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The Digiday Podcast

Digiday
Tiktok
Google
Openai
Digital Marketing
Meta
Artificial Intelligence
Retail Media
AI Agents
Influencer Marketing
Creator Economy
Retail Media Networks
Youtube
Programmatic Advertising
Advertising
Streaming Services
Netflix
Third-Party Cookies
Chatgpt
Omnicom
Digital Advertising

The Digiday Podcast is a weekly show on the big stories and issues that matter to brands, agencies and publishers as they transition to the digital age.

PublishesWeeklyEpisodes500Founded11 years ago
Number of ListenersCategories
BusinessMarketing

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Artwork for The Digiday Podcast

Latest Episodes

For a channel expected to rake in $5.3 billion between 2026 and 2030, a logo on a jersey isn't enough anymore. On this episode of the Digiday Podcast, Ally Bank CMO Andrea Brimmer breaks down the anatomy of a sports marketing deal and why emerging me... more

Is there a difference between a creator and an influencer. If so, what’s the difference and why does it matter to marketers? On this episode of the Digiday Podcast, Digiday staffers debate the topic.

Creators are no longer a media channel or transaction. It’s an entirely new marketing model, at least that’s what the infrastructure behind Unilever’s creator strategy indicates. In this episode, Digiday catches up with Selina Sykes, global vp of dig... more

At the Cannes Lions International Festival of Creativity this week, Meta announced a slew of even more automated marketing tools, further lowering the barrier to entry for advertisers to manage campaigns directly. Nicola Mendelsohn, Meta’s head of gl... more

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Recent Guests

Selina Sykes
Global VP of Digital, Social, and AI Transformation for Unilever's Beauty and Wellbeing
Unilever
Episode: Inside the infrastructure behind Unilever’s creator force
Nicola Mendelsohn
Head of Global Business Group at Meta
Meta
Episode: Meta courts agencies with expanded ad tools while AI reshapes the industry
Brian Berner
VP of Advertising Partnerships at Spotify
Spotify
Episode: Spotify rebuilds ad business around automation, AI to win bigger media budgets
Patrick Kalanin
General Manager of Mobile Monetization, T-Mobile Advertising Solutions
T-Mobile Advertising Solutions
Episode: What happens when brands AI clone their talent?
Lee London
Head of Aura US at Unity
Unity
Episode: What happens when brands AI clone their talent?
Christina Ko
Senior Editor at Custom Intelligence
Digiday Media
Episode: What happens when brands AI clone their talent?
Michael Berge
Senior media buying editor at Digiday
Digiday
Episode: How automation and AI are rewriting the upfront marketplace
Crystal Scanlon
Senior Platforms Reporter, Digiday
Digiday
Episode: ChatGPT ads are underperforming. Why are brands staying?
Ellie Uberto
Director of Marketing at Duluth Trading Company
Duluth Trading Company
Episode: Why Duluth trusts AI agents with bidding, but not brand storytelling

Hosts

Tim Peterson
Executive editor of video and audio at Digiday Media; frequent host focusing on advertising, media, and AI in marketing.
Kimeko McCoy
Senior Marketing Reporter; host of Digiday Podcast; frequent contributor on advertising, platforms, and AI in marketing.

Reviews

4.4 out of 5 stars from 219 ratings
  • What’s with the giggling?

    I love the Digiday content. Depending on my circumstances, I am subscribed or not. But when I listen to the podcast, while the content is right up my street, I find the banter and giggling most annoying. The current episode on Meta Superintelligence, NYT Amazon deal was one I was keen to listen to but gave up after 10 mins.

    Apple Podcasts
    3
    SuprioGT
    Indiaa year ago
  • Every episode is fantastic!

    No matter the subject, you’re guaranteed to gain something from every episode - can’t recommend Digiday enough. 🙌

    Apple Podcasts
    5
    Dan1777999877
    United States4 years ago
  • Need some old magic back

    Have been a big fan of this podcast for a long time but finding the new hosts don't have the same insight and sparkle as Brian Morrissey. Needs a tune up to maintain its greatness.

    Apple Podcasts
    4
    Le D'Marge
    Australia5 years ago
  • Brian interrupts his guests frequently & I’m not a fan.

    Otherwise the content is perfect

    Apple Podcasts
    3
    SEW_96
    United States6 years ago
  • Journalists and media

    Everyone on the industry should listen to this podcast . Specially Students. Also for not native english speakers like me... it is easy to follow !

    Apple Podcasts
    5
    Surroca
    Spain7 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Guests are seen as industry insiders delivering pragmatic insights into AI, programmatic, and media strategy.
Listeners consistently praise high-caliber guests and tough but fair interviewing style.
Feedback highlights audio balance and pacing; suggestions to improve host clarity and reduce interruptions.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

How automation and AI are rewriting the upfront marketplace
Q: Are there concrete pilots showing AI agents' effectiveness in live negotiations?
Yes, there have been pilots (e.g., NBC Universal tests during NFL playoff games) demonstrating premium automation and AI-driven decision-making, though broader adoption is still developing and requires guardrails and context.
How automation and AI are rewriting the upfront marketplace
Q: What is driving the acceleration of automation in the upfront and programmatic spaces?
The shift is propelled by better data, real-time targeting capabilities, cost efficiencies, and the ability to forecast supply, with AI enabling faster decisions and more scalable execution, while preserving some human control for strategic decisions.
How automation and AI are rewriting the upfront marketplace
Q: When do you think AI agents will be leading upfront negotiations?
Most guests expect AI to lead in a couple of years, with a lot of the movement happening quickly but still requiring human oversight and guardrails.
The Netflix playbook: JBPs, programmatic power, and the future of the upfront deal
Q: Sam, given the upside of JBPs and the Ad Suite, do you think Netflix will eventually go fully self-serve with its own DSP, or will it continue to rely on third-party DSPs?
The blending approach seems most likely for now: Netflix has built a robust in-house ad tech stack (Ad Suite) to unlock broader inventory, while still maintaining compatibility with major DSPs to preserve reach. A fully own DSP could happen later if they secure enough unique inventory and demand-side control, but for the moment the hybrid model enables scale and flexibility.
OpenAI's ad push begins, and The Knot is co-piloting
Q: What does The Knot hope to learn from the pilot in terms of performance and brand impact?
Understanding how ChatGPT ad exposure translates to brand awareness, consideration, and ultimately vendor activity on Knot's platform, while recognizing this is an early learning phase and optimizing over time.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About The Digiday Podcast

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To see how many followers or subscribers The Digiday Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to The Digiday Podcast?

These podcasts share a similar audience with The Digiday Podcast:

1. Channels with Peter Kafka
2. HBR IdeaCast
3. The CMO Podcast
4. Exchanges
5. Mixed Signals from Semafor Media

How many episodes of The Digiday Podcast are there?

The Digiday Podcast launched 11 years ago and published 500 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

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What guests have appeared on The Digiday Podcast?

Recent guests on The Digiday Podcast include:

1. Selina Sykes
2. Nicola Mendelsohn
3. Brian Berner
4. Patrick Kalanin
5. Lee London
6. Christina Ko
7. Michael Berge
8. Crystal Scanlon

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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