Value-driven Marketing
Elena Iordache StoicaEffective marketing is not about noise or the latest tech trend. It’s about the quiet discipline of understanding your customers and market and using that knowledge to create value for the customer at every interaction. This belief was the starting point of the podcast. Through the show, we aim to bring into the spotlight marketing experts and leaders who share the same conviction and learn how th... more
| Publishes | Twice monthly | Episodes | 24 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketing | |||
Listen to this Podcast
Latest Episodes
Elena sits down with Rodger Jones and Bryan Forbes from Bader Rutter, North America's #1 B2B agency, to unpack what it really takes to succeed in the United States.
Discover why direct, action-oriented communication is the norm, how silence in busin... more
The UK is a unique market in many respects: it is attractive in its own right, has a tradition of international trade, and can serve as a springboard to other markets.
But it’s also very competitive. To understand the inner workings of this market, ... more
The United States is one of the most dynamic, diverse, and opportunity-rich markets in the world, but also one of the most complex to navigate.
In this episode of the Value-driven Marketing Podcast, Elena talks with Chris Eifert, Managing Director, ... more
Looking at expanding into Norway? Wondering how to build trust and succeed in one of Europe’s most digital-savvy markets?
In this episode of the Value-driven Marketing Podcast, Elena Iordache-Stoica speaks with Andreas Thue, Founder and Creative Dir... more
Thinking about expanding into Germany? Before you make your move, you need to understand the culture, mindset, and business expectations that shape success in this market.
Elena is joined by Dennis Güth, Chief Growth Officer at wob, one of the leadi... more
Social selling is a term that is being thrown around a lot these days, but for most companies, it means sending automated connection requests over LinkedIn followed by “me, me” messages.
My guest Claudiu Jojatu, CEO and co-founder of Milk & Cookies ... more
Companies often look at outbound sales as a quick fix for bringing in revenue. But sales is not about charm, and revenue is not about luck.
If your company doesn't have a revenue strategy in place that starts with understanding your customer needs... more
Paid media can be a great acquisition channel, but many B2B startups or SMEs start on the wrong foot.
In this episode, I chat with Andrea Todorova and Niko Dovidija, co-founders of Diligent Studios, a B2B marketing agency specialized on strategy - ... more
Key Facts
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #87 |  Norway/Business/Marketing |
Top Marketing Podcasts
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
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| Interests | Professions | Age Range | |||
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How many episodes of Value-driven Marketing are there?
Value-driven Marketing launched 4 years ago and published 24 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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