What's Next in Influencer Marketing
John MeulemansWelkom bij de What's Next in Influencer Marketing podcast. Hierin bespreekt host John Meulemans de trends, insights en insiders. Met gasten uit de branche, merken en natuurlijk influencers. Wil je weten hoe je influencer marketing strategisch inzet? Of ben je geïnteresseerd in virtuele influencers, de impact is van social commerce, de nieuwste TikTok memes, of dé trends van het moment? Dan is deze... more
| Publishes | Monthly | Episodes | 28 | Founded | 6 years ago |
|---|---|---|---|---|---|
| Language | Dutch | Categories | BusinessMarketing | ||
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Latest Episodes
Virtual brand ambassadors gaan de manier waarop merken communiceren radicaal veranderen.
Waar liggen de kansen? Wat zijn goede en slechte voorbeelden?
In deze aflevering praten Nathalie Brähler en Maarten Reijgersberg - experts van het eerste uu... more
In deze aflevering spreken we met het Voedingscentrum, en wat dat zo leuk maakt is dat het te maken heeft met eten, gezondheid en duurzaamheid. Hoe zet je influencers in voor het goede doel? Aan tafel zitten wij met Kitty van Wijk, Communicatie Strat... more
In deze aflevering gaan we voor Food for Thought. We spreken namelijk met Selma Koenen, Senior Brand Manager bij BEL Nederland. BEL heeft oa de merken Boursin, La Vache Qui Rit en BabyBel en werkt met meerdere merken met influencers...
Het iconische speelgoedmerk Schleich is onlangs gestart met een ambassadeurs programma. In deze aflevering deelt Nabila El Boujdaini, Marketing Manager Noord Europa bij Schleich, met ons hoe dit tot stand is gekomen. En vanzelfsprekend praten we ook ... more
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Apple Podcasts5Ties1557
Netherlands6 years ago
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Apple Podcasts | #108 |  India/Business/Marketing |
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