that turn browsers into buyers. Think of branding as... more
Feeling like every promo is uphill? We unpack why marketing stalls when a book is presented to the wrong readers — and how smart positioning turns traffic into sales. Penny and Amy break down the signals that shape buying decisions in under five seco... more
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- Love it!
I try to listen to podcasts every day at the gym or in my car. After publishing my true crime memoir (Walking Proof) and getting scammed by a so called marketing company, I decided to handle my own marketing on a very tight budget. You’ve given me so many valuable ideas—some have already paid off. Thank you for sharing your knowledge!
Apple Podcasts5Shannon Manley Bales
United Statesa month ago - Practically Brilliant
Loved the halloween themed episode - clever! Practical well organised tips - very useful to me! Thanks ladies.
Apple Podcasts5OhnowhatapityIamsad
United Kingdom3 months ago - Super helpful with a dose of humor!
I am a new children’s book author this podcast is my favorite for authors. The topics are always relevant and given with the perfect dose of humor and realism. I’ve already implemented so many strategies for my new book and have seen them pay off! This week it was making a Bo the Boat Spotify playlist 😄 Thank you Penny and Amy!
Apple Podcasts5Clare ShortUnited States4 months ago - Podcast on data and marketing efforts
What I love most about your podcast is that you give actionable ideas that people can do starting today to help market their book. I just listened to your podcast on data and marketing strategies and it didn’t disappoint! The best line that will stick with me for a while was “you have to stay visible so the person has your book top of mind when they are ready to buy a book.“ Brilliant!
Apple Podcasts5Shelley MacAllisterUnited States4 months ago - Right podcast at the right time.
Stumbled upon this podcast at the right time. I’m preparing to launch my debut romantic dystopian fantasy in the coming months, and I’ll absolutely be starting a marketing journal now.
Apple Podcasts5A.MaragoldUnited States4 months ago
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Apple Podcasts | #74 |  Ukraine/Arts/Books |
Apple Podcasts | #133 | Ukraine/Arts |
Apple Podcasts | #182 |  New Zealand/Arts/Books |
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Frequently Asked Questions About This Podcast
What is This Podcast about and what kind of topics does it cover?
Focused on empowering authors, this series offers insightful discussions and actionable strategies for navigating the complex world of book marketing and publishing. The hosts, experienced in the publishing industry, share their expertise on various topics ranging from effective promotion techniques and digital marketing to practical insights about self-publishing and traditional publishing challenges. Episodes tackle current trends, such as optimizing Amazon listings or utilizing social media, along with practical tips to engage audiences and build a robust author brand. With a commitment to delivering valuable advice in a friendly and engaging manner, this podcast is tailored for both budding and established authors looking to enhance the... more
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Which podcasts are similar to this podcast?
These podcasts share a similar audience with this podcast:
1. Book Marketing Simplified
2. Novel Marketing
3. The Shit No One Tells You About Writing
4. The Sell More Books Show: Book Marketing, Digital Publishing and Kindle News, Tools and Advice
5. Self-Publishing with ALLi
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this podcast launched 6 years ago and published 314 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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