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AEC Marketing for Principals

Katie Cash and Judy Sparks

AEC Marketing for Principals is the go-to podcast for leaders in the commercial real estate, architecture, engineering, and construction industries who are passionate about advancing their firms through strategic marketing. Brought to you by Smartegies, the leading growth consulting firm for the built environment, this podcast dives deep into the unique challenges and opportunities faced by princi... more

PublishesMonthlyEpisodes89Founded6 years ago
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BusinessMarketingGovernment

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Latest Episodes

Knowledge has become one of the most valuable assets in the AEC industry.

Chris Parsons, founder and CEO of Knowledge Architecture, joins host Katie Cash to explore how firms can transform scattered project data and expertise into a true competitive... more

Winning more of the right work starts long before the RFP. It starts with pipeline discipline, proactive positioning, and breaking down silos.

Marketer turned business developer Lee Jarboe, FSMPS, CPSM of JE Dunn Construction, shares how accurate pi... more

Great firms aren’t just built on great design; they thrive through smart operations, strong culture, and client-focused strategy.

Natalia Castro, COO of Saltz Michelson Architects, shares her unconventional path from crime analysis to leading operat... more

People remember stories, not facts—and that’s why your case studies might be your strongest marketing tool.

Leslie Blaize, freelance content strategist and case study expert at Blaize Communications, joins host Katie Cash to dig deep into the power ... more

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Reviews

4.6 out of 5 stars from 18 ratings
  • Diverse and helpful topics

    I enjoy listening to Katies’ podcasts which are covering various topics and personas. Great job on providing very informative and insightful conversations.

    Apple Podcasts
    5
    SM405
    United Statesa year ago
  • Amazing advice!

    These ladies and their guests defiantly understand the challenges AEC firm owners face daily!

    Apple Podcasts
    5
    The boss12837463028474
    United States3 years ago
  • Gold. Solid gold.

    This is the kind of stuff YOU need to listen to if you want to increase your business.

    Apple Podcasts
    5
    Therealdgraham
    United States6 years ago

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Which podcasts are similar to AEC Marketing for Principals?

These podcasts share a similar audience with AEC Marketing for Principals:

1. AEC Marketeer
2. AEC Groundbreaking Growth
3. Pivot
4. The Daily
5. Maxwell Leadership Podcast

How many episodes of AEC Marketing for Principals are there?

AEC Marketing for Principals launched 6 years ago and published 89 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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