The Campaign Strategist
Pete AltmanDive into the world of advocacy with The Campaign Strategist. Each episode features in-depth conversations with activists and experts who break down their approaches to planning, executing, and winning campaigns. Learn about the strategies that have shaped policies, changed minds, and mobilized communities. Perfect for anyone looking to amplify their impact and drive meaningful change.New episodes... more
| Publishes | Monthly | Episodes | 23 | Founded | a year ago |
|---|---|---|---|---|---|
| Categories | Non-ProfitBusinessGovernment | ||||
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Latest Episodes
Kristen Grimm, founder of Spitfire Strategies, joins Pete to discuss what it really takes to win advocacy campaigns in today’s fractured media environment. Drawing from her updated campaign planning guide, Planning to Win, Kristen explains why campai... more
In this episode, Pete talks with Dr. Jiggy Geronimo, a neuroscientist-turned-strategist and founder of JG Insights, about building powerful progressive narratives. Jiggy shares why poll-tested messaging often fails—and how an “emotions first, content... more
In this episode of The Campaign Strategist, Pete talks with Jenifer Fernandez Ancona, Co-Founder and Chief Strategist at Way to Win, and co-host of Charting the Way Forward, about how progressives can thrive in a radically transformed media environme... more
In this episode, Pete Altman talks with media strategist and Counter Stream Media founder Shilpi Chhotray, who makes a powerful case for rethinking how we build power for climate justice. Shilpi shares why she’s stepped back from the mainstream clima... more
Tara Buss, Senior Director of Research at the Research Collaborative, joins The Campaign Strategist to unpack what she calls "competitive authoritarianism" in the U.S.—a state that mimics democracy while systematically undermining it. She and Pete ex... more
What can Sun Tzu teach us about winning political power in 2025?
In this new episode of The Campaign Strategist, I talk with Eric Hensal—veteran progressive strategist, author of A Progressive Art of War and host of the podcast Progressive Conjectur... more
Messaging maven and strategist Anat Shenker-Osorio joins Pete to unpack the mechanics of narrative, the seductive power of repetition, and why too much progressive messaging sounds like it came from a law school textbook. From “Florida fascism facili... more
Durrell Johnson helped lead the campaign to stop Mark Robinson’s run for governor in North Carolina—and in doing so, created a roadmap for defeating far-right extremism.
In this episode, he explains how local groups built trust, centered impacted c... more
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