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Artwork for The Rebooting Show

The Rebooting Show

Brian Morrissey
Advertising
Media Industry
Google
Audience Engagement
Digital Media
Semafor
Youtube
Podcasting
The Wall Street Journal
AI
The Washington Post
Journalism
Subscriptions
Artificial Intelligence
Publishing Industry
Publishing
Email Marketing
Cloudflare
Performance Marketing
Events

The Rebooting Show gets into the weeds with those building and operating media businesses, giving an open view into how the smartest people in the media business are building sustainable media businesses. www.therebooting.com/ (www.therebooting.com)

PublishesTwice weeklyEpisodes250Founded5 years ago
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Business NewsNews

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Artwork for The Rebooting Show

Latest Episodes

Playboy is rebuilding itself as a lifestyle brand for a new era. President David Miller joins me to discuss why content is now the brand’s marketing engine, the return of the magazine, and Playboy’s expansion into licensing, events, membership and ho... more

Complex president Moksha Fitzgibbons joins Brian Morrissey to discuss the company’s evolution from an advertising-dependent publisher into a business spanning media, commerce and live events. They examine why content and commerce usually fails, how C... more

Paul Jelinek, chief business officer at EX.CO, joined me in Cannes for TRB Conversations, powered by EX.CO, to lay out why CTV programmatic advertising is still in its early days — and why that's about to change fast.

In this TRB partner episode, Je... more

Never bet against the need of young people to get out of the home and socialize. Movie theaters are seeing a revival, driven by young audiences. Geoff Schiller, CEO of movie theater ad network Screenvision, joined me to discuss why this is a long ter... more

Key Facts

Accepts Guests
Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

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Recent Guests

David Miller
President of Playboy
Playboy
Episode: Playboy's next act
Moksha Fitzgibbons
President of Complex
Complex
Episode: Media's life after the pageview
Paul Jelinek
Chief Business Officer at XCo
XCo
Episode: EX.CO's Paul Jelinek on TV Advertising's 'Major Transformation'
Per Sendall
Co-head of Ads at Spotify
Spotify
Episode: Inside Spotify's bet on agentic advertising
Evan Britton
CEO of Famous Birthdays
Famous Birthdays
Episode: How Famous Birthdays managed ‘Google Zero’
Rob Wilk
Chief Revenue Officer of Yahoo
Yahoo
Episode: The portal's comeback
Josh Stinchcomb
CRO of The Wall Street Journal
The Wall Street Journal / Dow Jones
Episode: WSJ's Josh Stinchcomb on why events are key
Ryan McConville
Chief Product Officer at NBCUniversal
NBCUniversal
Episode: NBCU product chief: Big Tech is 'cherry-picking'
Scott Stedman
Intrepid investigative journalist, founder of Newsgrounds
Newsgrounds
Episode: Subsidizing investigative journalism

Hosts

Brian Morrissey
Host of The Rebooting Show and TRB Conversations; experienced media executive with a focus on sustainable media business models.
Brian Marcy
Host of The Rebooting Show; co-host of related TRB conversations with a focus on media entrepreneurship and industry trends.

Reviews

4.9 out of 5 stars from 139 ratings
  • Super

    Smart, chatty, a little catty, and always filled with smart media conversations

    Apple Podcasts
    5
    Matt Rodbard
    United States3 years ago
  • The audio production needs work

    Good guests and questions but I’ve stopped listening to several interviews because of how poorly produced some of the episodes are. A bit too distracting

    Apple Podcasts
    3
    Matt Ting :)
    Canada3 years ago
  • Engaging and vital listening

    The Rebooting is vital listening for anyone wanting to learn more or simply keep up with what’s happening with all the new news brands popping up. No show goes as deep on the business models of these new brands that make big debuts.

    Brian is a good interviewer and knows the ins and outs of the world of media startups to ask the right questions. And he always gets into the money, something journalists and media folks appreciate.

    Apple Podcasts
    5
    Sean Rossman
    United States4 years ago
  • Add this Show to your Favorites!

    A fantastic listening experience and a perfect complement to Brian’s newsletter and earlier work at Digiday. This is an essential podcast for operators in media. Brian’s ability to book great guests, ask valuable questions, share valuable insights, and keep the conversation moving makes for time well spent. I consistently walk away with a better understanding of macro-level issues in media but, more importantly, micro-level ideas for my own business.

    Apple Podcasts
    5
    EJK235
    United States4 years ago
  • Brian knows his stuff

    There aren’t many people more knowledgeable about the intersection of tech and media. When you listen to Brian you always learn something new.

    Apple Podcasts
    5
    ~JKJKJK
    United States4 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners frequently cite deep-dive, revenue-focused discussions as a key strength.
Guests and hosts are repeatedly described as knowledgeable and well-prepared.
There's broad praise for pragmatic, actionable insights and tough, clear questions.
Some listeners note inconsistent audio quality but strong guest selection.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

How Famous Birthdays managed ‘Google Zero’
Q: What are the main revenue levers today?
Three main levers: programmatic and YouTube ads, licensing data to talent platforms and managers, and acquisition/activation services for creators, with no dedicated sales team supporting a more efficient, license-based monetization model.
How Famous Birthdays managed ‘Google Zero’
Q: How has traffic evolved with Google Zero and other shifts?
Traffic has remained relatively stable in overall page views, with unique users flattening a few years ago but engagement growing; the site shifted emphasis to app traffic, retention, and leveraging brand trust to keep a stable audience while exploring data licensing and services.
How Famous Birthdays managed ‘Google Zero’
Q: Give us the compressed story of Famous Birthdays.
Famous Birthdays started in 2012 to provide a mobile-friendly, concise alternative to Wikipedia and IMDB, evolving into a platform seen as IMDB for Gen Z and creators. It focuses on internal search data and user experience to serve the creator economy, rather than chasing purely top-of-funnel traffic.
WSJ's Josh Stinchcomb on why events are key
Q: Why are live events becoming the core of the Journal's strategy?
Live events provide a defined, niche audience that sponsors want to reach; they also create a content-rich environment that can be repurposed across formats, leading to measurable business outcomes beyond traditional advertising.
Subsidizing investigative journalism
Q: How do you plan to monetize investigative work without paywalls?
He describes a multi-stream approach: selling coffee via Newsgrounds with a transparent breakdown of costs, developing long-form video, and exploring sponsorships and later other products, while keeping subscriptions as a secondary channel.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About The Rebooting Show

What is The Rebooting Show about and what kind of topics does it cover?

A data-driven show that pulls back the curtain on how media businesses are built and scaled, with a focus on sustainable models, monetization, and the interplay between content, technology, and advertising. Episodes frequently examine new media formats, AI-driven strategies, community or subscription-led revenue, and the evolving relationship between publishers, platforms, and advertisers. Noteworthy angles include practitioner-focused debates about advertising ecosystems, the economics of independent journalism, and how large media brands experiment with AI, analytics, and audience ownership. The show stands out for its deep-dive interviews with operators and founders who share tangible metrics, playbooks, and real-world case studies that ... more

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How many listeners does The Rebooting Show get?

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How many subscribers and views does The Rebooting Show have?

To see how many followers or subscribers The Rebooting Show has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to The Rebooting Show?

These podcasts share a similar audience with The Rebooting Show:

1. Channels with Peter Kafka
2. Mixed Signals from Semafor Media
3. People vs Algorithms
4. The Grill Room
5. The Powers That Be: Daily

How many episodes of The Rebooting Show are there?

The Rebooting Show launched 5 years ago and published 250 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The Rebooting Show?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for The Rebooting Show?

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What guests have appeared on The Rebooting Show?

Recent guests on The Rebooting Show include:

1. David Miller
2. Moksha Fitzgibbons
3. Paul Jelinek
4. Per Sendall
5. Evan Britton
6. Rob Wilk
7. Josh Stinchcomb
8. Ryan McConville

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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