Book Marketing Tips and Author Success Podcast
Author Marketing ExpertsBook marketing podcast for authors covering how to market a book, self-publishing, Amazon for authors, proven strategies to sell more books, and how to survive in this industry.
Join bestselling author and book marketing maven Penny Sansevieri and savvy publishing insider Amy Cornell for lively, no-nonsense conversations filled with smart strategies, creative inspiration, and publishing know-how ... more
| Publishes | Weekly | Episodes | 343 | Founded | 7 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BooksArtsBusinessMarketing | |||
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Latest Episodes
Imagine spending $44,000 on a book launch and selling three books. Or generating 20,000 views and walking away with three preorders.
Those aren’t hypothetical numbers—and they expose one of the biggest problems in book marketing right now: attention... more
Are Barnes & Noble author events going away? Not exactly. But the days of walking into a bookstore, asking for a signing, and expecting the store to supply the audience are rapidly disappearing—and that may actually be good news for authors who know ... more
Every so often, book marketing needs a good cleanout.
So in this episode, we’re doing our own book marketing “In & Out” list—the strategies, habits, and author expectations we’re happily carrying forward, and the ones we think need to be shown the d... more
If you’ve ever put off your book marketing, disappeared down another research rabbit hole, or told yourself you’ll get serious about promotion after the next book is finished, this episode is for you.
And no, we’re not here to call authors lazy.
Be... more
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Reviews
- An interesting angle in every episode!
Amy and Penny have a depth of experience and they’re in the business of book marketing full time. This means they have perspectives many authors never have a chance to develop. Highly recommended!
Apple Podcasts5Skiffymom
United States3 months ago - Súper helpful with a dose of humor!
I look forward to this podcast every week. I am a new children’s book author this podcast is my favorite for authors. The topics are always relevant and given with the perfect dose of humor and realism. I’ve already implemented so many strategies for my new book and have seen them pay off! This week it was making a Bo the Boat Spotify playlist 😄 Thank you Penny and Amy!
Apple Podcasts5Clare ShortUnited States6 months ago - Helpful, actionable, and FUNNY
An author friend recently asked me to help her with marketing and promotions. I knew nothing about promoting a book and so I have been listening to your podcast to get educated. I laugh almost every episode and I’m even sharing it with non-author business owners, who are trying to market businesses in different niches.
My favorite quote is, “Just eat your broccoli. You’re not entitled to anything.”
Apple Podcasts5Gardener KatieUnited States7 months ago - Love it!
I try to listen to podcasts every day at the gym or in my car. After publishing my true crime memoir (Walking Proof) and getting scammed by a so called marketing company, I decided to handle my own marketing on a very tight budget. You’ve given me so many valuable ideas—some have already paid off. Thank you for sharing your knowledge!
Apple Podcasts5Shannon Manley BalesUnited States8 months ago - Practically Brilliant
Loved the halloween themed episode - clever! Practical well organised tips - very useful to me! Thanks ladies.
Apple Podcasts5OhnowhatapityIamsad
United Kingdom10 months ago
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Apple Podcasts | #169 |  India/Arts |
Apple Podcasts | #238 | India/Arts/Books |
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Frequently Asked Questions About This Podcast
What is This Podcast about and what kind of topics does it cover?
Two seasoned hosts deliver practical, no-nonsense guidance for authors to market their books, build platforms, and navigate the evolving publishing landscape. Episodes cover everything from local collaboration and gift-guide outreach to Amazon strategies, publicity psychology, and avoiding scams, with a strong emphasis on actionable steps, repeatable systems, and long-term author branding. Listeners typically value clear frameworks, real-world anecdotes, and practical tactics they can implement quickly, whether self-published or traditionally published. A notable strength is the blend of concrete tactics with broader strategy, helping authors stay visible and credible across channels.
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Which podcasts are similar to this podcast?
These podcasts share a similar audience with this podcast:
1. Book Marketing Simplified
2. The Creative Penn Podcast For Writers
3. The Sell More Books Show: Book Marketing, Digital Publishing and Kindle News, Tools and Advice
4. Novel Marketing
5. Book Marketing Mentors
How many episodes of this podcast are there?
this podcast launched 7 years ago and published 343 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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