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BJJ Business and Martial Arts Marketing with Lance Trippett CEO of Academy Kings

Lance Trippett CEO of Academy Kings

Welcome to the BJJ business owners and martial art marketing podcast! This show is for Brazilian Jiu Jitsu school owners & other Martial art school owners. Who want learn how to get leads, sales, & grow their business. Learn from Lance Trippett Cofounder of Conquest Brazilian Jiu Jitsu & Academy Kings one of the largest marketing / consulting company’s for martial arts business owners. Each episod... more

PublishesTwice weeklyEpisodes47Founded3 years ago
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Latest Episodes

In this episode, we're diving deep into one of the most overlooked killers of progress in martial arts, entrepreneurship, and personal development: inaction.

Everyone thinks they need more knowledge — another book, another podcast, another YouTube t... more

In today’s episode, Lance breaks down one of the harshest… and most freeing truths for school owners:

You don’t rise to the level of your goals…

You fall to the level of your priorities.

This is the Priority Paradox — the illusion that something is... more

Most martial arts school owners aren’t stuck because they lack passion, skill, or effort.

They’re stuck because the business model on the front end is upside down.

In this episode, we break down the LPL System (Leads Pay for Leads)… and why it’s the... more

Apple — the biggest, richest company in the world — just admitted they were stuck.

Siri was falling behind. Their AI wasn’t good enough. And instead of spending years trying to figure it out internally, Apple did something almost no martial arts sch... more

The Tree Line: Why Your Martial Arts School Is Stuck

Description:

Every business has a Tree Line — the invisible point where growth stops, not because you’re lazy or unmotivated, but because the conditions no longer support growth.

In this episode,... more

In this episode, Lance Trippett breaks down two costly marketing mistakes he spotted during a simple trip to a barbershop — mistakes that happen in almost every small business.

From missed cross-promotions to poorly timed automation, Lance unpacks h... more

In this episode, Lance Trippett breaks down the hard truth behind why so many martial arts school owners feel stuck — even when they’re “doing all the right things.”

You’re posting. You’re running ads. You’re grinding every day.

But the results stil... more

You say you’re trying to be the best in everything you do — so why settle for losing in business?

If you can win on the mat, you already have what it takes to win in your academy.

So here’s your challenge:

💥 Ask yourself tonight — Am I really ok ... more

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