The Makeshift CMO: Marketing, Growth & Business Podcast For Early Stage Founders & Teams
Bruce ChenThis podcast is the founder's cheat code to understand marketing beyond unexplainable jargon. We talk about marketing as a strategic function and how it makes a true impact on an early-stage startup. We don't just cover pure marketing, we also cover how marketing works with other startup functions such as sales, operations, product and more. We also do interviews with other startup founders and ta... more
| Publishes | Monthly | Episodes | 36 | Founded | 5 years ago |
|---|---|---|---|---|---|
| Categories | BusinessEntrepreneurship | ||||
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Latest Episodes
In this episode, Bruce has on Joshua Lipton, his buddy from the Prop Tech world who has transitioned from marketing, to sales, to Director of Product & Operations at Rentsync, which turned from a Marketing Agency to a Prop Tech, SaaS company that is ... more
In this episode, I thought I was going to talk to Lauren about email marketing and just simply ask her to define lifecycle marketing. Instead, we stump each other a bunch on tough questions on what lifecycle marketing actually is, how she conducts he... more
Camille Trent it the Head of Content, AKA "that one girl from dully or something" who unlike most marketers, MATH was her best subject growing up. Perhaps that's what's given her her analytical, scienc-y approach to copy and content writing. Camille ... more
Great episode alert!!!
In this episode, Bruce chats with Jake Hirsch-Allen. Jake works with North America's governments, workforce development organizations, colleges, and universities to leverage LinkedIn Talent Solutions to close skills gaps and ... more
In this episode, Bruce has on Daniel Francavilla, who is passionate about helping others to create social change. He's a Marketing Advisor & Brand Strategist through his own practice, Daniel Does. After travelling to developing countries as a studen... more
Brij is a software platform that powers one-touch registration & reorder to connect brands to their customers with the simple scan of a QR code. You would think it is started by some e-commerce nerd on YouTube or maybe even a college drop out, but no... more
In this episode, Bruce sits down with one of the first people he has literally known, Dora Du. She is the CMO of Wynd, a clean air tech company that has gathered a team of fellow MIT, NASA engineers and renowned designers to create a clean air tech p... more
In this episode, Bruce sits down with Chris Meador of Wistia, who joined the tech startup during a period of growth and transformation to reimagine their marketing strategy as they continued to scale. In this episode, we chat about how to revamp mark... more
Key Facts
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #23 |  South Korea/Business/Entrepreneurship |
Apple Podcasts | #160 | South Korea/Business |
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Audience Metrics
Listeners, social reach, demographics and more for this podcast.
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this podcast launched 5 years ago and published 36 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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