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Artwork for The Future In-Store

The Future In-Store

Looma

Interviews with industry leaders about the future of in-store retail media. What's it like to shop when screens are everywhere?

PublishesMonthlyEpisodes13Foundeda year ago
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BusinessMarketing

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Artwork for The Future In-Store

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"Bananas are the number one selling item in grocery," says Bobby Watts, SVP of Ad Retail Media, Digital Merch, and Marketing at Ahold Delhaize USA.

"But selling media and working with advertisers and working with our partners is different than selli... more

“That connection with consumers we're seeing across the industry - it's no longer about impressions, it's really about engagement.”

Sometimes the customer journey is literally a trip in a car on the way to a store. Uber Advertising’s Jess Shuraleff ... more

“Counterintuitively,” says Swiftly co-founder and Chief Technology Officer Sean Turner, “brick and mortar stores have a superpower when it comes to driving digital engagement.”

theloomaproject.com/

Turner joins host James Kotecki to explore... more

"There's been a lot of pushes to take a screen and slap it everywhere, and I think there's a lot of risk in doing that," says Looma VP of Product Denny Cmiel.

"You end up with kind of an experience that doesn't feel like it was designed to be there... more

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The Future In-Store launched a year ago and published 13 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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