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The Marketing Mechanic with Dennis Yu

Dennis Yu

The Marketing Mechanic is a whiteboard series where Dennis Yu breaks down how digital marketing really works—under the hood. Using systems thinking rooted in search engine architecture, Dennis shares the frameworks and SOPs he’s used to scale both big brands and local businesses. Each episode gives business owners and young marketers a clear roadmap to drive growth through search, social, and AI. ... more

PublishesWeeklyEpisodes15Founded3 months ago
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BusinessMarketing

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Artwork for The Marketing Mechanic

Latest Episodes

Today in Episode 15 of the Marketing Mechanic, Dennis Yu explains why YouTube is actually the best CRM a contractor can use. Most plumbers, HVAC techs, electricians, and roofers think of YouTube as a giant entertainment site, but Dennis shows how its... more

Today in Episode 14 of the Marketing Mechanic Dennis Yu breaks down the process of boosting Facebook posts in a way that actually produces customers. Dennis explains when to boost, what type of content to use, which objective to choose, and how to ev... more

Episode 13 of the Marketing Mechanic digs into the real reason so many blog posts get zero traffic and never rank. Dennis Yu explains why publishing three pieces a week, following a content calendar, or relying on AI-written templates doesn’t move th... more

In Episode 12 of the Marketing Mechanic, Dennis Yu breaks down the difference between real AEO and the manufactured signals that flood the industry. He explains why so much “AI SEO” fails: it starts with templates, shortcuts, and mass-generated conte... more

In Episode 11 of the Marketing Mechanic Dennis Yu shows, step by step, how he moved 50 raw phone videos into YouTube, blogs, and ads in a single day using ChatGPT Atlas with agent mode. He contrasts the old math — four hours per edit and thousands in... more

New here? Watch this first to understand how it all fits together → youtu.be/NTSx7lUoJ-QLocal businesses are told to “post every day,” yet the phone still doesn’t ring. Today in Episode 10 of The Marketing Mechanic, Dennis Yu lays out the fou... more

In Episode 9 of The Marketing Mechanic, Dennis Yu dismantles the hype around “AI SEO” and “generative engine optimization.” Drawing from his experience as a former Yahoo search engineer, Dennis explains the four layers that power ChatGPT and similar ... more

In Episode 8 of The Marketing Mechanic, Dennis Yu breaks down how to actually use ChatGPT—not just for fun prompts, but as a real business tool. He starts with the basics: talking to ChatGPT like a person instead of a search engine, using voice inste... more

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#12
Ireland/Business/Marketing
Apple Podcasts
#234
Ireland/Business

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The Marketing Mechanic launched 3 months ago and published 15 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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