The Science of Advertising Show
Jonathan Rolley, Dr. Jared Cooney HorvathWelcome to The Science of Advertising Show. The show where we review the latest ads and the science behind why they influence and persuade human behaviour.
| Publishes | Twice monthly | Episodes | 16 | Founded | 5 years ago |
|---|---|---|---|---|---|
| Categories | TV & FilmBusinessMarketing | ||||
Listen to this Podcast
Latest Episodes
Join Jonathan Rolley and our guest, Dr. Jarrod Cooney Horvath, as they discuss the ins and outs of using Narratives in advertising, why Mudslinging is rarely a good idea, and how to use Distinction Bias to show the difference between your brand and ... more
Ladbrokes | Aussie Home Loans VS Athena Home Loans | Tourism Australia
On today's show, we'll take a look at a new release from Ladbrokes — the betting company with some star power. Next up is Compare The Pair where we look at how two competing home... more
Centr | NHS vs Australian Government - Department of Health | Metro Trains & Dumb Ways To Die
On today's show, we'll take a look at a new release from Centr—the fitness app from Chris Hemsworth's team. Next up is Compare The Pair where we look at C... more
EXCLUSIVE INTERVIEW - ATHENA HOME LOANS
The team at Athena Home Loans do business VERY differently and have managed to become one of Australia’s fastest growing brands
In our newest segment ‘BEHIND THE BRAND’ on the Science of Advertising Show, we... more
Coca Cola | David Jones vs Big W | Coca Cola - 'Bottles of happiness'
On today's show, we are talking all things Christmas and advertising! We'll take a look at Coca-Cola's new release and then re-visit a Classic Creative from their archives. We've ... more
Kennards | Uber Eats vs Menulog | Old Spice
On today's show, we take a look at a new release from Kennards Hire with 'Wherever, Whatever, Whenever'. Next up the two food delivery giants—Menulog and Uber Eats, battle it out in Compare The Pair. Last... more
R.M. Williams | Trump vs Biden | Apple
On today's episode, Hugh Jackman bares all in a new release from R.M. Williams. It's ELECTION DAY this week on Compare The Pair and we have Trump vs Biden's campaigns up against each other. Ending today's episo... more
Mosh | World Vision vs Save The Children | Wrigley's 5 Gum
On today's show, we begin with a new release from Mosh—tackling men's health issues in a humorous way. In Compare the Pair we have two well-known charities facing off with Save The Children ... more
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The Science of Advertising Show launched 5 years ago and published 16 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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