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On Top of PR with Jason Mudd

Jason Mudd, Axia Public Relations
Public Relations
Artificial Intelligence
Media Relations
Journalism
Social Media Management
Social Media
Crisis Communication
Marketing
Generative AI
Media Relationships
Media Coverage
Earned Media
AI In Communications
Stress Management
Internal Communications
Earning Media Coverage
Communication Strategies
Content Creation
Crisis Management
Networking

On Top of PR is a podcast dedicated to helping corporate communications leaders leverage the power of PR to build a strong brand and great reputation. Each episode features guests to discuss PR and marketing topics, tips, and trends. We want to help every active and aspiring communication professional stay on top of PR.

It is one of the top 2.5% most popular podcast shows globally, according to ... more

PublishesWeeklyEpisodes184Founded6 years ago
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MarketingBusiness

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Artwork for On Top of PR

Latest Episodes

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In this solocast, On Top of PR host Jason Mudd discusses how public relations drives awareness, credibility, trust, and demand to create measurable business outcomes beyond media coverage.

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Five things you’ll... more

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In this episode, James (Jim) Lukaszewski joins host Jason Mudd to discuss how to influence leaders through trust, candor, and strategic communication.

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Meet our guest:

Our guest is James (Jim) Lukaszewski, p... more

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In this episode, Heidi Howell joins host Jason Mudd to discuss why organizations should think twice before cutting PR during economic uncertainty. They explore the connection between reputation, recruiting, employer branding, visibi... more

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In this episode, former CNN producer Tiffany Anthony joins host Jason Mudd to discuss media relations best practices, newsroom operations, and journalist preferences.

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Our guest is Tiffany An... more

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Recent Guests

Heidi Howell
Marketing executive who leads efforts to transform marketing into revenue, focusing on healthcare staffing and HR tech
Marketing executive in workforce solutions / staffing
Episode: Why PR is the last budget line you should cut (and what happens if you do)
Tiffany Anthony
Former CNN producer; communications and storytelling professional
CNN (former)
Episode: Inside the newsroom: Media relations advice from a former CNN producer
Matt Mosich
Communication and speaking coach for executives and teams
The Mosich Group
Episode: The secrets every professional speaker knows (that you don't)
Shelby Bridges
Head of user success at Qwoted, expert in PR-media technology
Qwoted
Episode: Advanced AI media relations strategies for public relations
Michele Ehrhart
Chief Marketing and Communications Officer for the University of Memphis
University of Memphis
Episode: When a crisis hits, say this or stay silent
Camden Bernatz
Author of Stop Asking for Pitches, 10 Rules to Fix the Client-Agency Relationship
Author, Speaker
Episode: Stop agency pitches: Build better client partnerships
Richard Shotton
Behavioral scientist and founder of Astroten
Astroten
Episode: Behavioral science secrets behind top brands
Carly Roszkowski
AARP Vice President of Financial Resilience Programming
AARP
Episode: Ageism in the workplace: Hiring bias, careers, and the future of work
Greg Galant
CEO of Muck Rack and founder of the AI-powered PR platform
Muck Rack
Episode: Embedded AI: The future of PR and communication workflows

Host

Jason Mudd
Host of On Top of PR with Jason Mudd, Axia Public Relations

Reviews

4.9 out of 5 stars from 77 ratings
  • Well run, thoughtfully executed

    Lately, I’ve listened to a bunchof episodes here and I'm impressed with both the quality of questions and quality of guests. I feel like I learn something tangible from every episode.

    Also had the fortune of recently being on the show and it highlighted how great of an experience that Jason creates for everyone involved.

    Apple Podcasts
    5
    Matt_Mosich
    United Statesa month ago
  • Great guests, useful info

    Just discovered this podcast and have found the episodes I’ve listened to thus far relevant, timely and applicable for any PR pro. The guests are industry leaders with a wealth of knowledge.

    Apple Podcasts
    5
    Emstur24
    United States3 months ago
  • This podcast has been so helpful to me professionally

    The topics seem to be timely and relevant to my day-to-day work, so much so that it’s uncanny! I listen on my commute, and it’s very common for me to have actionable steps I take right into work with me that day.

    Apple Podcasts
    5
    AbbyLeva
    United States3 months ago
  • Great Podcast!

    You won't want to miss this amazing podcast! It's got so many inspiring guests and super-useful communication insights. If you're a PR or communications pro, you need to listen!

    Apple Podcasts
    5
    Jonas Grossniklaus
    Switzerland3 months ago
  • Great conversations about PR

    Jason knows his stuff and is an excellent interviewer. You’ll come away from each conversation knowing what’s actually working in PR & Comms today.

    Apple Podcasts
    5
    brandon_watts
    United States4 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Great guests and timely, actionable insights for PR pros.
Engaging and insightful—Jason asks smart questions that reveal what's actually working in PR today.
Listeners praise practical tips, credible guests, and the host's interview style.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Stop agency pitches: Build better client partnerships
Q: What should brands look for when selecting an agency?
Focus on genuine expertise and alignment with the client's problem, not just the agency's broad capabilities. Look at the founder's strengths, agency specialization, and whether the relationship is seen as a strategic partnership.
Stop agency pitches: Build better client partnerships
Q: Why should brands stop asking agencies for pitches?
Pitches can bias both sides toward superficial performance in the moment; they often push for a pleasing impression rather than a deep understanding of the client's needs, which undermines long-term effectiveness.
Inside the newsroom: Media relations advice from a former CNN producer
Q: What pacing and duration should we consider for TV interviews or sound bites?
Aim for 15-30 seconds per answer; long-winded responses reduce coverage opportunities, and producers will cut or rearrange to fit time constraints.
Inside the newsroom: Media relations advice from a former CNN producer
Q: What are the key differences between local and national newsrooms when pitching stories?
Local news is more relationship-driven and narrower in beats, while national outlets like CNN require precise targeting of reporters and shows, with stories that matter to a broader audience and fit the outlet's format.
Why PR is the last budget line you should cut (and what happens if you do)
Q: What does it look like when leadership finally understands PR as a revenue function rather than a cost center?
They recognize that reputation directly impacts recruiting and revenue; PR should be treated as an investment that sustains the talent pipeline and client base, with measurable ties to conversions, placements, and market share.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About On Top of PR

What is On Top of PR about and what kind of topics does it cover?

A pragmatic deep-dive into public relations, marketing, and corporate storytelling, featuring interviews with top practitioners, journalists-turned-PR pros, and AI/tech researchers. Episodes center on practical tactics for earning media, crisis management, AI-enabled workflows, ethical considerations, and how PR shapes recruiting, employer branding, and audience trust. Notable strengths include data-driven insights from industry platforms, actionable frameworks, and a balance between strategic thinking and hands-on guidance for executing effective communications in fast-moving environments.

Where can I find podcast stats for On Top of PR?

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How many listeners does On Top of PR get?

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What are the audience demographics for On Top of PR?

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How many subscribers and views does On Top of PR have?

To see how many followers or subscribers On Top of PR has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to On Top of PR?

These podcasts share a similar audience with On Top of PR:

1. Public Relations Stories and Strategies
2. Aspire with Emma Grede
3. The Spin Sucks Podcast with Gini Dietrich
4. HBR IdeaCast
5. THE ED MYLETT SHOW

How many episodes of On Top of PR are there?

On Top of PR launched 6 years ago and published 184 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact On Top of PR?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for On Top of PR?

Rephonic pulls ratings and reviews for On Top of PR from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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What guests have appeared on On Top of PR?

Recent guests on On Top of PR include:

1. Heidi Howell
2. Tiffany Anthony
3. Matt Mosich
4. Shelby Bridges
5. Michele Ehrhart
6. Camden Bernatz
7. Richard Shotton
8. Carly Roszkowski

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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