The Big Impression
The CurrentThe Big Impression returns for another season of insights and inspiration from leaders at the world’s most influential brands. Editors and co-hosts Damian Fowler and Ilyse Liffreing will look to uncover candid stories on game-changing campaigns from some of the world's biggest brands — including wins, losses, and lessons. New episodes are released every Wednesday.
| Publishes | Weekly | Episodes | 151 | Founded | 5 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingCareersBusiness | |||
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Latest Episodes
Christine Foster, group vice president of commercial strategy and operations at Kroger Precision Marketing, talks about the benefits of grocery data, helping brands see all the way through the marketing funnel, and the scale of its loyalty data set. ... more
Paulita David, VP, Head of U.S., Large Customer Sales at Reddit, unpacks how brands are tapping into Reddit’s communities for sharper consumer insights, real-time cultural signals, and a deeper understanding of what drives decision-making online.
Fo... more
As FIFA World Cup fever takes hold across North America, Hisense USA CMO Sarah Larsen joins the podcast to discuss the brand's role as an official tournament partner, the strategy behind its "Out Host with Hisense" campaign, and how the company is us... more
The Weather Company's Dani Feore joins The Big Impression to discuss the neuroscience behind weather-driven marketing, why consumer mindsets shift with changing conditions and how brands are using those insights to boost performance.
Hosted by Simp... more
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- Master interviewers!
So much great content, strategies, and insights from top business executives! I can’t keep up with all your amazing interviews, episode titles, and content!
Apple Podcasts5Mischa-Z
United States3 years ago - Great guests!
Quality guests from across the marketing spectrum week over week.
Apple Podcasts5Brian$1United States3 years ago - Zena Arnold
Great discussion with Zena Arnold! What marketing means for the company - and for the consumer. Thank you!
Apple Podcasts5Joey 2050United States5 years ago
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Apple Podcasts | #42 |  Canada/Business/Marketing |
Apple Podcasts | #152 |  Israel/Business/Marketing |
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Frequently Asked Questions About The Big Impression
What is The Big Impression about and what kind of topics does it cover?
The show features high-caliber marketing and brand leaders discussing real-world campaigns, growth plays, and lessons learned from large-scale initiatives. Across episodes, themes include the evolution of media strategies, data-driven storytelling, and authentic brand purpose, often tied to culture shifts, sports partnerships, and destination or product launches. Notable spikes include a focus on leveraging local-to-national media ecosystems, blending legacy brands with modern channels, and using storytelling to humanize technology and services. The format tends to center on practical takeaways for marketers and sponsorship teams, with guests drawn from consumer brands, sports, hospitality, and technology—providing actionable insights for l... more
Where can I find podcast stats for The Big Impression?
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How many listeners does The Big Impression get?
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What are the audience demographics for The Big Impression?
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How many subscribers and views does The Big Impression have?
To see how many followers or subscribers The Big Impression has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.
Which podcasts are similar to The Big Impression?
These podcasts share a similar audience with The Big Impression:
1. The CMO Podcast
2. Pivot
3. Prof G Markets
4. The Prof G Pod with Scott Galloway
5. On with Kara Swisher
How many episodes of The Big Impression are there?
The Big Impression launched 5 years ago and published 151 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact The Big Impression?
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Where can I see ratings and reviews for The Big Impression?
Rephonic pulls ratings and reviews for The Big Impression from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.
View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.
How do I access podcast episode transcripts for The Big Impression?
Rephonic provides full transcripts for episodes of The Big Impression. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.
What guests have appeared on The Big Impression?
Recent guests on The Big Impression include:
1. Sarah Larsen
2. Dani Feore
3. David Young
4. Molly Hjelm
5. Seth Walters
6. Doug Sweeny
7. Heather Malenshek
8. Andrew Schneider
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.