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Badass Softie

Badass Softie
Leadership
Creativity
Unreasonable Hospitality
Entrepreneurship
Emotional Intelligence
Joy
Mental Health
Self-Improvement
Grief
Connection
Productivity
Marketing
Ambition
Personal Development
Storybrand Framework
Relationships
Success
Communication
Hero On a Mission
Donald Miller

A Badass Softie is unapologetically ambitious and leads with heart. Ambitious and kind. Fun and driven. Powerful and deeply human.

Badass Softie, hosted by Dr. J.J. Peterson, is a podcast that challenges the false choice leaders are too often given: be strong or be compassionate. The world doesn’t just need more leaders — it needs leaders bold enough to make an impact and compassionate enough to... more

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Self-ImprovementEducationBusinessManagement

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Latest Episodes

Everywhere I go lately, people are asking me the same thing: How do I stay human when everyone is using AI? And honestly, I get it. We’re living in a moment where content is being produced faster and more generically than ever before and leaders are ... more

YouTube

In this episode of The Badass Softie Podcast, Dr. J.J. Peterson sits down with creative business mentor and coach Laura Higgins for a heartfelt, grounded conversation on what it really means to lead as a creative.

Laura opens up about her journey fr... more

YouTube

In this episode of Badass Softie, I sit down with my longtime friend and former colleague, Tim Schurrer — someone whose leadership shaped not only my career, but the culture and growth of StoryBrand itself.

Tim is the author of The Secret Society of... more

YouTube

For leaders who chase big goals but crave meaning just as much as momentum — this conversation is for you.

Dr. J.J. Peterson sits down with Amy Porterfield, New York Times bestselling author of Two Weeks Notice, to unpack how ambition can serve you ... more

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Recent Guests

Laura Higgins
Creative strategist and founder of The Next Level Club, coaching entrepreneurs and creatives in business.
The Next Level Club
Episode: Leadership Lessons for Creatives: Balancing Identity, Courage & Growth with Laura Higgins
Amy Porterfield
An expert in online business and digital courses.
Amy Porterfield
Episode: The Leadership Shift: Redefining Success with Amy Porterfield
Amy Smith
Leadership consultant with experience at Apple and other organizations.
Hionu Leadership
Episode: The 5 Questions Every Leader Should Ask to Build Trust and Lead With Clarity
Tera Wages
A coach helping leaders and entrepreneurs connect with their emotions
Connection Codes
Episode: Why Most Leaders Misread Their Emotions (and How to Fix It)
Hannah Collins-Lee
Expert in shifting companies to a four-day workweek
Episode: The 4-Day Work Week That Increases Profit and Freedom
Tim Arnold
Leadership expert, keynote speaker, and bestselling author.
TimArnold.ca
Episode: The Leadership Dance — How to Lead With Both Strength and Grace
Blaine Hogan
An incredibly creative leader with a background in theater and branded entertainment, having worked with artists like Billy Eilish and Arnold Schwarzenegger.
Episode: Safe Doesn’t Mean Soft — How to Build Trust Without Losing Authority

Host

Dr. J.J. Peterson
Host of the podcast, Dr. J.J. Peterson focuses on integrating ambition and compassion in leadership discussions. He brings insights from his extensive experience in education and business.

Reviews

5.0 out of 5 stars from 12 ratings
  • The best of the best

    This podcast is a reminder of what all this is for anyway. J.J. proves the brilliance and heart can go hand in hand. I am inspired and motivated. Huge thank you to J.J. for always creating with impact.

    Apple Podcasts
    5
    Tera Wages
    United States2 months ago
  • Episode 2 brought me to tears!

    J.J.’s genuineness and expertise comes through in every moment of this 2nd episode. “Heroes’ power doesn’t come from knowing it all,

    it comes from choosing a way to move forward.” Redeeming our failures and flops, and using them to strengthen ourselves and others is a main theme of this episode. I cannot wait to hear more. Thank you J.J. for being you and sharing your wisdom and perspective with the rest of us!

    Apple Podcasts
    5
    BossMa’am
    United States3 months ago

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Talking Points

Recent interactions between the hosts and their guests.

Leadership Lessons for Creatives: Balancing Identity, Courage & Growth with Laura Higgins
Q: What would you say to someone who has been creative but is held back from launching into a business?
There are three core engines crucial for success: marketing to get the message out, crafting a compelling offer, and ensuring solid growth systems are in place.
Leadership Lessons for Creatives: Balancing Identity, Courage & Growth with Laura Higgins
Q: How do you help people in that space move forward?
I focus on helping individuals understand the balance between their creative and entrepreneurial sides, providing them the skills to nurture both.
Leadership Lessons for Creatives: Balancing Identity, Courage & Growth with Laura Higgins
Q: What have you found to be limiting beliefs for creatives?
Many creatives struggle with imposter syndrome and the fear of what others might think before putting themselves out there, which can hinder their progress.
Why Success Doesn’t Require the Spotlight with Tim Schurrer
Q: How would you help someone shift their perspective on leadership if they feel they need to be more aggressive or in the spotlight?
Tim advises looking at the intent behind the desire for attention and emphasizes finding personal fulfillment in helping others rather than demanding recognition for oneself.
Why Success Doesn’t Require the Spotlight with Tim Schurrer
Q: Can you talk a little bit about your aha moment for realizing that success can be defined differently?
Tim reflects on his experiences and how observing others helped him realize he doesn't have to demand the spotlight and can find success by serving others instead.

Audience Metrics

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Frequently Asked Questions About Badass Softie

What is Badass Softie about and what kind of topics does it cover?

Focusing on the duality of ambition and compassion in leadership, the podcast provides insights into how leaders can create impactful change while maintaining their humanity. The episodes emphasize storytelling, personal growth, and redefining traditional leadership models, encouraging listeners to look beyond conventional norms. Listeners can expect practical advice, inspiring stories, and a deeper understanding of how to lead with both strength and empathy, appealing particularly to those looking for innovative strategies in their personal and professional lives.

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How many listeners does Badass Softie get?

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Which podcasts are similar to Badass Softie?

These podcasts share a similar audience with Badass Softie:

1. The StoryBrand Podcast
2. Andy Stanley Leadership Podcast
3. The Amy Porterfield Show
4. The Mel Robbins Podcast
5. The Carey Nieuwhof Leadership Podcast

How many episodes of Badass Softie are there?

Badass Softie published episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Badass Softie?

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Where can I see ratings and reviews for Badass Softie?

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What guests have appeared on Badass Softie?

Recent guests on Badass Softie include:

1. Laura Higgins
2. Amy Porterfield
3. Amy Smith
4. Tera Wages
5. Hannah Collins-Lee
6. Tim Arnold
7. Blaine Hogan

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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