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On Top of PR with Jason Mudd

Jason Mudd, Axia Public Relations
Public Relations
Artificial Intelligence
Media Relations
Journalism
Social Media Management
Social Media
Crisis Communication
Marketing
Generative AI
Media Relationships
Leadership
Media Coverage
AI In Communications
Earned Media
Stress Management
Crisis Management
Axia Public Relations
Internal Communications
Earning Media Coverage
Communication Strategies

On Top of PR is a podcast dedicated to helping corporate communications leaders leverage the power of PR to build a strong brand and great reputation. Each episode features guests to discuss PR and marketing topics, tips, and trends. We want to help every active and aspiring communication professional stay on top of PR.

It is one of the top 2.5% most popular podcast shows globally, according to ... more

PublishesWeeklyEpisodes192Founded6 years ago
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Latest Episodes

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In this episode, Mari Considine, chief brand and marketing officer at Acenda Integrated Health, joins host Jason Mudd to discuss how to reach Gen Z, millennials, Gen X, and baby boomers with one brand promise. 

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In this episode, former Goldman Sachs partner Mike Ryan, CEO and co-founder of Bullet Point Network, joins host Jason Mudd to discuss the trust problem at the heart of AI, why trust is now the biggest barrier to enterprise AI adopti... more

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In this episode, Slava Balykov joins host Jason Mudd to discuss how you can assess your brand's public relations readiness before a crisis or AI tool exposes your gaps. Slava shares his five-step framework, explains how to respond w... more

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In this solocast, On Top of PR host Jason Mudd explains why brands should earn attention before they buy it and how generative AI makes leading with PR more important for marketing leaders.

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Five things you’l... more

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Recent Guests

Mike Ryan
CEO and co-founder of Bullet Point Network
Bullet Point Network
Episode: The AI trust problem: Can you trust your AI?
Slava Balykov
Member of the Public Relations Institute of Ireland; PR professional with 15 years of experience in tech, financial services, telecoms, and consumer brands
Public Relations Institute of Ireland
Episode: Is your brand PR ready? 5 steps for the AI era
Ron Culp
Professor in residence at DePaul University's public relations program
DePaul University
Episode: Why business acumen is critical for PR professionals today
Jessica Barber Scott
Senior communication professional and independent consultant
Independent consultant; former advisor to C-suite
Episode: AI can synthesize your data. It can't tell you what matters.
Ken Jacobs
Executive coach, consultant and principal of Jacobs Consulting & Executive Coaching
Jacobs Consulting & Executive Coaching
Episode: Applying leadership frameworks to AI
Heidi Howell
Marketing executive who leads efforts to transform marketing into revenue, focusing on healthcare staffing and HR tech
Marketing executive in workforce solutions / staffing
Episode: Why PR is the last budget line you should cut (and what happens if you do)
Tiffany Anthony
Former CNN producer; communications and storytelling professional
CNN (former)
Episode: Inside the newsroom: Media relations advice from a former CNN producer
Matt Mosich
Communication and speaking coach for executives and teams
The Mosich Group
Episode: The secrets every professional speaker knows (that you don't)
Shelby Bridges
Head of user success at Qwoted, expert in PR-media technology
Qwoted
Episode: Advanced AI media relations strategies for public relations

Host

Jason Mudd
Host of On Top of PR

Reviews

4.9 out of 5 stars from 79 ratings
  • I've been in PR for almost two decades, and I listen to this podcast on a regular basis because there is so much to learn from it. Jason is an excellent host who provides a ton of value. Every episode has fresh ideas and will make you think. Highly recommend listening to it.

    Podchaser
    5
    Ryan M
    4 days ago
  • Eavesdropping on the smartest conversations in comms

    Disclosure: I was a featured guest on this podcast.

    There's something genuinely fun about listening in as fellow communicators nerd out on the details of our profession — the kind of shop talk that usually only happens over coffee at a conference, not in a polished, accessible format anyone can tune into. Jason Mudd has built a show where that happens episode after episode.

    If you love hearing peers dig into the real mechanics of the work — measurement, strategy, the stuff that doesn't make i... more

    Apple Podcasts
    5
    JessicaBScott
    United States2 months ago
  • Informative & Thoughtful

    Informative and thoughtful conversations

    Apple Podcasts
    5
    BeeDee5
    United States3 months ago
  • Well run, thoughtfully executed

    Lately, I’ve listened to a bunchof episodes here and I'm impressed with both the quality of questions and quality of guests. I feel like I learn something tangible from every episode.

    Also had the fortune of recently being on the show and it highlighted how great of an experience that Jason creates for everyone involved.

    Apple Podcasts
    5
    Matt_Mosich
    United States4 months ago
  • Great guests, useful info

    Just discovered this podcast and have found the episodes I’ve listened to thus far relevant, timely and applicable for any PR pro. The guests are industry leaders with a wealth of knowledge.

    Apple Podcasts
    5
    Emstur24
    United States6 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Engaging and insightful show with practical, actionable PR tips.
Well run with strong questions and tangible takeaways for listeners.
Thoughtful conversations and high-quality guests; consistently informative.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

The AI trust problem: Can you trust your AI?
Q: What does it mean to reduce the constant rebuild of senior communication in AI-enabled workflows?
Mike describes how AI can automate routine updates and enable leaders to focus on strategic thinking, with human review at the end to ensure accuracy and alignment with the thesis.
The AI trust problem: Can you trust your AI?
Q: Tell me, how did you get into this space?
Mike explains his background as an investor and analyst, noting a long history of evaluating narratives and numbers, and how his transition into AI was motivated by the potential to synthesize stories and data more efficiently while maintaining human judgment.
Stop agency pitches: Build better client partnerships
Q: What should brands look for when selecting an agency?
Focus on genuine expertise and alignment with the client's problem, not just the agency's broad capabilities. Look at the founder's strengths, agency specialization, and whether the relationship is seen as a strategic partnership.
Stop agency pitches: Build better client partnerships
Q: Why should brands stop asking agencies for pitches?
Pitches can bias both sides toward superficial performance in the moment; they often push for a pleasing impression rather than a deep understanding of the client's needs, which undermines long-term effectiveness.
Inside the newsroom: Media relations advice from a former CNN producer
Q: What pacing and duration should we consider for TV interviews or sound bites?
Aim for 15-30 seconds per answer; long-winded responses reduce coverage opportunities, and producers will cut or rearrange to fit time constraints.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About On Top of PR

What is On Top of PR about and what kind of topics does it cover?

This show centers on public relations, corporate communications, and marketing strategy, featuring practiced practitioners, researchers, and executives who share practical tactics for earning credible coverage, managing reputations, and aligning PR with business outcomes. Episodes often explore media relations, AI's impact on PR, crisis management, employer branding, and the evolving role of storytelling in corporate strategy. Noteworthy is the show's emphasis on data-driven insights, real-world case studies, and a facilitator who can translate complex concepts into actionable steps for listeners at various career stages. The format tends to balance tactical how-tos with broader trend analysis, making it useful for both practitioners seekin... more

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How many listeners does On Top of PR get?

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Which podcasts are similar to On Top of PR?

These podcasts share a similar audience with On Top of PR:

1. The PR Breakdown with Molly McPherson
2. Public Relations Stories and Strategies
3. The Mel Robbins Podcast
4. The Daily
5. The Spin Sucks Podcast with Gini Dietrich

How many episodes of On Top of PR are there?

On Top of PR launched 6 years ago and published 192 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact On Top of PR?

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What guests have appeared on On Top of PR?

Recent guests on On Top of PR include:

1. Mike Ryan
2. Slava Balykov
3. Ron Culp
4. Jessica Barber Scott
5. Ken Jacobs
6. Heidi Howell
7. Tiffany Anthony
8. Matt Mosich

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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