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Artwork for Fitness Business Podcast: Leadership, Innovation, and Profit

Fitness Business Podcast: Leadership, Innovation, and Profit

Justin Tamsett | Fitness Business Leader
Fitness Industry
Member Retention
Personal Training
Marketing
Customer Experience
Client Retention
Covid-19
Branding
Audience Targeting
Storytelling
Emotional Intelligence
Sales System Audit
Sales Strategies
Leadership
Wellness Trends
Fitness Professionals
Email Marketing
Social Media Marketing
Silent Leads
Gamification

Are you a gym owner or manager looking to improve conversions from prospects to members, member satisfaction, employee retention, innovation and profitability? Many fitness podcasts focus solely on lead generation, but we believe the real key to long-term success lies in effective leadership and reducing churn of both staff and members. Host Justin "JT" Tamsett, a leader in the global fitness and ... more

PublishesTwice monthlyEpisodes567Founded11 years ago
Number of ListenersCategories
MarketingManagementBusiness

Listen to this Podcast

Artwork for Fitness Business Podcast: Leadership, Innovation, and Profit

Latest Episodes

What if your next wave of growth isn't coming from new leads, but from people who already know and trust your brand? In the final episode of Season 6, Justin Tamsett sits down with researcher Melissa Rodriguez to unpack two major industry reports: Th... more

Strength training has never been more popular, yet millions of people still feel unsure about where to begin. In this episode of the Fitness Business Podcast, JT sits down with Ryan Hogan to unpack the findings from the latest Les Mills Global Fitnes... more

Motivation is often treated as the solution to retention, but according to behavior change expert Dr. Heather McKee, motivation may be one of the least reliable things fitness professionals can build around. In this episode, JT sits down with Heather... more

What are millions of fitness bookings telling us about the future of gyms, studios, and wellness? In this episode, JT sits down with Jeff Bladt to unpack the inaugural ClassPass 2026 Industry Impact Report and explore the trends shaping modern fitnes... more

Key Facts

Accepts Guests
Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
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Recent Guests

Ryan Hogan
CEO of Les Mills Asia Pacific
Les Mills Asia Pacific
Episode: What 10,000 Fitness Consumers Want From Your Gym: Les Mills Reports on Strength Training Confidence Gaps, Onboarding Importance, and Gym Culture & "Vibe" (S6 E5)
Heather McKee
Behavior change specialist, keynote speaker, motivation science advisor to Myzone
Myzone (advisor)
Episode: Why Gym Members Really Quit and How to Keep Them Longer | Dr. Heather McKee (S6 E4)
Jeff Bladt
Senior VP of Pricing and Marketplace at ClassPass
ClassPass
Episode: Inside the ClassPass 2026 Industry Impact Report with Jeff Bladt (S6 E3)
Billy Hofacker
CEO of Fit Profit Solutions; Fitness Money Coach
Fit Profit Solutions
Episode: The Numbers That Drive Profit in Your Gym with Billy Hofacker (S6 E2)
Andrew Sugerman
CEO of Centr, official Hyrox equipment partner
Centr
Episode: How HYROX Is Helping Gyms Grow Revenue, Retention & Memberships with Andrew Sugerman (S6 E1)
Justin Tamsett
Leader in the fitness industry, interviewee for this episode
REX Roundtables, Active Management
Episode: The Untold Story Behind the Fitness Business Podcast | JT on Imposter Syndrome, Leadership & Purpose | Episode 557
Emahlea Wilcher
Clinician, scientist, founder of New Approach Health
New Approach Health
Episode: Burnout in the Fitness Industry: How to Protect Your Health, Team, and Career Longevity with Emahlea Wilcher | Episode 556
Alex Grande
Entrepreneur and workplace innovation expert, founder of Recognize
Recognize
Episode: How to Motivate Your Fitness Staff with Gamification and Recognition with Alex Grande | Episode 555
Heather Wise Soubra
Founder and CEO of Wiser Way Coaching, Director of the George Washington Leadership Institute
Wiser Way Coaching
Episode: Fueling Leadership: Self-Leadership, Values, and Alignment with Heather Wiser Soubra | Episode 554

Host

Justin Tamsett
Host of Fitness Business Podcast

Reviews

4.8 out of 5 stars from 226 ratings
  • JT continues to carry the torch admirably!

    Love and appreciate the insightful content from Fitness industry leaders directly to and for fitness industry leaders! Keep the valuable info coming JT and team!

    Apple Podcasts
    5
    All trails - reviewed
    United States2 months ago
  • A must listen in today’s podcast world

    JT’s passion and insights are unmatched. He continually brings people in to share key insights and lessons that must be learned so operators can be set up for success rather than failure. This is a must have for education and staying on top of relevant trends in the fitness industry. Don’t just listen to the newest one go back and listen to as many as you can.

    Apple Podcasts
    5
    jeffsanders1129
    United States2 years ago
  • Listen now!

    JT is a wealth of knowledge about the fitness business. Highly recommend listening!

    Apple Podcasts
    5
    Boflex80
    United States2 years ago
  • Transformative Advice for Fitness Entrepreneurs

    The Fitness Business Podcast is a treasure trove of insights for anyone looking to elevate their fitness business. Episode 269 with Verne Harnish is a prime example of how the podcast combines industry expertise with practical strategies to create real impact. Each episode is crafted to not only inform but also to inspire action and growth in the fitness industry, making this podcast an indispensable tool for fitness professionals everywhere.

    Apple Podcasts
    5
    I value the unique angle
    Austria3 years ago
  • What an insightful podcast episode!

    It's truly insightful to see experts like Joanne Hernon sharing their expertise on leveraging social media, especially on Instagram. Understanding the algorithm and focusing on authenticity, consistency, and branding are indeed crucial for business success in the digital age. I'm looking forward to hearing more from Hank Ebeling in the upcoming episode. Keep up the great work, providing practical tips and strategies for businesses looking to thrive on social media!

    Apple Podcasts
    5
    Adam with Home Equity Partner
    Philippines3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

A few episodes occasionally feel very basic; overall, strong, industry-specific value.
Listeners praise the show as a go-to resource for operating and growing fitness businesses.
Host delivers practical leadership and growth insights with real-world gym-owner stories.
Guests consistently bring actionable tactics for staff and member retention.
Show is highly practical for fitness pros seeking scalable business improvements.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

What 10,000 Fitness Consumers Want From Your Gym: Les Mills Reports on Strength Training Confidence Gaps, Onboarding Importance, and Gym Culture & "Vibe" (S6 E5)
Q: What is the role of staff in creating the right vibe and motivation?
Great people across all roles drive the vibe and motivation; investing in staff, especially in how they connect with members, is essential to sustaining engagement and reducing turnover.
What 10,000 Fitness Consumers Want From Your Gym: Les Mills Reports on Strength Training Confidence Gaps, Onboarding Importance, and Gym Culture & "Vibe" (S6 E5)
Q: Why is onboarding such a critical piece for retention?
Onboarding is not just day one; it spans the first 90 days and beyond, ensuring new members get help, understand how to engage, and transform exercise from a chore into a motivating, personalized experience.
What 10,000 Fitness Consumers Want From Your Gym: Les Mills Reports on Strength Training Confidence Gaps, Onboarding Importance, and Gym Culture & "Vibe" (S6 E5)
Q: What were the three headline findings from the Les Mills report?
The findings were that being merely average isn't enough, strength training is here to stay but there's a major confidence gap, and mental health and wellness are increasingly important to the gym-going experience and members' wellbeing.
Why Gym Members Really Quit and How to Keep Them Longer | Dr. Heather McKee (S6 E4)
Q: Do you talk movement or do we talk exercise?
Movement is broader and more inclusive than exercise, which is helpful for beginners and reduces intimidation.
Why Gym Members Really Quit and How to Keep Them Longer | Dr. Heather McKee (S6 E4)
Q: What is the real difference between someone who sticks with a program and someone who drops off?
Not willpower or initial motivation, but having systems and structures that support real-world movement, plus an identity shift toward being someone who moves rather than someone who exercises.

Audience Metrics

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Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

A practical show for gym owners and managers focused on leadership, retention, and profitability in the fitness space. Episodes blend real-world operations, innovative people strategies, and growth tactics—covering topics from staff motivation and recruitment to branding, customer experience, retail, and the role of technology and new sports formats (e.g., Hyrox) in driving acquisition and engagement. Noteworthy is the recurring emphasis on turning leadership, culture, and data-driven decisions into measurable business outcomes, with guests ranging from industry veterans to practitioners in health tech, recruitment, and customer experience. The format tends to pair actionable frameworks with relatable gym-owner stories, making it valuable f... more

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1. The Diary Of A CEO with Steven Bartlett
2. The School of Greatness
3. Huberman Lab
4. Think Fast Talk Smart: Communication Techniques
5. The Tim Ferriss Show

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this podcast launched 11 years ago and published 567 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Ryan Hogan
2. Heather McKee
3. Jeff Bladt
4. Billy Hofacker
5. Andrew Sugerman
6. Justin Tamsett
7. Emahlea Wilcher
8. Alex Grande

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