AEC Marketing for Principals
Katie Cash and Judy SparksAEC Marketing for Principals is the go-to podcast for leaders in the commercial real estate, architecture, engineering, and construction industries who are passionate about advancing their firms through strategic marketing. Brought to you by Smartegies, the leading growth consulting firm for the built environment, this podcast dives deep into the unique challenges and opportunities faced by princi... more
| Publishes | Twice monthly | Episodes | 103 | Founded | 7 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingGovernmentBusiness | |||
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Latest Episodes
AI promised AEC marketing teams more speed. What it delivered was a mirror.
Katie Cash sits down with Rachelle Ray, Head of AEC Marketing Innovation at OpenAsset, about what has genuinely changed in proposal production since AI entered the workflow,... more
AEC marketing is shifting from a reactive, proposal-driven function into a strategic discipline that drives demand. Justin Davidson of JE Dunn has helped lead that change from the inside.
Katie Cash talks with Justin about how that shift played out ... more
If your firm is still waiting for the RFP to show up before getting serious about winning the work, you are already behind.
Katie Cash chats with Noel Brady, Co-Founder and COO of ProjectMark, the CRM built specifically for the architecture, engine... more
The old AEC marketing playbook is no longer enough, and as the AEC truth teller, Judy Sparks is here to say what the industry has been too polite to admit out loud… the way you’ve always done it is quietly costing you work.
Judy Sparks, Founder and... more
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- Every AEC CEO needs this.
Real leaders within AEC telling relatable stories and advice.
Apple Podcasts5AECmarketer
United States10 months ago - Diverse and helpful topics
I enjoy listening to Katies’ podcasts which are covering various topics and personas. Great job on providing very informative and insightful conversations.
Apple Podcasts5SM405United States2 years ago - Amazing advice!
These ladies and their guests defiantly understand the challenges AEC firm owners face daily!
Apple Podcasts5The boss12837463028474United States4 years ago - Gold. Solid gold.
This is the kind of stuff YOU need to listen to if you want to increase your business.
Apple Podcasts5TherealdgrahamUnited States7 years ago
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Apple Podcasts | #224 | United States/Business/Marketing |
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Frequently Asked Questions About AEC Marketing for Principals
What is AEC Marketing for Principals about and what kind of topics does it cover?
Industry-focused conversations for principals and senior leaders in built environment firms, with a strong emphasis on turning marketing into a strategic, cross-functional driver of growth. Episodes explore topics like data-driven growth, knowledge management, brand strategy, leadership alignment, and how AI and technology shape client engagement in AEC. A notable strength is pairing practitioner hosts with seasoned industry guests to surface practical frameworks, real-world stories, and actionable steps that firms can apply to scale marketing, win more work, and align across disciplines. The format often emphasizes governance, culture, and sustainable growth, making it valuable for listeners who want to elevate marketing as a core business... more
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How many listeners does AEC Marketing for Principals get?
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Which podcasts are similar to AEC Marketing for Principals?
These podcasts share a similar audience with AEC Marketing for Principals:
1. AEC Marketeer
2. The Shortlist
3. All-In with Chamath, Jason, Sacks & Friedberg
4. LadyGang
5. Craig Groeschel Leadership Podcast
How many episodes of AEC Marketing for Principals are there?
AEC Marketing for Principals launched 7 years ago and published 103 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on AEC Marketing for Principals?
Recent guests on AEC Marketing for Principals include:
1. Justin Davidson
2. Noel Brady
3. Judy Sparks
4. Tom Schwab
5. Tory Winn
6. Suzie Engel
7. Emily Cannon
8. Carrie Stokes
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.