The Business of Wedding Planning
Amber PetersonThe Business of Wedding Planning is a podcast dedicated to guiding aspiring, new, and growing wedding planners through the intricacies of creating and scaling a profitable wedding planning business. Each episode explores topics essential for success in the industry, including marketing strategies, pricing models, client and vendor relations, and sales strategies. This podcast offers actionable adv... more
| Publishes | Weekly | Episodes | 25 | Founded | 2 years ago |
|---|---|---|---|---|---|
| Categories | BusinessEntrepreneurshipMarketing | ||||
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Latest Episodes
I had an amazing chat with Sara Kincaid, President and COO of Aisle Planner. We talked about how implementing technology in your business can lead to more efficiency, better service, and the ability to charge more.
As a thank you to our listeners, ... more
Check out my conversation with Veronica Foster, president of the Association of Bridal Consultants
Show Notes
Show Sponsor: Markel Insurance
Introduction: Welcome back to "The Business of Wedding Planning" podcast! In this episode, Amber Peterson explores effective strategies to leverage the quieter fall and winter months in the wedding industry... more
Segment Highlights:
1. Understanding the Importance of a Niche:
• Expertise and Authority: Specializing helps you become a recognized authority in specific types of weddings, such as eco-friendly or luxury events.
• Reduced Competition: Targeti... more
I had a great conversation with Megan Lentz of Vida Events about finding a niche in the luxury market and what luxury means (and how it can differ from planner to planner.)
You can learn more about Megan at:
Vida Events
Vida Events Instagram
A conversation with Leah Weinberg of Oduberg Law, LLP, about the legalities of hiring an employee vs an independent contractor.
Website
• Why micro positions? They're perfect for handling specific tasks without the commitment of a full-time hire, making them ideal for growing businesses.
• How to identify areas in your business that need support.
• Steps to define, find, and inte... more
I had a great conversation with Loni Peterson all about building a team. Learn more about Loni and all the places you can connect with her below.
Bio:
Loni Peterson is the founder and owner of LP Creative Events, she has lived in Colorado for 12 ... more
Key Facts
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Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Gender Skew | Location | Interests | |||
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| Professions | Age Range | Household Income | |||
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The Business of Wedding Planning launched 2 years ago and published 25 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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