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The Price of Football

Dap Dip
Premier League
Manchester United
EFL
Sheffield Wednesday
Football Finance
Manchester City
Football Governance
FIFA
English Football
Chelsea
Financial Fair Play
Chelsea Football Club
Community Engagement
Transfer Market
Leicester City
Financial Sustainability
Aston Villa
Crystal Palace
Newcastle United
Tottenham Hotspur

University of Liverpool football finance lecturer Kieran Maguire and comedian Kevin Day follow the money to find out what’s really going on behind the scenes of the beautiful game. The Price of Football is a Dap Dip production. Follow Kevin on X - @kevinhunterday Follow Kieran on X - @KieranMaguire Follow The Price of Football on X - @pof_pod Join The Price of Football CLUB: priceoffootbal... more

PublishesDailyEpisodes581Founded7 years ago
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Artwork for The Price of Football

Latest Episodes

Kevin and Kieran take a deep dive into the news that Manchester City have been found guilty of the vast majority of 115 breaches of financial rules they had been accused of by the Premier League.

Follow Kevin on X - @kevinhunterday

Follow Kieran on ... more

Kevin and Kieran take a detailed look at Manchester United's £1bn mountain of debt as the club publishes its latest financial results.

Follow Kevin on X - @kevinhunterday

Follow Kieran on X - @KieranMaguire

Follow The Price of Football on X - @pof_p... more

Kevin and Kieran speak to international player transfer rules specialist Andy Watson, who runs GBE Expert Hub, which advises clubs on Governing Body Endorsements (GBE) and Elite Significant Contribution (ESC) regulations.

Follow Kevin on X - @kevinh... more

Kevin and Kieran discuss whether players pay tax on signing-on fees.

Follow Kevin on X - @kevinhunterday

Follow Kieran on X - @KieranMaguire

Follow The Price of Football on X - @pof_pod

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Recent Guests

Andy Watson
Founder and Football Recruitment Analyst, Advisor on Football Recruitment specializing in Brexit, GBE and ESC
GBE Expert Hub / GBE Expert Hub
Episode: Interview: international transfer rules expert Andy Watson
Eric Hanslip
Football historian
Independent historian/analyst
Episode: Do players pay tax on signing-on fees?
Sarah Batters
Commercial consultant with extensive experience in women's football
London City Lionesses (former), various clubs
Episode: Interview: former London City Lionesses managing director, Sarah Batters
Adam Crockett
Former head of football regulation, adviser and regulator expert
Independent Football Regulator (IFR) / Former government adviser
Episode: Interview: Adam Crockett, one of the chief architects of the Independent Football Regulator
Andy Burnham
Mayor of Greater Manchester (as introduced in episode)
Greater Manchester Combined Authority / Mayor of Manchester
Episode: From the archive: Andy Burnham
Phil Alexander
CEO of the National League
National League
Episode: Interview: Phil Alexander, National League CEO
Ryan McKnight
COO at Thornaby Football Club
Thornaby FC
Episode: Interview: Ryan McKnight, COO at Thornaby Football Club
Maheta Molango
Chief Executive Officer
Professional Footballers' Association (PFA)
Episode: Interview: Maheta Molango, Professional Footballers' Association CEO
Maheta Malango
CEO of the Professional Footballers Association
Professional Footballers Association
Episode: Somalian World Cup referee denied visa, Michel Platini launches criminal case against FIFA

Hosts

Kevin Day
Comedian and co-host known for engaging banter and accessibility in complex finance topics.
Kieran Maguire
University of Liverpool football finance lecturer, articulate co-host who provides in-depth financial analysis.

Reviews

4.9 out of 5 stars from 6.1k ratings
  • Brighton and Palace on the same pod? Must be special…

    I’ve been listening to PoF for a few years now, and it certainly brings a different appreciation of the game as well as great humour (and a good amount of pub ammo). Two true fans of Palace and Brighton show there’s more that unites us than divides us - particularly when the threats of FIFA, the SuperLeague, the sneaky six, rogue owners and wrong ‘uns generally loom large. Still, I’d rather the show was presented by National treasures Sir David Attenborough and Sam Fox (not the fictional Fulham ... more

    Apple Podcasts
    4
    David ‘61
    United Kingdom20 days ago
  • Come for the football, stay for the Neil Young trivia

    Always an excellent listen

    Apple Podcasts
    5
    forza7892an
    United Kingdom25 days ago
  • Thank you.

    I’ve been a listener for a long time, and it’s still interesting! I wouldn’t want anyone else hosting you two are perfect. Through some tough times in life, I look forward to a new podcast each week. Entertaining engaging and funny.

    Apple Podcasts
    5
    RichJ90!
    United Kingdoma month ago
  • Insightful with being dull

    Different to most of the other football podcasts out there - very interesting and enjoyable - thanks to both of you

    Apple Podcasts
    5
    Oz Harves
    Australiaa month ago
  • Great Banter

    Kevin and Kieran make a boring subject fun. The banter between them is hilarious and even the mundane of stories is brought to life.

    Apple Podcasts
    5
    Vinla72
    United Kingdom2 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Some listeners note strong opinions and humor as highlights, with occasional critiques about pacing or nose for banter.
Listeners praise clear, data-driven insights into football finances.
Fans enjoy the balance of serious analysis and friendly banter between hosts.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Spotify
#44
United Kingdom/Sports
Apple Podcasts
#65
United Kingdom/Top Podcasts
Apple Podcasts
#6
United Kingdom/Sports
Apple Podcasts
#68
Australia/Sports
Apple Podcasts
#219
France/Sports
Apple Podcasts
#243
Ireland/Top Podcasts

Talking Points

Recent interactions between the hosts and their guests.

Do players pay tax on signing-on fees?
Q: do players pay tax on signing on fees?
Yes, they do, because signing-on fees are part of the overall remuneration package and are taxed as income; otherwise a player could sign for a club for massive signing bonuses while staying under tax thresholds, which would be unfair.
Interview: Adam Crockett, one of the chief architects of the Independent Football Regulator
Q: Before we talk about the regulator and your role in how the regulator came about, if you could just tell us a little bit about yourself, about your background and what you're up to now.
Adam Crockett explains his background in economics and regulation, his advisory roles on Tracy Crouch's fan-led review, the Football Governance Act, and his ongoing work as an independent consultant advising clubs, investors, and businesses on regulation.
London City Lionesses' 'record' shirt sponsorship deal
Q: Why are some transfer fees described as undisclosed?
Undisclosed fees are used to protect competitive leverage, avoid benchmarking rivals, maintain commercial sensitivity, and sometimes because add-ons and complex payment structures mean the headline figure is only part of the overall cost. Some authorities still see full disclosure in aggregate in accounts.
Should parachute payments be more transparent?
Q: Should parachute payments be more transparent and how would that affect relegation dynamics?
The consensus suggests transparency alone isn't enough; the real issue is the revenue and competitive gap between the Premier League and the Championship, with calls to focus on structural reforms to reduce disparity rather than only making parachute payments more transparent.
Should parachute payments be more transparent?
Q: What are the practical rules to safeguard against owners like Steve Dale and Jason Whittingham in the future?
The panel discusses enhanced governance, stronger regulator powers, and clear fit-and-proper tests plus potentially licensing requirements to deter problematic ownership, alongside realistic expectations about enforcement and the balance of power between regulators and leagues.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
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Social Media Reach

Frequently Asked Questions About The Price of Football

What is The Price of Football about and what kind of topics does it cover?

A sharp, data-driven look at the finances and economics of football, with a university-lecturer and a comedian pairing up to explain prize money, transfer rules, sponsorships, governance, and ownership dynamics. Episodes blend concrete numbers with practical anecdotes, covering topics from Premier League cash flows and TV deals to World Cup revenue, private equity influence, and governance reforms. The show is known for accessible explanations, a mix of humor and serious analysis, and audience-driven Q&A that keeps complex topics engaging for listeners who want to understand how money shapes the sport behind the scenes.

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How many listeners does The Price of Football get?

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Which podcasts are similar to The Price of Football?

These podcasts share a similar audience with The Price of Football:

1. The Football Boardroom
2. Not The Top 20 Podcast
3. Second Tier - The Championship Football Podcast
4. The Rest Is Football
5. The Athletic FC Podcast

How many episodes of The Price of Football are there?

The Price of Football launched 7 years ago and published 581 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The Price of Football?

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What guests have appeared on The Price of Football?

Recent guests on The Price of Football include:

1. Andy Watson
2. Eric Hanslip
3. Sarah Batters
4. Adam Crockett
5. Andy Burnham
6. Phil Alexander
7. Ryan McKnight
8. Maheta Molango

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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