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The Independent Dealer Podcast

Jeff Watson & Luke Godwin
Buy Here Pay Here
Buy Here, Pay Here
Venture Capital
Angel Investing
Compliance Unleashed Conference
Sales Strategies
Automotive Market Trends
Tax Season
Startup Capital
Buy Here, Pay Here Dealerships
Down Payments
Collection Management
CDK
Customer Relations
Cybersecurity
Inventory Management
Car Dealerships
Used Car Dealership
Cash Flow
Insurance Regulations

A podcast for Independent Used Car Dealers to get help on how to improve their dealerships and their life. As current used car dealers, Luke and Jeff find the best advice from industry experts and other successful dealers. If you want to learn and grow your business with like minded used car dealers tune in each week. "Dealers Helping Dealers"

PublishesWeeklyEpisodes406Founded7 years ago
Number of ListenersCategories
LeisureAutomotive

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Artwork for The Independent Dealer Podcast

Latest Episodes

Join us for this special live episode from the Lease Here Pay Here Summit 2025 in San Diego as we sit down with Tracy Myers, fourth-generation dealer and owner of Frank Myers Auto. After 15+ years in buy-here-pay-here with 1,800 accounts, Tracy made ... more

The Independent Dealer Podcast has a brand-new look — but the same trusted insight you know and love. Berry Creative partnered with the podcast to reimagine their branding, from visuals to identity, giving the show a modern, professional edge without... more

In this episode of The Independent Dealer Podcast, the boys sit down with Car Dealership Guy to tackle the biggest challenges facing independents today—inventory management, hiring talent, scaling operations, and preparing for the future of AI in aut... more

In this episode of The Independent Dealer Podcast, the boys welcome back Jason Berry to dive deep into the strategies that actually work when pricing used cars in today’s competitive market.

Here’s what you’ll learn:

💡 How to price smarter withou... more

Key Facts

Accepts Guests
Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Kelly Bryan
CFO of AutoCave and experienced car dealer since 2019
AutoCave
Episode: #396 - The Rebrand
Jason Berry
Operator of an independent dealership and co-founder of Carqueta, a software for automotive dealership support
Carqueta
Episode: #394 - Used Car Pricing Strategies with Jason Berry
Eric Ryan
Independent dealer with extensive experience and insights into the dealership industry.
Strategic Dealer Services
Episode: #384 - How I Built This: Eric Ryan (Part 2)
Jeff Martin
Industry expert from NIADA, engaging with dealers across the country.
NIADA
Episode: #380 - Industry Temperature Check with Jeff Martin
Kaleb Bryan
Buy here, pay here dealer with nearly 10 years in the industry
Episode: #369 - Catching Up With Kaleb Bryan
Dale Matthews
Owner of Matthews Motor Company
Matthews Motor Company
Episode: #368 - Dale Matthews
Steve Levine
Compliance expert and lawyer in auto finance law.
Ignite Consulting Partners
Episode: #363 - Our Top Priority For 2025
Buckeye Dealership Consulting
Consulting firm for independent car dealerships.
Buckeye Dealership Consulting
Episode: #363 - Our Top Priority For 2025
Harry Buchelly
An experienced dealer and entrepreneur, known for his innovative approach in the automotive industry.
Episode: #359 - How I Built This: Harry Buchelly Follow-up

Hosts

Luke Godwin
Jeff Watson

Reviews

4.9 out of 5 stars from 124 ratings
  • Dave’s GreenLight Autos

    Jeff Watson and Luke Godwin provide an invaluable service to the automotive dealer community. The Independent Dealer podcast is both informative and entertaining and is my go-to while driving to and from auctions.

    Apple Podcasts
    5
    Dave Bearley
    United States2 years ago
  • Valuable

    Thank you both for adding value to our segment. I just finished listening to the last podcast so now I will start listening to them again. I’m more powerful in the market because of your information. Thank you Luke and Jeff.

    Apple Podcasts
    5
    Chrlpoll
    United States2 years ago
  • Great Pod

    Great content by two great dealers.

    Apple Podcasts
    5
    GoGators1555
    United States3 years ago
  • Listen weekly

    I own an independent retail car dealership and though Luke and Jeff do buy here pay here I still get massive value from the information, advice, vendors and experience they share. I highly recommend this podcast for an independent dealer no matter what step of the process you are in!

    Apple Podcasts
    5
    mr_noceiling
    United States3 years ago
  • Your new favorite pod!

    Independent dealers - look no further. You’ve found your new favorite podcast! Luke and Jeff are a dynamic hosting duo who bring you all the actionable insights and business strategies you need to level up your dealership. Highly recommend tuning in!

    Apple Podcasts
    5
    oliviabaker13
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The hosts are recognized for their dynamic interactions and ability to present complex topics in an understandable way.
Listeners appreciate the practical insights and advice shared by the hosts, highlighting their combined experience in the automotive industry.
Many find the content to be a valuable resource for both new and experienced independent car dealers, emphasizing actionable and relatable advice.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

#394 - Used Car Pricing Strategies with Jason Berry
Q: How do you decide what cars to buy?
I look at what historically sells well in my dealership and analyze market data to identify what competitors are selling and at what price point.
#394 - Used Car Pricing Strategies with Jason Berry
Q: What do you say to dealers that are crying about not selling cars? How do you fix the problem if you're in that situation?
I always default to checking if my prices are right and make necessary price adjustments. Ensuring that marketing and advertising are in place can also help stir up activity at the dealership.
#393 - What's The Scuttlebutt?
Q: How do you handle recon expenses to avoid them spiraling out of control?
Monitor and set realistic benchmarks for recon spending, audit the claims, and compare costs with different servicing shops to ensure value for money.
#393 - What's The Scuttlebutt?
Q: What is Recon?
Recon involves the processes and inspections needed after purchasing vehicles at auction before they are put up for sale, which might include cleaning, maintenance, and repairs.
#379 - One Woman, One Vision, One Lot
Q: What do you see as like moving forward? What's your next like hurdle or step that you want to accomplish?
Increasing sales in both retail and buy here pay here.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
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Frequently Asked Questions About The Independent Dealer Podcast

What is The Independent Dealer Podcast about and what kind of topics does it cover?

Content focuses on the unique challenges faced by independent used car dealers and provides actionable strategies to overcome these hurdles. Topics usually span areas such as marketing strategies, financial management, dealership operations, and community engagement within the dealer network. The hosts leverage their experiences and insights gained from guests who are also industry professionals, promoting a culture of 'dealers helping dealers.' This practical approach includes sharing personal anecdotes, discussing current trends in the automotive marketplace, and probing various operational metrics that can drive success within dealerships, making the content not only educational but relatable for listeners in this field.

Where can I find podcast stats for The Independent Dealer Podcast?

Rephonic provides a wide range of podcast stats for The Independent Dealer Podcast. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to The Independent Dealer Podcast and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does The Independent Dealer Podcast get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for The Independent Dealer Podcast, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for The Independent Dealer Podcast?

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How many subscribers and views does The Independent Dealer Podcast have?

To see how many followers or subscribers The Independent Dealer Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to The Independent Dealer Podcast?

These podcasts share a similar audience with The Independent Dealer Podcast:

1. Car Dealership Guy Podcast
2. The BHPH Morning Show
3. Used Car Dealer Podcast
4. THE ED MYLETT SHOW
5. The GaryVee Audio Experience

How many episodes of The Independent Dealer Podcast are there?

The Independent Dealer Podcast launched 7 years ago and published 406 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The Independent Dealer Podcast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for The Independent Dealer Podcast?

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How do I access podcast episode transcripts for The Independent Dealer Podcast?

Rephonic provides full transcripts for episodes of The Independent Dealer Podcast. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on The Independent Dealer Podcast?

Recent guests on The Independent Dealer Podcast include:

1. Kelly Bryan
2. Jason Berry
3. Eric Ryan
4. Jeff Martin
5. Kaleb Bryan
6. Dale Matthews
7. Steve Levine
8. Buckeye Dealership Consulting

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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