The Marketing Podcast
MediachargeThe podcast for marketing leaders to stay ahead of the curve, challenge their thinking, and sharpen their strategy. Hosted by Ben Dietrich, founder of Mediacharge, and his team, this show brings you into candid conversations with some of the most accomplished marketing strategists. Each episode explores not only the latest industry trends, but also the tough questions leaders face in a fast-changi... more
| Publishes | Weekly | Episodes | 9 | Founded | 2 months ago |
|---|---|---|---|---|---|
| Categories | BusinessMarketing | ||||
Listen to this Podcast
Latest Episodes
Ready to turn your marketing into a growth engine? In this episode, we break down the art and science of demand generation for B2B brands. Discover why demand gen is more than a buzzword—it’s a long-term strategy that wins markets.
We’ll explore:
... more
Many marketing strategies fail because the basics get ignored. In this episode, we break down the biggest traps—skipping research, vague buyer personas, and over‑investing in ads without a plan. Learn how to build a brand that scales, balance strateg... more
In this episode, we unpack the growing friction between OpenAI and Microsoft, and why Copilot is struggling to keep pace with Google’s Gemini. Is cost-optimization reducing user experience? Are release cycles killing performance? We explore the strat... more
In this episode, we discuss how marketing leaders and CMOs can navigate the challenges brought by the current global crises, such as international trade wars and economic uncertainty. The conversation highlights the importance of making informed deci... more
In this episode, we dive into the intricacies of LinkedIn Advertising, discussing its unique advantages for B2B companies. We explore the targeting capabilities, compare costs with other media channels, and provide insights into creating effective ad... more
From Nepal to the peaks of German AI innovation — this episode features Sohir Maskey from Aleph Alpha, and was recorded as part of our Mediacharge Roundtable at Oktoberfest. We explore how generative AI is transforming industries, the challenges of b... more
In this episode, we discuss the recent advancements in AI by Google and how it affects consumer and business behavior on the web. We dive into Google's return to the forefront of AI development, the financial investment required for training large la... more
AI-generated ads promise faster turnarounds and lower production costs—but do they really make sense for every brand? In this episode we explore how AI tools are reshaping ad budgets, where they deliver real ROI, and when brands should still invest i... more
Key Facts
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #43 |  France/Business/Marketing |
Top Marketing Podcasts
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
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How many episodes of The Marketing Podcast are there?
The Marketing Podcast launched 2 months ago and published 9 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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