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Artwork for Radically Transparent

Radically Transparent

Oktopost
B2B Marketing
Marketing
Teamwork
Revenue Growth
Artificial Intelligence
Infinidat
Product Management
Marketing Strategy
Employee Advocacy
B2B
Collaboration
Linkedin
Siloed Marketing
Sales Teams
Influencer Marketing
Operational Infrastructure
Leadership
Oktopost
Intent Data
Lead Generation

Radically Transparent, presented by Oktopost, is a podcast geared towards the modern-day B2B marketer. Host Jennifer Gutman and her guests are a mixture of renowned marketing and sales leaders from B2B marketing organizations around the globe. Each episode shines a light on the inner workings of B2B leadership-- including what keeps successful CEOs, CMOs and VPs up at night, professionally. The co... more

PublishesMonthlyEpisodes178Founded7 years ago
Number of ListenersCategories
MarketingBusiness

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Artwork for Radically Transparent

Latest Episodes

Is AI turning your LinkedIn feed into a dystopian sea of sameness?

In this episode of Radically Transparent, Marcela Quintela, Social Media Leader at Spectro Cloud, breaks down the growing problem of "AI slop" in B2B marketing and why sounding like... more

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In this episode of Radically Transparent, Ross Simmonds, CEO and Founder of Distribution.ai, stops by to explore what it really takes to scale executive branding with AI while keeping every post authentic and measurable.

Ross explains how marketers ... more

Are you drowning in the nonstop pressure to adopt AI while staring down an aggressive quarterly pipeline goal? You aren't alone.

In this episode of Radically Transparent, Anna Fisher, CMO of Kustomer, pulls back the curtain on how she is steering h... more

YouTube

What really makes top talent choose and stay at your company? Daniel Callaghan, Global Employer Brand Manager at Payoneer, breaks down the human side of employer branding and how B2B companies can turn connections into lasting engagement on this epis... more

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Recent Guests

Marcella Quintela
Social media lead at SpectroCloud
SpectroCloud
Episode: Why AI is killing B2B authenticity (and how to fix it) with Marcela Quintela
Ross Simmonds
CEO and founder of Foundation and Distribution AI; author and keynote speaker
Distribution AI; Foundation
Episode: How to prove the ROI of executive branding (Without the attribution headache) with Ross Simmonds
Anna Fisher
CMO of Kustomer
Kustomer
Episode: How to build a “Marketing Brain” using Claude with Anna Fisher
Daniel Callaghan
Employer Brand Manager at Payoneer
Payoneer
Episode: Employer branding that actually drives hiring results with Daniel Callaghan
Lisa Vecchio
Senior Director of Marketing at Veed
Veed
Episode: Is your brand LLM-ready? The death of the funnel with Lisa Vecchio
Justin Levy
Influencer program lead with experience at ZoomInfo, Demandbase, ServiceNow, Citrix, and more
Independent / Formerly at leading B2B brands
Episode: How to architect B2B influencer marketing for pipeline, not just impressions, with Justin Levy
Roy Sexton
CMO of Vedder Price
Vedder Price
Episode: How leading law firms stand apart with Roy Sexton
Michael Yehoshua
CMO of WiseStamp
WiseStamp
Episode: Rebranding starts with listening (AI can help), with Michael Yehoshua
Shaun Ma
VP of Digital Customer Engagement, guest on the show
Current employer not stated in transcript
Episode: The truth about AI readiness in B2B marketing with Shaun Ma

Host

Jennifer Gutman
Host of the show, focused on modern B2B marketing leadership and authentic, data-driven discussions.

Reviews

4.8 out of 5 stars from 18 ratings
  • Fun and educational!

    Love this podcast series! Keeps me both entertained and informed on all things B2B!

    Apple Podcasts
    5
    shanzy624
    United States5 years ago
  • Tom

    This channel was the best thing to ever happen to my ears.

    Apple Podcasts
    5
    TomLeads
    Israel6 years ago
  • Kyle Hegarty Episode Spot on!

    They always say failure is the best way to learn. This episode gave so much perspective on creating new communication strategies during our new reality- especially helpful.

    Apple Podcasts
    5
    Eden48
    Israel7 years ago
  • Insightful and Interesting

    Great listening, quarantine or not please keep them coming!

    Apple Podcasts
    5
    CamieJameron
    United Kingdom7 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Shows are consistently insightful for practical B2B marketing strategies.
Guests bring actionable takeaways, not just theory.
Production quality and episode variety keep interest high.
High relevance for listeners building pipeline and brand together.
Candid discussions about AI and authenticity are refreshing.

Talking Points

Recent interactions between the hosts and their guests.

How to prove the ROI of executive branding (Without the attribution headache) with Ross Simmonds
Q: What is Distribution AI and what value does it bring?
Distribution AI helps turn created content into a system that promotes and repackages assets across multiple channels, allowing teams to amplify reach while maintaining the creator's voice and tone.
How to build a “Marketing Brain” using Claude with Anna Fisher
Q: How do you ensure a unified 'marketing brain' with Claude while still preserving authentic, human voice in content?
By centralizing messaging and positioning into Claude, updating skills as new features roll out, and encouraging team members to inject personal perspectives where appropriate, creating outputs that are consistent yet genuine.
How to build a “Marketing Brain” using Claude with Anna Fisher
Q: What is keeping you up at night professionally in relation to AI transformation?
The ongoing challenge is generating pipeline while ensuring outputs stay on-brand as more people use AI, plus the need to implement an AI-driven marketing transformation that scales without burning out the team.
How leading law firms stand apart with Roy Sexton
Q: How do you decide what truly deserves attention amid constant urgent requests?
Evaluate the source and urgency behind requests, have direct conversations, and negotiate with stakeholders to understand deadlines and needs, then allocate resources to those that align with long-term strategy.
How leading law firms stand apart with Roy Sexton
Q: What has become harder today for law firm marketing compared with earlier in your career?
Specialization and the need for deep, context-aware expertise, while still maintaining a broad understanding of how each piece fits into the overall strategy and the client experience.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About Radically Transparent

What is Radically Transparent about and what kind of topics does it cover?

This program centers on practical B2B marketing leadership, with episodes featuring senior marketers and growth leaders exploring AI, branding, influencer strategies, and employer branding. Conversations balance tactical takeaways with real-world storytelling, emphasizing measurable impact on pipeline, revenue, and brand authenticity. Notable themes include integrating AI tools without losing human voice, building credible influencer and employee advocacy programs, and evolving brand strategies in fast-moving tech and professional services spaces. A distinctive angle is the candid, no-nonsense format that surfaces internal challenges, governance, and cross-functional ownership to drive business outcomes.

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How many episodes of Radically Transparent are there?

Radically Transparent launched 7 years ago and published 178 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Radically Transparent?

Recent guests on Radically Transparent include:

1. Marcella Quintela
2. Ross Simmonds
3. Anna Fisher
4. Daniel Callaghan
5. Lisa Vecchio
6. Justin Levy
7. Roy Sexton
8. Michael Yehoshua

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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