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Artwork for The Landscaper's Guide to Modern Sales & Marketing

The Landscaper's Guide to Modern Sales & Marketing

Jack Jostes
Artificial Intelligence
Ramblin Jackson
Chatgpt
Landscape Industry
Sales Process
Google
Email Marketing
Lead Wrangler
Marketing
Landscaping
ADHD
Search Engine Optimization
Artificial Grass
Profit First
The Core 10 Sales Playbook
Video Marketing
Snow Systems
Vue Robotics
BSBO
Plymouth, Massachusetts

The Landscaper’s Guide To Sales and Marketing is a weekly video and podcast series dedicated to helping lawn and landscape contractors attract more of the RIGHT customers to Increase Profits + Enjoy A Better Lifestyle. Hosted by Amazon best-selling author, keynote speaker, and Ramblin Jackson CEO Jack Jostes, this show is packed full of the latest green industry sales, marketing, and business tren... more

PublishesWeeklyEpisodes338Founded6 years ago
Number of ListenersCategories
MarketingBusinessEntrepreneurship

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Artwork for The Landscaper's Guide to Modern Sales & Marketing

Latest Episodes

After more than 25 years in business, Frank Di Sandro, founder and owner of Di Sandro Landscape Group in Bucks County, Pennsylvania, has learned that growth isn't always about doing more. Sometimes, it's about becoming more selective about the work y... more

YouTube

What does it take to turn an exhausting 18–20-hour snow event into a 10-hour operation? For Logan Berns and Matt Cunningham of Berns Landscaping, the answer comes down to better planning, more manpower, reliable equipment, and smarter technology.

In... more

YouTube

What does it take to bet big on the right idea—and make AI actually useful inside your business? Jack Jostes sits down with Drew Dinkelacker, president of Marketing Accelerator, to talk about Drew’s 25-year journey from a video production background ... more

YouTube

Scott Benson started Benson Landscape & Design as a teenager in Rochester, New York, and has spent nearly 40 years building it into a 50-person residential landscape design, installation, maintenance, and snow company. In this episode, Scott joins Ja... more

YouTube

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Recent Guests

Chris Pesche
Third-generation owner of Pesche's Flowers, garden center and floral business
Pesche's Flowers
Episode: How My First Garden Center Job Shaped My Career in the Green Industry with Chris Pesche of Pesche's Flowers
Trevor Biebrach
President of TCB Equipment Leasing
TCB Equipment Leasing
Episode: The Hidden Profit Center: Renting vs. Buying Snow Equipment — with Trevor Biebrach of TCB Equipment Leasing
Kevin Kava
Senior Local SEO Strategist
Ramblin Jackson
Episode: Google Just Changed How Homeowners Find Landscape Companies — Is Your Business Ready?
Jim McFarlane
Owner, United Landscape
United Landscape
Episode: The 100-Day Harvest: Reframing the Busy Season with Jim McFarlane
Skye Waterson
ADHD researcher, coach, and founder of Unconventional Organisation
Unconventional Organisation
Episode: Skye Waterson: Why Landscapers with ADHD Are Wired to Start (But Struggle to Scale)
Aaron Wolfe
Owner of Wickenburg Landscape
Wickenburg Landscape
Episode: How Shrinking Their Service Area Helped Wickenburg Landscape Triple Their Business
Justin White
CEO of K&D Landscaping; host of Trades Talk and founder of Disruptors
K&D Landscaping
Episode: How Justin White Scaled to $20M+ and Is Leading AI, Robotics, and Reviews in Landscaping
Joshua Gillow
Author of The Core 10 Sales Playbook; landscape contractor and sales expert
Author, Speaker, Landscape Professional
Episode: From Craftsman to Closer: The Core 10 Sales Playbook with Joshua Gillow
Jeff Adam
Landscape business veteran with decades of experience; guest sharing outbound marketing results
Episode: The Fortune Is In The Follow-Up: Email Marketing That Actually Closes Deals

Host

Jack Jostes
Host of The Landscaper's Guide to Modern Sales & Marketing

Reviews

4.8 out of 5 stars from 24 ratings
  • Great Show!

    I’m the owner of a digital marketing agency. (Derek Short in Macedon, New York, USA) I really enjoy this show. Thank you for doing it!

    Apple Podcasts
    5
    D-Rocker91
    United States10 months ago
  • Jack is a Master of his craft!

    Jack is awesome and he brings the best content to the table. As an Outdoor Living Business owner, his content helps us navigate the crazy world of marketing! Keep up the great work!

    Apple Podcasts
    5
    JGillow
    United States3 years ago
  • Industry Expert & Entertaining Host

    My company had the opportunity to work with Jack on a podcast episode. The guy knows his stuff and is an expert not only in the green industry but also all things digital marketing. The segments on this station are informative but also fun and easy to listen to. Easily a top recommendation for any contractor or someone in the need of sales and marketing tips.

    Apple Podcasts
    5
    js5851055
    United States6 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Host explains concepts clearly with actionable takeaways
Strong focus on marketing and sales that actually moves deals
Consistently features growth-oriented topics relevant to scaling businesses
Guests bring industry-specific insights and practical frameworks
Adds real-world, actionable tactics for contractors

Talking Points

Recent interactions between the hosts and their guests.

Ask the Experts: Winning Commercial Snow & Landscape Sales Strategies
Q: How many accounts should an account manager handle before needing more support?
It depends on revenue and touchpoints; benchmarks vary, but larger revenue clients require more attention, with ranges typically around 0.8 to 1.5 million per manager, scaling with client size and geography.
Ask the Experts: Winning Commercial Snow & Landscape Sales Strategies
Q: What is the top lead generation method for commercial snow and landscape clients?
Cold calling remains the most effective driver, followed by referrals and inbound leads; the emphasis is on strategic, targeted outreach and appointment setting.
How to Build a Landscape Business That Runs Without You (with George Urvari)
Q: How do you differentiate consulting from coaching in practical terms for a growing landscape business?
Consulting is hands-on, problem-solving with immediate fixes and sometimes temporary ' ER surgeon' style help, while coaching supports ongoing advisory relationships as the business matures and the client needs deeper guidance, with an eventual handoff to trusted specialists.
How to Build a Landscape Business That Runs Without You (with George Urvari)
Q: What does it mean to look at leadership through the lens of psychological profiles and intuition, especially for landscape companies?
Leadership involves recognizing that not everyone is wired to be a CEO; use profiles to allocate roles, and leverage others' strengths to cover gaps, while developing the intuitive ability to foresee outcomes through structured analysis and risk assessment.
From Scotland to $20M: Robert Clinkenbeard on Scaling, EOS, and Wilson360
Q: Robert, you've done The Iron Man four times, and it's part of your book. Tell us a little about your book and whether you're training for another Iron Man.
Robert discusses how Iron Man training shaped his approach to planning and discipline, parallels between race preparation and business planning, and how coaching and setting phased goals helped him stay focused and deliver consistent results for his companies.

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Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

A practical, growth-focused show for lawn and landscape contractors, blending sales psychology, branding, and marketing tactics with hands-on operations guidance. Episodes regularly cover improving client communications, leveraging video and AI to streamline leads and conversions, scaling with systems and processes, and using reviews, local SEO, and informed pricing to win bigger jobs. Guests are often long-standing business owners or operators sharing real-world workflows, metrics, and lessons learned to help listeners attract better clients, increase profits, and scale without sacrificing service quality. The show's strength lies in actionable frameworks (sales processes, branding, and AI-assisted workflows) presented through accessible c... more

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Which podcasts are similar to this podcast?

These podcasts share a similar audience with this podcast:

1. The Ultimate Landscape CEO - Jeffrey Scott
2. Bedros Keuilian Podcast Show
3. EntreLeadership
4. The Martell Method w/ Dan Martell
5. The Home Service Expert Podcast

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this podcast launched 6 years ago and published 338 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Chris Pesche
2. Trevor Biebrach
3. Kevin Kava
4. Jim McFarlane
5. Skye Waterson
6. Aaron Wolfe
7. Justin White
8. Joshua Gillow

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