A Guide to B2B Podcasting
Jake Jorgovan and David "Ledge" Ledgerwood“A Guide to B2B Podcasting” is an educational podcast series focused on teaching you the best practices in B2B podcasting. If you are an enterprise or B2B company looking to maximize podcasting for your business, then you are in the right place. We tackle topics in-depth, including: Enterprise podcasting best practices How to start a podcast Podcast technology options Podcast equipment options Pod... more
| Publishes | Monthly | Episodes | 22 | Founded | 5 years ago |
|---|---|---|---|---|---|
| Category | Business | ||||
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Latest Episodes
On this episode, we dive into an incredible story of success in the B2B Podcasting world. Peter Murphy Lewis, Vice President of Marketing at Experience Care*, shares the transformative role podcasting has played in his company’s marketing strategy. O... more
On this episode, we talk to Noah Tetzner, Head of Guest Scheduling, and Mutale Malama, Senior Public Relations Lead, both at Content Allies, about the critical components involved in successfully scheduling guests for a B2B podcast.
The discussion... more
On this episode, we talk to Joshua Lorimer, Podcast Producer and Strategist at Content Allies, about common roadblocks to launching a podcast.
One of the biggest roadblocks to a successful launch is getting bogged down with the details of the show... more
On this episode, we talk with Dots Oyebolu, Client Strategist and Marketing Director at Content Allies, about the best practices in choosing a name for a new B2B podcast.
In B2B podcasting, the name of a show can directly impact your ability to co... more
On this episode, Jake Jorgovan welcomes Alexis Hue, Co-Founder and Managing Director at Voxalyze, a company that uses the first podcast visibility optimization (PVO) solution to power search engine optimization for podcasts on platforms like Apple Po... more
On this episode, Jake Jorgorvan shares his thoughts on finding the perfect podcast host for your B2B podcast.
He talks about the risks involved in having a single host for your podcast; unless, of course, it is the founder or CEO. When you only hav... more
On this episode, Jake Jorgovan shares his thoughts on proven strategies for getting the most out of the SEO content you create from each episode of your B2B podcast.
He explains how the SEO content you create from a podcast is different from Podcas... more
On this episode, Jake Jorgovan shares his thoughts on the most important key performance indicators (KPIs) when it comes to measuring the success of your B2B podcast.
Jake breaks podcasts down into two categories for the sake of this topic. The fir... more
Key Facts
Reviews
- Very helpful
I find these episodes very useful
Apple Podcasts5JakeJorgovan
United States5 years ago - Highly recommended!
Highly recommended!
Apple Podcasts5Harvey Rivers
Philippines5 years ago - Educational podcast!
gives great tips on how to start your podcast from your hardware to software setups. learned alot! thank you for the tip and looking forward to the other episodes!
Apple Podcasts5BreadCheatsPhilippines5 years ago - Jake is an expert
Jake is truly an expert when it comes to B2B podcasting. I find his insights extremely insightful as I am consistently trying to learn best practices for podcasting. Highly recommended for anyone who wants to get into the weeds of podcasting and not just stay at the high-level.
Apple Podcasts5Suzanna IrvingUnited States5 years ago - Very useful
Good content
Apple Podcasts5Aiden McgregorUnited States5 years ago - My go to source for B2B podcasting info
Jake is a pioneer and leader in B2B podcasting. This podcast shares great insights from the front line.
Apple Podcasts5Ritchie MacfarlaneUnited States5 years ago - Great content
Would recommend it to others
Apple Podcasts4Karim EspinozaUnited States5 years ago - Great for enterprises
As a marketer at a Fortune 100 company, I found this show quite useful.
Apple Podcasts4Catriona PennUnited States5 years ago - Highly recommended
Great show
Apple Podcasts5Faith LewissUnited States5 years ago - A wealth of knowledge
As a B2B marketing professional I was looking for some real in the weeds content about podcasting and not just surface level stuff. This podcast delivers and gets into the weeds.
Apple Podcasts5Alanis ChurchUnited States5 years ago - Helpful for business owners
As a business owner I found this show really helpful
Apple Podcasts4Lilly-Ann BullockUnited States5 years ago - Jake's an expert
Jake does a great job breaking down podcasting in it's various areas through this podcast.
Apple Podcasts5Jude GreenwoodsUnited States5 years ago - Great show
Very helpful as a business owner looking to learn more about podcasting
Apple Podcasts5Shana GuerreroUnited States5 years ago - Nice podcast!
Great content!
Apple Podcasts5Careless KisserPhilippines5 years ago - Great podcast for anyone interested in B2B podcasting
Great information that dived into the weeds of podcasting for businesses. This isn’t your basic podcasting how to but instead made for CEOs, CMOs and marketing leaders who want to learn how to podcast as a business.
Apple Podcasts5Jake JorgovanUnited States5 years ago
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Audience Metrics
Listeners, social reach, demographics and more for this podcast.
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A Guide to B2B Podcasting launched 5 years ago and published 22 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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