Founder Frequency
wednesdayFounder Frequency is the official podcast of wednesday. Hosted by Caitie Santo, we explore the real stories and perspectives shaping the founder ecosystem. In each episode, we talk about what it’s actually like to be part of this space—the decisions, lessons, and identity shifts that come with it, and how we can shape a more inclusive future for women and non-binary founders.
Rooted in the Finnis... more
| Publishes | Weekly | Episodes | 9 | Founded | a year ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessEntrepreneurship | |||
Listen to this Podcast
Latest Episodes
What if the step you’re waiting to feel ready for is actually the one that creates the momentum you need?
In this episode of Founder Frequency, Caitie sits down with Noora Saksa, CEO of Slush, to explore how momentum is actually created, and why it ... more
You don’t wake up one day suddenly feeling like a founder but at some point, you start acting like one.
In this episode of Founder Frequency, Caitie sits down with Eeva Siika-aho, CEO of Helsinki Think Company and former co-founder, to explore what ... more
What if building something meaningful is less about fitting in, and more about growing into your place over time?
In this episode of Founder Frequency, Caitie sits down with Riikka Loisamo, CEO of The Shortcut—an organization helping internationals ... more
What if finding your place in the startup ecosystem isn’t about fitting a mold, but slowly building your own?
In this relaunch episode of Founder Frequency, Caitie sits down with wednesday.’s 2026 co-leads, Blanka Bartfai and Helmi Peipinen, to kick... more
Olivia speaks with Mari Luukkainen, an experienced entrepreneur and investor. They talk about investing, how AI (and especially vibe coding) is helping people build, and what it means to navigate the startup world as part of a minority.
Learn more:... more
Olivia and Co-Host Helmi speak with Katja Presnal, an entrepreneur who built CRUSH to create space for women to connect and thrive. They talk about her founder story, the role of community, and what makes CRUSH a movement, not just a meetup (and much... more
Olivia sits down with Kristiina Warden, who turned her passion into Finland’s top luxury handbag spot on her first try. They talk about starting lean, staying motivated, and why strong customer relationships matter from day one.
Kristiina's Instagra... more
Olivia sits down with Pia-Maria Nickström to hear how she started her entrepreneurial journey and the role of early-stage support and community in turning ideas into action.
Learn more:
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Key Facts
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #152 |  Finland/Business/Entrepreneurship |
Top Entrepreneurship Podcasts
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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How many episodes of Founder Frequency are there?
Founder Frequency launched a year ago and published 9 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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