THE PREMIUM WAY Podcast
Yasmin BredenTHE PREMIUM WAY is a podcast about the psychology, standards, and identity behind true premium brands. Hosted by Yasmin Breden, this space explores what actually creates demand, authority, and cultural relevance — beyond aesthetics, tactics, or surface-level branding. You’ll learn why premium is not created through visuals alone, but through clarity, leadership, and the ability to normalize a high... more
| Publishes | Daily | Episodes | 5 | Founded | 4 days ago |
|---|---|---|---|---|---|
| Categories | BusinessManagementMarketing | ||||
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Latest Episodes
Why premium pricing is an identity shift, not a strategy decision
Raising your prices is one of the most misunderstood moves in business.
Most advice tells you to simply increase the number, “hold the boundary,” and manage your mindset.
But that ap... more
The Perspective Shifts that will eliminate Feelings of Betrayal and Fear when raising Standards and Prices
There comes a point in every brand’s evolution where your identity, standards, and depth begin to shift.
And with it, a quiet but heavy questi... more
Why aesthetics attract attention — but authority closes the deal
When founders decide to “go premium,” they almost always start with visuals.
They assume better design equals more demand.
But the market tells a different story.
There are brands wi... more
Why Being “Relatable” Is Killing Your Authority
Relatability has become one of the most overused words in branding.
"Be relatable."
"Be human."
"Be approachable."
But what if that advice is sabotaging your authority? Because it is.
In this episode... more
The Psychological Reality Behind Building & Sustaining A Premium Brand
In today’s world, premium is often misunderstood as an aesthetic upgrade.
Better visuals. Higher prices. More polished branding.
But none of these elements create premium on the... more
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THE PREMIUM WAY Podcast launched 4 days ago and published 5 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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