BE THAT LAWYER
Steve FretzinBE THAT LAWYER is for attorneys who want more freedom, enjoyment and most importantly, control in their career. Topics will include business development, marketing, branding, technology, and law firm growth. The goal is to educate, entertain and share best practices related to these topics, so that you, the listener can get real value. This is primarily an interview show with great guests (attorne... more
| Publishes | Daily | Episodes | 600 | Founded | 7 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusinessManagement | |||
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Latest Episodes
A high school dropout who became a law firm founder explains why every success story has someone else's fingerprints on it — and why the relationships lawyers neglect are the ones already sitting in their contact list. It's a conversation about build... more
Most lawyers who start a podcast quit before it ever pays off — because they're playing the wrong role in their own show. Dennis Meador explains how flipping the host-guest dynamic collapses a three-year payoff into six to eight months, and why one e... more
Most lawyers think more hours equal more success—but what if that belief is quietly destroying their performance? In this episode, you’ll learn how to borrow habits from elite athletes to protect your energy, sharpen your focus, and build high-perfor... more
Discover why “doing great work and waiting for the phone to ring” is no longer enough for lawyers—and how problem‑focused, education-based marketing can turn unaware prospects into your best clients. In this episode, you’ll learn how to stand out in ... more
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Reviews
- Practical!
For lawyers who know the value of their time, this show provides practical and actionable takeaways from an expert who knows lawyer business development so well!
Apple Podcasts5LaurenP26
United States3 months ago - Incredible Podcast
Steve is not only talented in the way he supports lawyers with their business growth, he is also an excellent interviewer. This podcast brings powerful guests who share their incredible insights, help lawyers develop, grow and to be their best selves. I highly recommend this podcast
Apple Podcasts5GaryMiles1United States7 months ago - Invaluable Resource
As someone who works closely with attorneys on the human and organizational side of performance, I find Be That Lawyer to be an invaluable resource. Steve Fretzin brings practical, tactical insight into what it really takes to build a thriving practice—while also addressing the personal growth and mindset work that sustain long-term success. His conversations help lawyers not only elevate their business development skills, but also protect their well-being and relationships in the process. A mus... more
Apple Podcasts5rachboomUnited Statesa year ago - Value-packed podcast
Be That Lawyer with Steve Fretzin is a powerful resource for professionals serious about growth. Steve has a talent for drawing out practical, actionable strategies from his guests—covering everything from business development to building sustainable systems. Each episode leaves you with clear takeaways you can put into practice right away. Highly recommend for lawyers and entrepreneurs alike.
Apple Podcasts5Ral WUnited Statesa year ago - A Human Approach to Business Development
Steve's approach to business development is human and practical. It's one that lawyers can fold into their lives to enhance their lives and work. This shines through in the podcast. Listen on for inspiration and practical tips.
Apple Podcasts5KylitigatorUnited Statesa year ago
Listeners Say
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Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #241 | United States/Business/Marketing |
Apple Podcasts | #134 |  Canada/Business/Marketing |
Apple Podcasts | #42 |  Saudi Arabia/Business/Marketing |
Apple Podcasts | #45 |  Philippines/Business/Marketing |
Apple Podcasts | #137 |  Argentina/Business/Marketing |
Apple Podcasts | #231 |  Spain/Business/Marketing |
Talking Points
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Audience Metrics
Listeners, social reach, demographics and more for this podcast.
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Frequently Asked Questions About BE THAT LAWYER
What is BE THAT LAWYER about and what kind of topics does it cover?
Be That Lawyer features in-depth conversations with lawyers and legal marketing professionals who share practical strategies for growing, differentiating, and future-proofing a law practice. Episodes routinely cover rainmaking, client development, branding, firm operations, technology, and AI adoption, with hosts drawing out actionable playbooks, templates, and metrics. Noteworthy are guests who blend hands-on business growth with personal development, governance, and culture—offering a balanced mix of tactical advice and mindset shifts. The show tends to attract listeners who want to build sustainable client pipelines, implement scalable systems, and stay ahead of industry shifts, from solos to mid-sized firms, often with an emphasis on le... more
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How many listeners does BE THAT LAWYER get?
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What are the audience demographics for BE THAT LAWYER?
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How many subscribers and views does BE THAT LAWYER have?
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Which podcasts are similar to BE THAT LAWYER?
These podcasts share a similar audience with BE THAT LAWYER:
1. Future Rainmakers
2. Profit with Law: Profitable Law Firm Growth
3. Maximum Lawyer
4. The Ezra Klein Show
5. Stay Tuned with Preet
How many episodes of BE THAT LAWYER are there?
BE THAT LAWYER launched 7 years ago and published 600 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact BE THAT LAWYER?
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What guests have appeared on BE THAT LAWYER?
Recent guests on BE THAT LAWYER include:
1. Mark McFatridge
2. Alejo Pijuan
3. Colin Levy
4. Elizabeth Grace Saunders
5. Shawn Kerendian
6. Stuart Hirsch
7. Randi Cohen
8. Brett Trembly
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.