The CMO Podcast
vYve & Jim StengelJim Stengel, former CMO of the largest marketer in the world (Procter & Gamble), and now small company entrepreneur sits down for intimate conversations with the most dynamic CMOs from all over the industry. This is not your typical marketing podcast, this is a unique look at the thought process and motivation of the CMO. Jim, who put purpose on the map gets in depth with each guest to reveal more... more
| Publishes | Weekly | Episodes | 436 | Founded | 7 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | CareersBusinessMarketing | |||
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Latest Episodes
"Creativity is all about creating desire." So what makes people truly desire a brand?
This week, we're back at the Havas Café for the second of our three-part series exploring Creating Desire. This conversation focuses on one of the most powerful dr... more
Fresh off one of the biggest sporting events in the world, Sean Summers, our guest this week, joins Jim after experiencing the FIFA World Cup from two unique perspectives: as a lifelong football fan from Argentina and as the Chief Marketing Officer o... more
Six Oscar Mayer Wienermobiles racing around the Indianapolis Motor Speedway. It may sound like a publicity stunt, but for Todd Kaplan, it was something much bigger: a reminder that great marketing should surprise people, spark conversation, and creat... more
Some marketing ideas capture attention for a moment. The very best ones become part of culture. And you could say...that's priceless.
Recorded live at the Cannes Lions International Festival of Creativity, Jim sits down with Jill Kramer, Chief Marke... more
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Reviews
- Loved Diana’s episode
As someone entering the “self care” cpg space, the interview of Diana was gold!
Apple Podcasts5beccabooker
United States2 months ago - Inspiring!!
I love this podcast. Jim Stengel has top notch guests and the conversations: 1)teach me something, and 2)Make me even more curious
Apple Podcasts5Curiosity-Never Too LateUnited Statesa year ago - Great show and always so insightful
It’s great to hear the stories from different leaders across the consumer world. Brings back fond memories of my P&G days. Inspires and energizes me every time.
Apple Podcasts5David VanHUnited Statesa year ago - Michelle Peterson (Kendra Scott)
Long time listener. This one is in my Top 3. Peterson was great -as was the host.
Valuable insights and perspective with calibration of a long-time, hands-on, still with us, founder.
I especially valued the answer to revisiting General Mills with today’s wisdom. Win or fail quickly and keep it moving. 🎉🎉
Thx Jim and Michelle
Apple Podcasts5Jules HustleUnited States2 years ago - Inspiring content for any marketer
"The CMO Podcast" is a must-listen for marketers at any level, offering a wealth of inspiration and motivation. Each episode is packed with insightful conversations and practical advice that keeps you energized and ready to take on the challenges of the marketing world. Highly recommended!
Francis Perrin
Chief Brand and Sustainability Officer at Kohler
Apple Podcasts5Colbertfan#4448United States2 years ago
Listeners Say
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Chart Rankings
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Apple Podcasts | #44 | United States/Business/Careers |
Apple Podcasts | #39 |  Canada/Business/Careers |
Apple Podcasts | #80 |  United Kingdom/Business/Careers |
Apple Podcasts | #168 |  France/Business/Careers |
Apple Podcasts | #174 |  Italy/Business/Careers |
Apple Podcasts | #222 |  Australia/Business/Careers |
Talking Points
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Frequently Asked Questions About The CMO Podcast
What is The CMO Podcast about and what kind of topics does it cover?
This show features intimate conversations with senior marketers and brand leaders who shape large-scale consumer experiences. Episodes center on how purpose, customer connection, and culture intersect with business strategy, often exploring leadership, brand storytelling, and outcomes across industries—from healthcare and tech to consumer goods and entertainment. Guests bring practical lessons on building trust, managing change, and driving growth through human-centered marketing, with notable emphasis on brand purpose, organizational culture, and the evolving role of the CMO in a data- and AI-influenced landscape. A standout is the emphasis on real-world impact, mentorship, and leadership that goes beyond campaigns to influence company cul... more
Where can I find podcast stats for The CMO Podcast?
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How many listeners does The CMO Podcast get?
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What are the audience demographics for The CMO Podcast?
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How many subscribers and views does The CMO Podcast have?
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Which podcasts are similar to The CMO Podcast?
These podcasts share a similar audience with The CMO Podcast:
1. Uncensored CMO
2. Marketing Against The Grain
3. Marketing School - Digital Marketing and Online Marketing Tips
4. Masters of Scale
5. Social Media Marketing Podcast
How many episodes of The CMO Podcast are there?
The CMO Podcast launched 7 years ago and published 436 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact The CMO Podcast?
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Where can I see ratings and reviews for The CMO Podcast?
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How do I access podcast episode transcripts for The CMO Podcast?
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What guests have appeared on The CMO Podcast?
Recent guests on The CMO Podcast include:
1. Todd Kaplan
2. Jill Kramer
3. Fabiola Torres
4. Manu Orssaud
5. Benoit Vatter
6. Oliver Walker-Jones
7. Marie Gulin-Merle
8. Anda Gansca
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.