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The Missing Link

The Missing Link

The Missing Link is a lead-generation and customer-acquisition program for B2B leaders. Hosted by Phil and Erin Lockwood.

PublishesDailyEpisodes21Founded7 years ago
Category
Business

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Latest Episodes

The new Apple credit card is the most significant thing to affect the credit union movement since mobile banking. If you didn't catch yesterday's big Apple announcement, here are the key parts that matter to credit unions.

Sure, open banking presents some competitive threats, but to the smart credit union, those threats will be far outweighed by the incredible opportunities.

Does your internal team share a passion for your credit union mission, products, and services? If so, they should be more than willing to help spread the word to others who could benefit from membership.

Virtually everything about email marketing has changed over the past 5 years. Are your tactics up-to-date or are you falling farther behind?

We get it. Running digital ad campaigns can be intimidating, but if you do nothing else, be sure to maximize the effectiveness of your existing website traffic through a simple remarketing campaign.

If you're creating content at all, the most time-consuming and expensive part is already done. In this episode, we discuss how to multiply your reach by a factor of 8 or more, while only increasing your effort slightly.

Live chat widgets on websites used to really suck. Today's "conversational marketing" widgets, however, support great CX and the larger concept of a marketing flywheel. In this episode, we illustrate the benefits and list the top platform options.

Like master marketer Russell Brunson, we often hear from businesses that think they need help generating more traffic to their website. Like Russell, we know that they almost never need more traffic—they need to conversion optimize.

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Reviews

5.0 out of 5 stars from 3 ratings
  • Quick, digestable and knowledgable

    It's so easy to dedicate 5 minutes of my day listening to actionable tips that will help me grow my business. Highly recommend checking out CU Daily every day.

    Apple Podcasts
    5
    BrittTodd
    United States7 years ago

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How many episodes of The Missing Link are there?

The Missing Link launched 7 years ago and published 21 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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