AI for GTM
HockeyStackHosted by Emir Atli, Co-founder & CRO of HockeyStack, AI for GTM brings you behind the scenes with the CMOs, CROs, and GTM leaders reshaping how revenue teams operate. Whether you're just starting to explore AI or looking for ways to embed it more deeply into your org, each episode breaks down real-world use cases—from campaign strategy and tech stacks to sales workflows and brand-building—so you ... more
| Publishes | Weekly | Episodes | 6 | Founded | 6 months ago |
|---|---|---|---|---|---|
| Category | Technology | ||||
Listen to this Podcast
Latest Episodes
[00:00] - Intro & Origins
[02:00] - Culture as the Cornerstone
[08:30] - The Micromanagement Myth
[11:30] - Roleplays, Reps, and Staying Sharp
[14:00] - Cold Calling Still Wins
[17:30] - Daily Call Reviews: Good, Bad, Real
[20:30] - GTM Ops = S... more
In this episode of AI for Go-To-Market, Emir Atli sits down with Emily Sandison, who leads demand generation at Grammarly. From PLG signal chaos to humanizing AI content, Emily offers a rare window into how a scaled GTM team balances internal tools, ... more
In this episode of AI for GTM, HockeyStack's CRO Emir Atli joins us to unpack the company’s shift from a marketing attribution tool to an AI platform for go-to-market teams.
Emir shares why they’re betting on vertical AI agents like Odin and Nova, ... more
In this episode of AI for Go-To-Market, Emir Atli chats with Tito Bohrt, founder and CEO of AltiSales, to unpack why AI SDRs are underperforming—not because of technological limits, but because buyer psychology doesn't respond well to scaled automati... more
In this episode, PandaDoc President Keith Rabkin shares how his team is rethinking sales productivity with AI—not by adding more tools, but by unlocking insights from what they already have. He and Emir Atli dive into how contracts and call transcrip... more
In this kickoff episode of AI for Go-To-Market, host Emir Atli sits down with Nathan Latka—founder, podcast host, and interviewer of over 3,700 startup founders—to explore how AI is transforming GTM. They reflect on Emir’s early days and HockeyStack’... more
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Apple Podcasts | #70 |  Israel/Technology |
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AI for GTM launched 6 months ago and published 6 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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