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Artwork for Book Marketing Simplified

Book Marketing Simplified

Jenn Hanson-dePaula
Marketing Strategies
Book Marketing
Social Media
Social Media Marketing
Book Sales
Ideal Reader
Author Engagement
Social Media Management
Author Community Building
Content Strategy
Book Promotion
Reader Engagement
Re-Releases
Audience Engagement
Messaging
Social Media Engagement
Content Creation
Community Building
Author Community
Audience Targeting

Marketing consultant Jenn Hanson-dePaula sits down with her partner, Marcus to chat about marketing strategies and processes that can help authors connect with their readers and sell more books. Save time with marketing and spend more time writing!

PublishesTwice monthlyEpisodes94Founded6 years ago
Number of ListenersCategories
BooksArtsMarketingBusiness

Listen to this Podcast

Artwork for Book Marketing Simplified

Latest Episodes

Are you exhausted from posting content that gets likes but zero book sales? You're not alone. Most authors are stuck in what I call "pebble marketing" - scattering their efforts everywhere and wondering why nothing's working.

Here's the truth: you d... more

YouTube

Stop spinning your wheels on social media! In this video, I break down the #1 mistake authors make when marketing their books and show you the complete 3-part system that actually sells books consistently.

Links

The Author Circle

YouTube

Let’s be honest—most authors don’t have hours to pour into content every week. And yet, if you want to sell books, connect with readers, and stay visible… you need content.

But creating it from scratch every single week? That’s the fast track to bur... more

YouTube

If legal stuff makes your head spin, you’re not alone.

But here’s the truth: understanding a few key legal basics can save you major headaches later (and possibly even your bank account).

That’s why I asked intellectual property and business attor... more

YouTube

Key Facts

Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Recent Guests

Elizabeth Lyons
Best-selling author and seasoned publishing strategist
Publish A Profitable Book
Episode: Book Publishing Red Flags With Elizabeth Lyons

Host

Jenn Hanson-dePaula
Marketing consultant, co-host, and insightful guide on book marketing, focusing on helping authors connect with readers and improve their strategies.

Reviews

4.9 out of 5 stars from 82 ratings
  • Lots of great info for authors

    Great show - lots of great information for authors (both fiction and non fiction).

    Down to earth and actionable advice to motive you to keep going!!

    Apple Podcasts
    5
    andyisawesomepeqceout
    Australia5 months ago
  • Such a great resource!!

    This is a great podcast for any author! Each episode provides a manageable amount of info with practical steps. The tone is very encouraging with a feel of “you can do this” … so helpful with something that can feel overwhelming! Love it!

    Apple Podcasts
    5
    Review from Trish
    United Statesa year ago
  • Bite sized nuggets of goodness

    The perfect podcast for those authors who need a bite sized pieces of information this podcast is for you. As a fellow podcaster, I would also like to add that your sound is impeccable! Well done!

    Apple Podcasts
    5
    lizitsadrama
    New Zealand2 years ago
  • Found on a fluke and started from episode 1

    What a great podcast! As a new indie author, I appreciate that they value both authors in the traditional publishing and self publishing world…so rare. Great actionable tips. Clarity about algorithm’s, hashtags and more that I thought I knew but really didn’t. Excellent strategy and advice that is doable and not overwhelming. Short episodes I can listen to in small gaps if time. I went back and started from episode 1 and it just keeps getting better.

    Apple Podcasts
    5
    Vonbug41
    United States3 years ago
  • On the fence.

    I love Mixtus Media. The info available on their website has helped me so much. That said…I don’t feel that this podcast really adds much. Episodes are extremely short and info is light. I almost feel like the podcast is being used to force people to the website by giving them a taste, rather than supplementing it. I’ll continue to listen, but I wish the content was a bit meatier.

    Apple Podcasts
    3
    Ckelley116
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Some reviews suggest that while the content is generally well-received, there are moments when not everyone resonates with the co-host's contributions.
Many listeners appreciate the actionable and supportive advice provided, often mentioning the ease of listening and the quality of the content.
The podcast is frequently described as essential for authors, providing valuable insights and practical tips that encourage engagement with their audience.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Don’t Make This Common Book Marketing Mistake
Q: What part of your marketing system do you struggle with most?
Gaining attention, nurturing relationships, or asking people to buy your book?
How Authors Can Use Reviews in Book Marketing
Q: Is it okay for me to make my own fake review and use that as content?
No, falsifying reviews is dishonest and can harm your credibility.
When Should Authors Invest in PR?
Q: Is there a kind of bare minimum of what the average author would need to have in place before they consider hiring a publicist or a PR agency?
Authors should have a solid public presence, including a website, social media, and existing connections to handle any resulting traffic and interest post-publicity.
When Should Authors Invest in PR?
Q: Can you describe exactly what authors can expect a publicist to do for them?
Authors can expect publicists to help them secure features in high-profile media outlets and assist with connections to influencers or events, depending on the publicist's expertise and relationships.
Where Authors Can Find and Connect With Readers
Q: How do authors get started with their plan?
The core of everything that you do within your marketing really boils down to content and focusing on your messaging.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
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Household Income
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Frequently Asked Questions About Book Marketing Simplified

What is Book Marketing Simplified about and what kind of topics does it cover?

Focused on empowering authors, discussions center on marketing strategies that increase reader engagement and improve book sales. Topics often include actionable content creation tips, email marketing, social media strategies, and insight into the publishing process. Unique to this podcast is the supportive and encouraging tone that not only provides practical, bite-sized advice but also emphasizes the emotional connection authors need to foster with their audience. This range of insights aims to simplify the often overwhelming world of book marketing while keeping the listener informed and motivated to take actionable steps in their marketing journey.

Where can I find podcast stats for Book Marketing Simplified?

Rephonic provides a wide range of podcast stats for Book Marketing Simplified. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Book Marketing Simplified and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Book Marketing Simplified get?

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What are the audience demographics for Book Marketing Simplified?

Rephonic provides comprehensive predictive audience data for Book Marketing Simplified, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does Book Marketing Simplified have?

To see how many followers or subscribers Book Marketing Simplified has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

How many episodes of Book Marketing Simplified are there?

Book Marketing Simplified launched 6 years ago and published 94 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Book Marketing Simplified?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Book Marketing Simplified?

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What guests have appeared on Book Marketing Simplified?

Recent guests on Book Marketing Simplified include:

1. Elizabeth Lyons

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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