The Spin Sucks Podcast with Gini Dietrich
Gini Dietrich, Founder of Spin SucksWe're your one-stop shop for modern communications. The lines between PR, marketing, search, advertising, social, and content continue to blur, making it difficult to decide what belongs where. Rather than decide, let’s come together and work as one to grow organizations. We can change the PR industry...together.
| Publishes | Weekly | Episodes | 400 | Founded | 8 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | CareersBusiness | |||
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Latest Episodes
A cartoon pig ran one of the most integrated campaigns I've seen in years—and it still leaves the most important question unanswered. In this week’s Spin Sucks podcast episode, I run the Peppa Pig pregnancy campaign through the PESO Model® Diagnostic... more
Your dashboard is full of green arrows—and your CFO still isn't impressed. That's because most of what we measure flatters us instead of informing us, and the numbers that actually matter in 2026 are the ones almost nobody is tracking yet.
In this e... more
You're doing the work—the content, the media, the campaigns—and the minute leadership asks what it's all worth, you've got nothing to hand them. So you go looking for a better dashboard. In this week’s Spin Sucks podcast episode, Gini Dietrich explai... more
Google just announced the biggest change to Search in more than 25 years, and your CMO is about to ask if you're on top of it. You probably are — but the work doesn't have a name your leadership recognizes. On this week’s Spin Sucks podcast episode, ... more
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- The undisputed authority
Gini is on top of evy. This content is the living Bible for communication
Apple Podcasts5Adrienne Says So
United States8 months ago - Great podcast
Gini is a well known industry pro and always has timely and good things to share!
Apple Podcasts5HattrickmissyUnited States2 years ago - Always worth listening to!
I look forward to every new episode, & Gini’s insights into what’s happening in communications & PR.
Apple Podcasts5SBNZ13
New Zealand2 years ago - Must-listen
Gini’s ability to articulate the importance of communications at all levels of the organisation makes this show an invaluable part of any business professional’s toolkit.
Apple Podcasts5Fan of factoids
United Kingdom2 years ago - Walking and Spinning
Enjoying your podcast on my daily walk. Planning to go back to the Evaluating our work episode. Lots of great stuff here!
Apple Podcasts5DanSRF
Canada4 years ago
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Apple Podcasts | #75 |  Ukraine/Business/Careers |
Apple Podcasts | #97 |  Sweden/Business/Careers |
Apple Podcasts | #109 |  Belgium/Business/Careers |
Apple Podcasts | #158 |  Israel/Business/Careers |
Apple Podcasts | #177 |  Finland/Business/Careers |
Apple Podcasts | #226 |  Netherlands/Business/Careers |
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Frequently Asked Questions About The Spin Sucks Podcast
What is The Spin Sucks Podcast about and what kind of topics does it cover?
A practical, practitioner-focused show about modern communications, blending PR, marketing, search, advertising, social, and content. Across episodes, core topics include the PESO Model, integrated governance, and how to build lasting visibility and credibility in an AI-enabled landscape. Listeners are guided with hands-on frameworks, such as diagnostic tools, editorial discipline for AI, and “visibility engineering” to connect owned and earned media. The content often emphasizes actionable steps, real-world case examples, and steps to engage with a supportive community. A notable strength is the host's ability to translate complex frameworks into quick, repeatable actions for busy professionals, making it useful for teams shaping corporate... more
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How many listeners does The Spin Sucks Podcast get?
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What are the audience demographics for The Spin Sucks Podcast?
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How many subscribers and views does The Spin Sucks Podcast have?
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Which podcasts are similar to The Spin Sucks Podcast?
These podcasts share a similar audience with The Spin Sucks Podcast:
1. Plain English with Derek Thompson
2. The Bill Simmons Podcast
3. The Tucker Carlson Show
4. HBR IdeaCast
5. The PR Breakdown with Molly McPherson
How many episodes of The Spin Sucks Podcast are there?
The Spin Sucks Podcast launched 8 years ago and published 400 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact The Spin Sucks Podcast?
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What guests have appeared on The Spin Sucks Podcast?
Recent guests on The Spin Sucks Podcast include:
1. Sarah Waddington
2. Alison Garwood-Jones
3. Kelly Dietrich
4. Addison Ellis Dietrich
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.