Rephonic
Artwork for Believe in Banking

Believe in Banking

Powered by Adrenaline
Branch Banking
Branding
Artificial Intelligence
Branding and Rebranding
Credit Union Of Texas
Banking
Civic Federal Credit Union
Mergers and Acquisitions In Banking
Beginnings Credit Union
Gen Z
Vallant Bank
Branch Marketing
Customer Experience
Bank Branches
Mergers and Acquisitions
Itms
Branch Design and Experience
Mystery Shopping
Digital-Physical Channel Integration
Credit Unions

Believe in Banking is a podcast series for decision-makers, influencers and leaders featuring experts taking on the financial industry’s most pressing issues with insight and empathy. With the belief that banking can help us meet the moment and emerge stronger for it, the podcast features information and conversations designed to enlighten and empower.

PublishesMonthlyEpisodes93Founded6 years ago
Number of ListenersCategory
Business

Listen to this Podcast

Artwork for Believe in Banking

Latest Episodes

In this episode of the Believe in Banking podcast, Gina Bleedorn and Juliet D’Ambrosio explore how banks and credit unions can unlock the marketing power of their physical branches. Drawing parallels to the resurgence of brick-and-mortar retail, they... more

In this episode of the Believe in Banking podcast, Gina Bleedorn and Juliet D’Ambrosio explore the renewed momentum behind the branch channel and what it means for banks and credit unions investing in their physical networks. As branch openings accel... more

In this episode of the Believe in Banking podcast, Gina Bleedorn and Juliet D’Ambrosio welcome Jackson McConnell, Executive Chairman of Vallant Bank, and Spence Mullis, President of Vallant Bank, to share the behind the scenes story of the merger of ... more

In this episode of the Believe in Banking podcast, Gina Bleedorn and Juliet D'Ambrosio explore why a successful brand launch is only the beginning of building long-term relevance and growth. Drawing on examples from banks and credit unions across the... more

Key Facts

Accepts Guests
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Similar Podcasts

People also subscribe to these shows.

ProSight Banking Strategies
ProSight Banking StrategiesProSight Financial Association
The Community Bank Podcast
The Community Bank PodcastSouthState Correspondent Division
ABA Banking Journal Podcast
ABA Banking Journal PodcastAmerican Bankers Association
HBR IdeaCast
HBR IdeaCastHarvard Business Review

Recent Guests

Jackson McConnell
Executive Chairman of Vallant Bank
Vallant Bank
Episode: Building Culture Through Brand Change with Vallant Bank
Spence Mullis
President of Vallant Bank
Vallant Bank
Episode: Building Culture Through Brand Change with Vallant Bank
Don Mallory
Former banker, industry expert and client champion at Adrenaline
Adrenaline
Episode: Hot or Hype: What’s Actually Sticking in Banking Right Now?
Tansley Stearns
President and CEO of Orsa Credit Union and Backbone Coalition leader
Orsa Credit Union; Backbone Coalition
Episode: Telling the Credit Union Story, With Tansley Stearns, Backbone Coalition & orsa credit union
Bill Crane
Chief Production Officer at Beginnings Credit Union
Beginnings Credit Union
Episode: Inside a Purpose-Driven Rebrand With Bill Crane, Beginnings Credit Union
Al Dominic
Partner at Cornerstone Advisors
Cornerstone Advisors
Episode: Conversations Shaping the Next Chapter of Banking
Jevonne McLaughlin
Vice President of Brand Marketing
Eastrise Credit Union
Episode: Conversations Shaping the Next Chapter of Banking
Nick Mantel
Managing Director of Insights and Analytics
Adrenaline
Episode: Conversations Shaping the Next Chapter of Banking
Jeffrey Martinez
Executive Vice President and Head of Branch Banking
PNC
Episode: Conversations Shaping the Next Chapter of Banking

Hosts

Gina Bleedorn
Host of Believe in Banking; President and CEO of Adrenaline; leads banking brand and branch experience discussions.
Juliet D'Ambrosio
Co-host; Chief Experience Officer at Adrenaline (and sometimes described as Co-host in various episodes).

Reviews

5.0 out of 5 stars from 6 ratings
  • Insightful and actionable!

    Financial leaders - meet your new favorite podcast! The Adrenaline team has created an incredible resource with Believe in Banking. Hear from industry experts as they discuss challenges, present solutions, and share their insights into what’s next in banking.

    Apple Podcasts
    5
    oliviabaker13
    United States4 years ago
  • Superb

    Relevant and applicable advice. Great topics and guest speakers.

    Apple Podcasts
    5
    Rachael G - ABQ
    United States6 years ago
  • Great info

    Really good podcast with great insights and strong ideas. Very valuable and enjoyable.

    Jeremy Harrell

    Guaranty Bank & Trust

    Monroe, LA

    Apple Podcasts
    5
    Jer Harrell
    United States6 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Guest lineup consistently brings real-world expertise and fresh perspectives.
Strong emphasis on practical, data-backed branding and customer experience.
Thoughtful, actionable insights for banking leaders.

Top Business Podcasts

Proven Podcast
Proven PodcastCharles Schwartz
Young and Profiting (YAP) with Hala Taha: Entrepreneurship and Self-Improvement Podcast
Young and Profiting (YAP) with Hala Taha: Entrepreneurship and Self-Improvement PodcastHala Taha | Entrepreneurship, Sales, Marketing | YAP Media Network
We Fixed It, You're Welcome
We Fixed It, You're WelcomeWe Fixed It, You're Welcome
Build or Break
Build or BreakDaniel Lubetzky

Talking Points

Recent interactions between the hosts and their guests.

Building Culture Through Brand Change with Vallant Bank
Q: So Spence, start with you.
Spence describes the decision to merge as a partnership rather than a simple acquisition, emphasizing the goal of shared ownership, keeping both legacy teams engaged, and building a brand that honors the past while enabling future growth.
Hot or Hype: What’s Actually Sticking in Banking Right Now?
Q: Is looking to outside-category brands hot or hype for inspiration?
The discussion leans toward hype in the near term, suggesting most focus should stay within banking for competitive differentiation, though there can be selective value from external brand examples.
Hot or Hype: What’s Actually Sticking in Banking Right Now?
Q: Is the trend of expanding branches hot or hype?
Despite earlier efforts to pull back on branches, the panel agrees that branches remain a hot area for authentic, human-centered engagement and for attracting younger generations, not merely a cost center.
Hot or Hype: What’s Actually Sticking in Banking Right Now?
Q: AI in banking, is it hot or hype?
The hosts acknowledge significant enthusiasm but argue that AI is still largely behind-the-curtain, with limited mass customer-facing impact and trust issues that must be addressed before widespread adoption.
Branch Building for the Future: Featuring Civic FCU’s Sherry Bear
Q: What advice would you give to others undergoing similar transformations?
Let perfection go, assemble the right team, and focus on delivering the goal with flexibility, collaboration, and a clear values-driven approach rather than waiting for every detail to be perfect.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Believe in Banking

What is Believe in Banking about and what kind of topics does it cover?

A practical, industry-focused show exploring how branding, mergers, branch strategy, and customer experience shape modern banking. Episodes frequently examine real-world banking transformations—mergers, rebrands, and branch redesigns—through lessons from community banks, credit unions, and vendors. Notable angles include value-driven branding, storytelling, and culture as a driver of growth, with frequent guests from banks, credit unions, and agency partners sharing data-backed insights and lessons from large-scale initiatives. The format often blends strategic guidance with hands-on case studies, making it useful for listeners involved in marketing, brand management, and network expansion in financial services. A standout trait is the high... more

Where can I find podcast stats for Believe in Banking?

Rephonic provides a wide range of podcast stats for Believe in Banking. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Believe in Banking and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Believe in Banking get?

Rephonic provides a full set of podcast information for four million podcasts, including the number of listeners. View further listenership figures for Believe in Banking, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for Believe in Banking?

Rephonic provides comprehensive predictive audience data for Believe in Banking, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does Believe in Banking have?

To see how many followers or subscribers Believe in Banking has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Believe in Banking?

These podcasts share a similar audience with Believe in Banking:

1. ProSight Banking Strategies
2. Banking Transformed with Jim Marous
3. The Community Bank Podcast
4. ABA Banking Journal Podcast
5. HBR IdeaCast

How many episodes of Believe in Banking are there?

Believe in Banking launched 6 years ago and published 93 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Believe in Banking?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Believe in Banking?

Rephonic pulls ratings and reviews for Believe in Banking from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for Believe in Banking?

Rephonic provides full transcripts for episodes of Believe in Banking. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Believe in Banking?

Recent guests on Believe in Banking include:

1. Jackson McConnell
2. Spence Mullis
3. Don Mallory
4. Tansley Stearns
5. Bill Crane
6. Al Dominic
7. Jevonne McLaughlin
8. Nick Mantel

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

Find and pitch the right podcasts

We help savvy brands, marketers and PR professionals to find the right podcasts for any topic or niche. Get the data and contacts you need to pitch podcasts at scale and turn listeners into customers.
Try it free for 7 days