
I have been where you are right now: feeling excited about turning my handmade candles into a business, researching online information like crazy, and simultaneously feeling overwhelmed by all of the things you have to do in order to "make it". My name is Erica Marie Morris and I run a candle business called Memory Box Candle Co. as well as a youtube channel of the same name where I have documente... more
| Publishes | Monthly | Episodes | 52 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | EntrepreneurshipArtsBusiness | |||

In this episode, I sit down with Jeff Standley to have an honest conversation about what it really takes to grow a candle business. We discuss the hidden costs of scaling, hiring employees, warehouse space, work-life balance, knowing when (or if) to ... more
In this episode, I share my thoughts on candle cure times, testing, and why I don't always follow traditional candle making advice after years of working with the same materials. We'll discuss the difference between testing and selling candles, how c... more
In this episode, I share why I finally launched a monthly candle subscription box after nearly six years in business. I'll walk through my thought process, how I designed the customer experience, chose the first exclusive fragrance, and the lessons I... more
Thinking about selling your candles wholesale? In this episode, I break down the pros and cons of wholesale, how it differs from direct-to-consumer sales, and the strategies that have helped us generate over $200,000 in wholesale sales on Faire. You'... more
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I love this podcast! Erica is so knowledgeable as well as generous in sharing all of her experiences. I learn something new every time I listen!
Thank you so much for all the useful information that you have shared! You are always so helpful and motivating!
I found Erica on YouTube a couple of years ago and she makes the best content for an aspiring business owner. I particularly love the content related to mental health, imposter syndrome, trying to figure out why I let things stop me from progressing, over thinking, etc, etc. I even discovered that I have Executive Dysfunction Syndrome.. and didn’t realise that it was a thing!
Listening to Erica is almost like sitting down and having a chat with a friend. Can’t rate her content enough!
Erica has been a great teacher to me for the last 4 years while running my candle business! So much of my business growth is owed to her because without her help from YouTube and this podcast I don’t know if I ever would have even started my business. She explains everything so well and is truly an amazing teacher! 🙌
Key themes from listener reviews, highlighting what works and what could be improved about the show.
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #91 |
Listeners, social reach, demographics and more for this podcast.
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Focused on the journey of establishing a candle business, episodes highlight essential topics for aspiring entrepreneurs such as branding, marketing strategies, and overcoming challenges in a saturated market. The host shares personal experiences and practical advice geared towards improving profitability, understanding target markets, and crafting appealing products that resonate with consumers. Unique insights into the emotional and mental aspects of entrepreneurship, combined with actionable strategies, make it a supportive resource for anyone looking to succeed in the handmade business space.
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The Candle Business Podcast launched 4 years ago and published 52 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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