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Las Vegas is the entertainment capital of the world. It didn’t become so without the marketers who helped to tell its stories. We peel back the curtain and talk to the brilliant minds who help to create the epicenter of entertainment. Come with us as we explore the struggles and successes of the iconic marketing campaigns that reach the world and help to shape the world wide city of Las Vegas. Fro... more

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🎧 What Happens in Marketing Podcast – Episode Featuring Chad Reelfs of Crimtan

🎙️ Episode Introduction

In this episode of What Happens in Marketing, hosts Ben Laifsky and Jeremy Kadoich sit down with Chad Reelfs, U.S. lead at Crimtan, a UK-based ... more

🎧 What Happens in Marketing Podcast – Episode Featuring Chad Reelfs of Crimtan

🎙️ Episode Introduction

In this episode of What Happens in Marketing, hosts Ben Laifsky and Jeremy Kadoich sit down with Chad Reelfs, U.S. lead at Crimtan, a UK-based ... more

Sports betting has been a mainstay of Las Vegas for decades. Technology has changed the landscape and Las Vegas marketers have to be alert to the cutting edge of sports gambling. Join us as we hear from Jeff Benson, Director of Operations for Circa S... more

Join us for the season premier episode of What Happens in Marketing as we get to peek behind the scenes on the marketing that went into bringing the biggest game in the US to Las Vegas.  We welcome Richelle Rice, Vice President of Social & Digital Ma... more

Join us as we get a peek behind the curtain at UNLV's Office of Economic Development and Blackfire Innovation Labs.  We welcome Jamie Schwartz, Director of Business and Industry Engagement for UNLV's Office of Economic Development to discuss what UNL... more

As the world continues to evolve, so do the challenges and opportunities surrounding DE&I efforts for brands and marketers. We welcome back DE&I Leader Jorge Hernandez, CMO and Co-Founder of Majority Agency, as we discuss what the future can hold for... more

Events in Las Vegas have long been a ke magnet for our marketers to attract new audeicnes, and one event has been doing it right for nearly 40 years.  The National Finals Rodeo has been packing arenas, conference centers and hotels for decades and in... more

Join us as we chat with Ben Laifsky, CEO of Hunter Marketing and long-time member of LVIMA, to discuss the behind-the-scenes recent rebrand of LVIMA and the evolution of LVIMA's brand identity as we approach our 20th anniversary. We uncover the story... more

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What Happens in Marketing launched 4 years ago and published 15 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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