Rephonic
Artwork for Ad Age Marketer's Brief
Gen Z
Artificial Intelligence
Super Bowl
Marketing Strategy
E-Commerce
Marketing Strategies
Tiktok
Social Media Marketing
Marketing
Sustainability
Digital Marketing
Advertising
Social Media
Consumer Behavior
Experiential Marketing
Trustpilot
Dunkin
Tourism Australia
Netflix
Transunion

Marketer's Brief helps marketers stay ahead of what's changing—and decide how to respond. Each episode focuses on the ideas, shifts and strategic tensions shaping marketing right now, from how leaders are thinking about growth, platforms and culture to how they're making trade-offs in real time. Conversations led by Ad Age editors and reporters surface patterns worth paying attention to and ways o... more

PublishesWeeklyEpisodes401Founded7 years ago
Number of ListenersCategories
Business NewsBusinessMarketingNews

Listen to this Podcast

Artwork for Ad Age Marketer's Brief

Latest Episodes

Most marketing leaders get involved after a product is built. SharkNinja Chief Brand and Experience Officer Michelle Crossan-Matos says her role exists because that's too late—she now oversees creative, marketing and customer experience under one roo... more

Saint James Tea Co-Founder and CEO Brad Neumann says a single packaging switch—from cardboard cartons to resealable aluminum bottles—nearly tripled the three-year-old, better-for-you iced tea brand's sales velocity overnight. The bigger signal: Saint... more

YouTube

Most marketing budgets are built to capture demand—people already searching—but Indeed CMO James Whitemore says that's leaving future demand on the table. He explains why Indeed is shifting spend beyond traditional demand capture toward passive and f... more

YouTube

An idea isn't a strategy. Kayak's marketing team gets plenty of raw material—search behavior, trending topics, notions floating around a meeting room—but treats none of it as ready for creative until research confirms it's real. That process turned a... more

YouTube

Key Facts

Accepts Guests
Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Similar Podcasts

People also subscribe to these shows.

The CMO Podcast
The CMO PodcastvYve & Jim Stengel
WSJ What’s News
WSJ What’s NewsThe Wall Street Journal
Pivot
PivotNew York Magazine

Recent Guests

Brad Neumann
CEO of Saint James Tea
Saint James Tea
Episode: This packaging switch tripled sales velocity, with Saint James Co-Founder
James Whitemore
Chief Marketing Officer at Indeed
Indeed
Episode: Why marketers chase active demand and miss the passive majority, with Indeed's CMO
Carolina Montenegro
Senior VP of Global Brand Marketing
Kayak
Episode: Turning consumer signals into campaigns that work, with Kayak's senior VP of brand marketing
Jonathan Bottomley
Global Chief Marketing Officer, Calvin Klein; Executive Vice President, PVH Corp
Calvin Klein / PVH Corp
Episode: Meet the Calvin Klein CMO using 'entertainment mentality' to turn culturally resonant campaigns into sales gains
Jonnie Cahill
Chief Marketing Officer, PepsiCo's International Foods
PepsiCo
Episode: The key to making sports partnerships pay off, with PepsiCo's Jonnie Cahill
Helen Melluish
VP of Marketing at Vrbo
Vrbo
Episode: Why data, not AI, is driving local travel marketing decisions, with Vrbo's VP of marketing
Sharon Otterman
Executive Vice President and Chief Marketing Officer of Macy's
Macy's
Episode: Why retailers should sell experiences, not products, with Macy's CMO
Haley Rosen
Founder and CEO of Just Women's Sports
Just Women's Sports
Episode: What brands are missing in sports sponsorship, with Just Women's Sports Founder
Jeff Greenspoon
CEO of the Americas at Kantar
Kantar
Episode: From instinct to evidence: Solving marketing's growth paradox

Hosts

Adrienne Pascarelli
Senior Editor helping put the list together; host of Marketer's Brief
Jon Springer
Host of The Marketer's Brief / Marketers Brief

Reviews

4.5 out of 5 stars from 46 ratings
  • Sound

    Listened to the recent Gatorade CMO interview. Audio quality was so mediocre it was rough listen. How is AdAge in 2026 putting out such an amateur sounding show?

    Apple Podcasts
    2
    thatsmy2sense
    United States5 months ago
  • Good Interviews

    Good interviews about marketing strategy across different industries. Never so long that I loose interest. I wish the audio quality was better.

    Apple Podcasts
    4
    RiffRandle1234
    United States5 years ago
  • Great Show

    Very informative and provides strategies that would help entrepreneurs grow their business. Highly recommended! Keep publishing more shows!

    Apple Podcasts
    5
    MargieTiempo
    Philippines5 years ago
  • Marketers, give it a listen

    This quick, insightful podcast is the perfect antidote for the jaded marketer.

    Apple Podcasts
    5
    Jaded Marketer
    United States7 years ago
  • Great listen

    EJ knows this content so well and is a great listen!

    Apple Podcasts
    5
    socal muskie
    United States7 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Interviews cover strategy across industries and stay engaging without dragging on.
Guests are high-caliber and bring practical takeaways for brands and sponsors.
The audio quality can be rough at times, but episodes offer sharp marketing insights.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

This packaging switch tripled sales velocity, with Saint James Co-Founder
Q: What makes Saint James different from its predecessor brands in the category?
The brand emphasizes the product itself—organic, low sugar, clean ingredients—paired with a premium on-shelf presentation and high-impact collaborations to drive consumer engagement across multiple channels.
Lessons from America's Hottest Brands
Q: Tapping into fan passions is another theme. What did Dutch Bros do right in that area?
Dutch Bros leans into a vibrant culture with energetic staff, customizable drinks, and active fan communities; they support and celebrate off-menu ideas and merch drops that let fans publicly showcase their loyalty, turning employees and communities into brand advocates.
Lessons from America's Hottest Brands
Q: One of the big themes is collaborations—how do brands choose partners and know when to say no? Can you share examples from the list?
Collaboration decisions should hinge on strategic fit and the potential to reach new customers without diluting brand identity; when a partner's audience, aesthetics, or price points don't align, it's better to decline. Pink and Loveshock Fancy illustrate how aligned collaborations can expand reach, while Grillo's Pickles demonstrates that discordant pairings can backfire.
Lessons from America's Hottest Brands
Q: You wrote about some of these lessons at Ad Age, that we published the story last Friday. Can you talk through some of your takeaways, starting with listen to feedback?
The main takeaway is that brands are listening to both consumers and wholesale partners in meaningful, scalable ways—using feedback to inform product drops, inventory planning, and marketing decisions, which creates a sense of being heard and strengthens loyalty.
Meet the Calvin Klein CMO using 'entertainment mentality' to turn culturally resonant campaigns into sales gains
Q: Can you walk me through how you came up with the Dakota Johnson campaign and how it came together?
Jonathan describes adopting an 'entertainment mentality' to craft a story and character around Dakota that felt current and combined nostalgia with modern storytelling, aiming for broad reach and a narrative customers want to engage with.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Ad Age Marketer's Brief

What is Ad Age Marketer's Brief about and what kind of topics does it cover?

This collection centers on modern marketing leadership, highlighting how brands translate data, research, and cultural insight into measurable campaigns. Episodes frequently explore the balance between brand-building and performance, the role of AI and automation in creative workflows, and the evolving ways companies form partnerships, sponsorships, and experiential programs. Guests range from CMOs and senior marketers to agency and media leaders, offering practical takeaways on storytelling, audience engagement, measurement, and scalable activation across sports, travel, retail, and tech. The show often surfaces real-world case studies—mega-sponsorships, fan-centric experiences, and AI-enabled CX—making it valuable for marketers seeking ac... more

Where can I find podcast stats for Ad Age Marketer's Brief?

Rephonic provides a wide range of podcast stats for Ad Age Marketer's Brief. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Ad Age Marketer's Brief and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Ad Age Marketer's Brief get?

Rephonic provides a full set of podcast information for four million podcasts, including the number of listeners. View further listenership figures for Ad Age Marketer's Brief, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for Ad Age Marketer's Brief?

Rephonic provides comprehensive predictive audience data for Ad Age Marketer's Brief, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does Ad Age Marketer's Brief have?

To see how many followers or subscribers Ad Age Marketer's Brief has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Ad Age Marketer's Brief?

These podcasts share a similar audience with Ad Age Marketer's Brief:

1. The CMO Podcast
2. Ad Age Insider
3. WSJ What’s News
4. Pivot
5. Up First from NPR

How many episodes of Ad Age Marketer's Brief are there?

Ad Age Marketer's Brief launched 7 years ago and published 401 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Ad Age Marketer's Brief?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Ad Age Marketer's Brief?

Rephonic pulls ratings and reviews for Ad Age Marketer's Brief from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for Ad Age Marketer's Brief?

Rephonic provides full transcripts for episodes of Ad Age Marketer's Brief. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Ad Age Marketer's Brief?

Recent guests on Ad Age Marketer's Brief include:

1. Brad Neumann
2. James Whitemore
3. Carolina Montenegro
4. Jonathan Bottomley
5. Jonnie Cahill
6. Helen Melluish
7. Sharon Otterman
8. Haley Rosen

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

Find and pitch the right podcasts

We help savvy brands, marketers and PR professionals to find the right podcasts for any topic or niche. Get the data and contacts you need to pitch podcasts at scale and turn listeners into customers.
Try it free for 7 days